Digimarc Corporation · NASDAQ:DMRC
Digimarc — Investor Presentation (August 2015)
30 slides from Digimarc's investor presentation, August 2015
Slide 1: Download the Digimarc Discover App
Download the Digimarc Discover App www.digimarc.com/app
Slide 2: Safe Harbor Statement
Safe Harbor Statement Before we proceed, please note that We expressly disclaim any obligation to revise or during the course of this presentation we will be update any assumptions, projections, or other making certain forward-looking statements. forward-looking statements to reflect events or circu
Slide 3: Agenda
Agenda 1 2 3 4 5 Company Intuitive Digimarc Digimarc Barcode Investment Overview Computing Discover for for Packaging; Highlights and History Platform Publishing Barcode of Everything
Slide 4: Twenty Years of R&D
Twenty Years of R&D Digital watermarking Automatic ID of media Security Patent licensing Marketing Intuitive Computing Platform Digimarc Discover Digimarc Barcode Building and demonstrating elements of comprehensive platform for automatic identification of media
Slide 5: Twenty Years of R&D Momentum building
Twenty Years of R&D Momentum building Intellectual Ventures license Barcode of Everything Sale of ID Systems Attributor acquisition Adobe Drivers license IP portfolio authentication “One of the world’s Discover for 1,200 patents Photoshop most valuable” Publishing 1995 1996 1997 1998 1999 2000 2001
Slide 6: Core Strengths/Sustainable Competitive Advantage
Core Strengths/Sustainable Competitive Advantage Signal processing experts, best known for digital watermarking 800 — Security applications — Large scale embedded systems — Intuitive Computing Platform (ICP) Digimarc Discover multi-modal discovery Digimarc Barcode: “Barcode of Everything” Patent
Slide 7: Business Model
Business Model Licensing IP development and monetization Subscriptions and Services Anti-piracy and anti-counterfeiting solutions and development services Digimarc® Discover and Barcode Clear strategy with sustainable competitive advantage targeting large markets: — High performance barcodes for pac
Slide 8: Digimarc Discover and Barcode
Digimarc Discover and Barcode
Slide 9: Click the image above to view the video
Click the image above to view the video.
Slide 10: Digimarc Barcode for Packaging
Digimarc® Barcode for Packaging Barcode is invisibly distributed Package is printed Barcode is invisible but can be read multiple times over the entire • No special inks by POS scanners, smartphones, package other computer interfaces • No special printing processes
Slide 11: World's Largest Retailers as Demand Drivers
World’s Largest Retailers as Demand Drivers $500M for every Item Per Minute scan speed improvement for top 120 retailers No hunting for the barcode means faster checkout! 1 IPM Source: Digimarc® Barcode: A Quantitative Model of Labor Cost Savings for Retailers
Slide 12: Evolution of The Barcode of Everything
Digimarc Discover Digimarc Evolution of with ICP optimization The Barcode of Everything™ Computer-Assisted Shopping Digimarc Discover and Barcode 1973 – UPC (barcode) 1992 – Digimarc 1994 – Denso QR Code Amazon Mobile Auto ID 1998 – Google MediaBridge 2005 – ScanLife ACCURACY OF SEARCH Keywords/Onli
Slide 13: Billions of Mobile Sensors Seeking Discovery
Billions of Mobile Sensors Seeking Discovery
Slide 14: Consumer Engagement for Every Brand Impression
Consumer Engagement for Every Brand Impression PACKAGING INTERACTIVE TV COMMERCIALS BUY NOW PRODUCT INFO REVIEWS MOBILE-TO-DIGITAL INTERACTIVE SIGNAGE RECIPES PRINT ADS RECOMMENDATIONS TRIVIA SHOPPING LISTS PRODUCT LOCATOR HOW TO VIDEOS COUPONS MOBILE-OPTIMIZED LOCATION-SPECIFIC SWEEPSTAKES AUDIO SH
Slide 15: Consumer Engagement at Point of Purchase
Consumer Engagement at Point of Purchase When scanned by a Digimarc-enabled mobile device, the Digimarc Barcode connects the consumer to engaging mobile web content and purchase options
Slide 16: Digimarc Discover for TV and Radio
Digimarc Discover for TV and Radio Robust Works in all media distribution Robust – works in paths (TV, AM, FM, YouTube, etc.) all media distribution paths (TV, AM, FM, Identification YouTube, etc.) Can identify campaign, channel, Can identify source, etc. campaign, channel, source, Metrics etc. Supp
Slide 17: Digimarc Discover for Magazines
Digimarc Discover for Magazines
Slide 18: Publishing Case Study
Publishing Case Study PLAY LIKE APRO ¥ AN, Phe moder games all about distance. fyou're missing a few miles per hour Rank Filo Qe Scan this photo ra one-on-one lesson with Bubba.
Slide 19: Digimarc Discover for Catalogs and Circulars
Digimarc Discover for Catalogs and Circulars
Slide 20: Digimarc Discover for Brochures and Point of Purchase
Digimarc Discover for Brochures and Point of Purchase
Slide 21: Digimarc Discover for Outdoor Advertising
Digimarc Discover for Outdoor Advertising Bogota Colombia
Slide 22: Interactive Billboard Demo
Interactive Billboard Demo Click here to view the video.
Slide 23: Digimarc Discover for Digital Outdoor
Digimarc Discover for Digital Outdoor Yunika Vision display near Shinjuku Station
Slide 24: Outdoor Digital Mobile Brand Engagement
Outdoor Digital Mobile Brand Engagement Open Mobile App to identify audio engagement Click the image above to view the video.
Slide 25: The Barcode of Everything
DIGIMARC|!@ The Barcode of Everything™
Slide 26: Digimarc and the Evolution of Auto ID
Digimarc and the Evolution of Auto ID — Barcode was a transformative technology — Digimarc Barcode does everything UPC barcode does, better — Digimarc Barcode can be applied to audio as well as images — Reliable, efficient, economical, and scalable — Three level system architecture: Identify, Discov
Slide 27: The Barcode of Everything Emerging Applications
The Barcode of Everything™ Emerging Applications - POS Consumer - Self-checkout Engagement - Variable Weight - Inventory - Product - Reordering Conversion - Recall - Manufacturing - Logistics Many more to be developed
Slide 28: Channel Partners Provide Critical Infrastructure
DISCOVER Channel Partners Provide Critical Infrastructure IDENTIFY DISCOVER ENGAGE Giving things an identity Tools and recognition Apps and delivering experiences
Slide 29: Investment Highlights
Investment Highlights Delivering Shareholder Value Ground-breaking R&D – $310mm in cash to shareholders from spin-off in 2008 – Proven signal processing expertise – $7mm in dividends 2012-2014 – Digital watermarking pioneer – $41mm in share buybacks at average price of $26/share – Over 1,200 patents
Slide 30: The Barcode of Everything
DIGIMARC|!@ The Barcode of Everything™