Pt Visi Media Asia Tbk Class A · IDX:VIVA
Pt Visi Media Asia Tbk Class A — DB Conference 2015
34 slides from Pt Visi Media Asia Tbk Class A's conference presentation, Apr 13, 2015
Slide 1: VIVA Group Presentation
VIVA GROUP PRESENTATION DB Conference April 13, 2015 1
Slide 2: Disclaimer
re] Disclaimer viva This presentation has been prepared by PT Visi Media Asia Tbk (the “Company”) and is only for the information of its investors. None of the information appearing in this presentation may be distributed to the press or other media or reproduced or redistributed in whole or in part
Slide 3: Our Company, Industry, Entertainment, News, Digital, Strategy
Our Company Our Industry Our Entertainment Our News Our Digital Our Strategy ay mB ve
Slide 4: Our Company
viva Our Company
Slide 5: VIVA is the fastest growing media company
re] VIVA is the fastest growing media company viva Operating in a young and growing Indonesian population that will be empowered by a growing domestic economy VIVA’s key management team has extensive experience in the media industry, with deep understanding of local habits and strong belief in New M
Slide 6: VIVA's key management personnel has helped in turning around the company
re] VIVA’s key management personnel has helped in turning viva around the company Key Management Profiles Anindya N. Bakrie Gained his MBA degree from Stanford Graduate School of Business in 2001. Elected as CEO of VIVA in 2014. Erick Thohir Gained his MBA degree from National University, California
Slide 7: VIVA's Financial Highlight
re] VIVA’s Financial Highlight viva (IDR bn} 2013-2014 change YoY Revenues 1.674 2.253 35% Operating Expenses 1.088 1.481 36% EBIT 587 771 31% EBITDA 655 866 32% Net Income* 107 144 34% Audience Share TA: All People 11,0% 15,7% TA: Target Market 12,0% 17,1% TV Rating TA: All People 1,3% 2,0% TA: Tar
Slide 8: VIVA Consolidated: Summary of Financial Performance
re] VIVA Consolidated: Summary of Financial Performance viva 2010-2014A (IDR bn) 2.253 CAGR: 31,4% 1.676,4 1.2414 992,6 2011A 2012A 2013A 2014A EBITDA (IDR bn) 39.1% 38,4% 654,5 325,8 = : & 2011A 2012A 2013A 2014A mmm EBITDA mmm EBITDA —®— EBITDA Margin *Notes: Net Income figures attributable to own
Slide 9: VIVA owns two leading FTA stations and an online portal
re] VIVA owns two leading FTA stations and an online viva portal viva Vivagroup (PT Visi Media Asia Tbk.) 89,9% | 99% 99,9% VIVA cod MDIA (PT Intermedia Capital Tbk.) VIVA.co.id (PT Viva Media Baru) | ANTV tvOne VIVA + (PT Cakrawala Andalas Televisi) (PT Lativi Mediakarya] (PT Digital Media Asia] A
Slide 10: Our Strategy for Sustainability
re] Our Strategy for Sustainability viva 10 * Target a specific viewer segment and deliver contents designed for that segment Micro Targeting Innovative Customer Experience Viewers having the ability to access our contents “Any time, anywhere and any how (through all platforms and device)” A Group m
Slide 11: 70% of content produced in-house enabling creative selling
re] 70% of content produced in-house enabling creative selling viva In-House Program Composition 75,7% 77, 2% 79,7% 72,9% ° 69,1% | — | el |] 2010 2011 2012 2013 m@News @Sport Information @Religious Entertainment lee =! | INDONESIA LA SCuuB
Slide 12: Our Industry
viva 12 Our Industry
Slide 13: Indonesia Summary
re] Indonesia Summary viva | Increasing / | Intense Attractiveness Increasing, Data & of the Sector Advertising / Media —_— Spend 7 Usage y f 9 Favorable / 9,1% yoy : = \ rowth in FY14 ay tees We N Demograpic f Estimated Net witter users globally y AdSpend (Jakarta is ranked the a 13 tweet-city] rep
Slide 14: Indonesia's demographic is characterized by a young population and growing middle class
Indonesia’s demographic is characterized by a young viva population and growing middle class SES Range 2011-2013 > Rp 4,500,000 SES Range 2014-2015 > Rp 6,000,000 Rp 3,000,001 - Rp 4,500,000 Rp 4,000,001 - Rp 6,000,000 Rp 2,000,001 - Rp 3,000,000 Rp 2,500,001 - Rp 4,000,000 Rp 1,500,001 - Rp 2,000,0
Slide 15: Media penetration 2014
re] Media penetration 2014 viva 95% 1% 95% ‘TV + internet 20% internet + Radio 9% 9 30% 33 7 TV +Radio 25% oor 9% 21% . 13% 99 14% 13% 8% 7% TV Internet Radio Newspaper Tabloid Magazine Source: Nielsen 2014 2008 m™ 2012 m2014 A Group member of viva Br a ED wee G)
Slide 16: FTA is the preferred advertising platform
FTA is the preferred advertising platform, capturing 65% of viva advertising market. Online is the fastest growing platform taking adshare from print and radio media. Indonesia’s Net Advertising Revenues (USD mn) 3.000 2.500 2.000 1.500 1.000 500 2010 2011 2012 2013 2014E mTV m@Print mOnline/Mobile
Slide 17: Audience Profile by Index
Audience Profile by Index VIVA MNC EMTEK TRANS CORP MEDIA Target Audience ANTV TVONE RCTI GTV MNCTV SCTV IVM TRANS TRANS7 METRO Male 90 102 90 105 90 88 91 87 96 103 Gender Female 110 98 110 95 111 112 110 113 104 97 5-9 115 53 82 120 153 98 82 76 70 57 10-14 107 72 96 112 118 131 83 97 92 71 15-24
Slide 18: Our Entertainment
viva 18 Our Entertainment
Slide 19: Share Trend Performance 2013-2015
Share Trend Performance 2013-2015 viva (based on target market) Entertainment Station =<@-ANTV —RCTIl > —GTV ——MNCTV —e-SCTV ——IVM TRANS TRANS7 4-4 24 0 re i= 1 — co 6 & > CB ROa He F YY FC Be & FP FC BR a He FP Yo f£C oe EL co a = a) co a = o 6 o a Sf®@sz7FRrZ2gf czas SHeserFRzarZAgsfaqge zs SUS GZ
Slide 20: #1 Entertainment Program in the morning
#1 Entertainment Program in the morning = prize ¢ 3 Oe time slot (TA: MF 25-44) with TVR of 1.6 , —"" Period: 17 Nov 2014 - 08 Apr 2015 #1 Quiz and Game Show Program in its genre (TA: All People] with TVR of 2.3 Period: 01 Oct 2014 - 08 Apr 2015 Pesbukers #1 Entertainment Comedy Program in its genre
Slide 21: #1 Drama Series in its time slot
* 2 #1 Drama Series in its time slot (TA: All : People) with TVR of 5.3 Period: 05 Jan - 08 Apr 2015 #1 Drama Series Program in its time slot (TA: MF 25-44) with TVR of 2,9 Period: 22 Dec 2014 - 08 Apr 2015 #1 Variety Show Program in its genre (TA: All People) with TVR of 2.9 20 Period: 14 Feb - 08
Slide 22: Special Events generated high TVR
re] Special Events generated high TVR viva Mahabharata Show recorded TVR of 7.5, which was higher than Final Match of the 2014 FIFA World Cup Brazil which generated TVR 6.2 (TA: All People Mahacinta Show generated TVR of 5,2 (TA: All People] ANTV's 22" Anniversary celebration generated TVR of 4.3 (T
Slide 23: Global Content Acquisition Strategy
Gg Global Content Acquisition Strategy viva 23
Slide 24: Our News
viva 24 Our News
Slide 25: tvOne has dominated the news segment since its inception
tvOne has dominated the news segment since its viva inception and continues to extend its dominance 12 MTVONE Other News Station 10 Share % 3.9% 2.5% 0 DEN Ne NM ee Ne A A abe Ae AM A Ae A A A te A AM A te A AD Nm Ae AD KD 0 OO RVAAVANIANIAAURAUA NURIA MUNNAR PrP AE LAL AYE OVOP EAP VE WOVE WEP PAP
Slide 26: Leader in Prime Time and Non-Prime Time News
re] Leader in Prime Time and Non-Prime Time News viva Program # 1 Prime Time News Program With total audience of 2.2 mill # 1 Non Prime Time News Program With total audience of 1.4 mill Source: Nielsen 10 Cities (Jan - 08 Apr 2015), TA 15+ ABC1 26
Slide 27: tvOne dominates Talkshow Program
re] tvOne dominates Talkshow Program viva #1: Indonesia #2: Negeri 2 Lawyers Club Demokasi TVR 1.3 TVR 0.9 #3: Meja #4: Gestur Bundar TVR 0.9 TVR 0.9 #5: Apa Kabar . Indonesia Ho Aliito Malam TVR 0.8 TVR 0.9 #7: Apa Kabar #8: Debat Indonesia TVR 0.8 died Source: Nielsen 10 Cities Jan 1 - Mar 29, 201
Slide 28: Our Digital
viva 28 Our Digital
Slide 29: VIVA.co.id unique browsers and pageviews
VIVA.co.id unique browsers and pageviews viva experience sharp increase since synergizing with TV Pageviews 200.000 150.000 100.000 50.000 Aug-14 Sep-14 Oct-14 Nov-14 Dec-14 Jan-15 Feb-15 Mar-15 =—™Pageviews (000's) | —®=Unique Browsers (000's) 32,3% VIVa .co.id Over 60% visitors of VIVA.co.id come
Slide 30: Over 60% of VIVA.co.id users originate from mobile devices
a. Cy Over 60% of VIVA.co.id users originate from mobile viva devices .co.id BRITA BOLA FE BLOG FOTO vit BERITA BOLA ure BLOG FOTO vic DPRD Jamin Rapat RAPBD,DKI Berlangsung Rabu Besok pan nas evauuast Kemenaagn, banyak pos. Wisiagaran yang carang SHOWEIZ Uya Tak Mau Sebut Nama Siti Badriah Be00om c
Slide 31: Our Strategy
viva 31 Our Strategy
Slide 32: Our Strategy to become an integrated media and content group
gd Our Strategy to become an intergrated media and viva content group Leading FTA Player Leading Digital Player Ramp Up Capabilities 1. Build up content 1. Revamp news portal 1. Continuously develop production and 2. Continue to add “creative” capabilities sourcing “features” 2. Expand current in- 2
Slide 33: VIVA is positioned to monetize and develop opportunities through its FTA TV assets
re] VIVA is positioned to monetize and develop opportunities viva through leveraging its FTA TV assets ¢ Management team with strong understanding of local audience, experienced and has a successful track record * Revenue growth of 26,2% CAGR 2010-2014 * Combined TVS 17,1% from 12% in 2014 (based on
Slide 34: Thank You
viva 34 Thank You For More Information, Visit www.vivagroup.co.id A Group member of viva. x ma we-- Ss)