General Motors Company · NYSE:GM
General Motors — Investor Presentation (2014)
24 slides from General Motors's investor presentation, 2014
Slide 1: 2014 Chevrolet Silverado Media Drive
2014 CHEVROLET SILVERADO MEDIA DRIVE
Slide 2: Welcome Remarks and Overview
2014 CHEVROLET SILVERADO MEDIA DRIVE Welcome Remarks and Overview Maria Rohrer, Chevrolet Silverado
Slide 3: Introductions
INTRODUCTIONS Jeff Luke, Silverado Executive Chief Engineer Chris Hilts, Silverado Design Manager Mike Symons, Silverado Vehicle Performance Manager Sheryl Balsley, Silverado Powertrain Assistant Chief Engineer Lloyd Biermann, Silverado Marketing Manager Carl Hillenbrand, Silverado Product Manager B
Slide 4: Product Strategy – 2013
PRODUCT STRATEGY – 2013 ¶ 13 all-new or significantly redesigned products in North America ¶ Silverado kicks off a complete refresh of Chevrolet’s North American truck portfolio
Slide 5: Importance of Silverado
IMPORTANCE OF SILVERADO Best selling Chevrolet vehicle in the U.S. ¶ 418,312 U.S. sales in calendar year 2012 ¶ Largest selling Chevrolet in the U.S. – 24.3% of sales ¶ Like Camaro and Corvette, it helps define the brand
Slide 6: 2014 Silverado Overview
2014 SILVERADO OVERVIEW ¶ We will provide a product deep-dive and extensive driving opportunities at Knibbe Ranch tomorrow ¶ For now, just a few things to think about as you drive up to the Ranch tomorrow morning
Slide 7: Pickup Segment Overview
PICKUP SEGMENT OVERVIEW Rebounded since the crisis of 2007-08 ¶ 1.66M sales in 2012… up from 1.1M in 2009 ¶ Fourth largest segment in U.S. – 11.2 % share Pent-up demand for pickups expected to fuel future growth ¶ Average truck on the road is 11.3 years old Trucks are now multi-purpose vehicles ¶ Ex
Slide 8: Silverado 1500 Is Part of Chevrolet's Three-Truck Strategy
SILVERADO 1500 IS PART OF CHEVROLET’S THREE-TRUCK STRATEGY Goal is to give customers the best truck in all three major segments ¶ The right tools for the job – whatever the job ¶ Provide the right level of performance, capability and efficiency for midsize, full-size and HD customers Nissan Toyota H
Slide 9: Silverado 1500 Is Part of Chevrolet's Three-Truck Strategy
SILVERADO 1500 IS PART OF CHEVROLET’S THREE-TRUCK STRATEGY Goal is to give customers the best truck in all three major segments ¶ The right tools for the job – whatever the job ¶ Provide the right level of performance, capability and efficiency for midsize, full-size and HD customers Nissan Toyota F
Slide 10: Silverado 1500 Is Part of Chevrolet's Three-Truck Strategy
SILVERADO 1500 IS PART OF CHEVROLET’S THREE-TRUCK STRATEGY Goal is to give customers the best truck in all three major segments ¶ The right tools for the job – whatever the job ¶ Provide the right level of performance, capability and efficiency for midsize, full-size and HD customers Nissan Toyota C
Slide 11: New From Hood to Hitch
NEW FROM HOOD TO HITCH ¶ More muscular appearance, improved aerodynamics ¶ Roomier cabs ¶ New Interiors Tailored for Truck Customers ¶ All-new powertrains ¶ Built-in corner step in rear bumper ¶ Next-generation Chevy MyLink Link with 8-inch screen provide intuitive, easy-to-use connectivity
Slide 12: Silverado Is Entering the Premium Truck Segment
SILVERADO IS ENTERING THE PREMIUM TRUCK SEGMENT Fastest growing part of the full-size pickup market ¶ 30% of light duty sales now have ATP ≥ $40,000 Customers looking for luxury features and rock-solid capability High Country will be the first Silverado with a premium nameplate ¶ Production starts i
Slide 13: Silverado High Country
SILVERADO HIGH COUNTRY ¶ Unique exterior appearance – grille, halogen projector headlamps, body-colored bumpers, chrome accents ¶ Unique 20-inch chrome wheels ¶ Standard 355 hp 5.3-L V-8 – class-leading fuel efficiency ¶ Available 6.2-L premium V-8
Slide 14: Silverado High Country
SILVERADO HIGH COUNTRY ¶ Unique interior color with premium materials throughout ¶ Perforated premium leather seats – heated and cooled ¶ Segment leading safety features, including Forward Collision Alert and Lane Departure Warning
Slide 15: The Power of Two Premium Pickup Nameplates
THE POWER OF TWO PREMIUM PICKUP NAMEPLATES Chevrolet Silverado High Country GMC Sierra Denali Primary Ford F-150 King Ranch Ford F-150 Platinum Competitor 2014 Toyota Tundra 1794 2014 Toyota Tundra Platinum s Ram Laramie Longhorn Interior Western-inspired Modern sophistication Design Warmer color pa
Slide 16: 2014 Chevrolet Silverado Media Drive
2014 CHEVROLET SILVERADO MEDIA DRIVE
Slide 17: 2014 Chevrolet Silverado Media Drive
2014 CHEVROLET SILVERADO MEDIA DRIVE
Slide 18: Backup
BACKUP
Slide 19: Welcome Remarks and Overview
2014 CHEVROLET SILVERADO MEDIA DRIVE Welcome Remarks and Overview Chris Perry, Vice President, Chevrolet Marketing
Slide 20: Chevrolet as a Global Brand
CHEVROLET AS A GLOBAL BRAND ¶ 60% of all Chevrolet vehicle sales are outside the U.S. ¶ More than half of GM vehicle sales are Chevrolet ¶ Chevrolet sold in 140 markets around the world
Slide 21: EcoTec3 Engine Portfolio – Max Value to Max Performance
ECOTEC3 ENGINE PORTFOLIO – MAX VALUE TO MAX PERFORMANCE New 5.3L V-8 New 6.2-liter V-8 ¶ 355 horsepower, broad, flat torque curve ¶ Will redefine premium truck ¶ Best V-8 fuel economy – 23 mpg engines ¶ Better efficiency than EcoBoost turbo V-6 ¶ Anticipate best-in-class ¶ Best-in-class towing – 11,
Slide 22: Pickup Box – Easier to Access, Easier to Load
PICKUP BOX – EASIER TO ACCESS, EASIER TO LOAD ¶ Box rail protectors with built-in handholds ¶ Two-tier loading ¶ Movable upper tie downs ¶ Under rail LED lighting
Slide 23: Controls are logical, straightforward and intuitive
¶ Controls are logical, straightforward and intuitive ¶ Multiple storage compartment designed for the way trucks are used ¶ Easy connectivity for phones, computers and other devices ¶ Cloth seats with new high-wear fabrics – heaters available ¶ Dual-firmness foam for day-long comfort and long life ¶
Slide 24: Connectivity That Works
CONNECTIVITY THAT WORKS Next-generation Chevy MyLink Link with 8-inch screen provide intuitive, easy-to-use connectivity ¶ Basic functions operate with rotary controls ¶ Easy pairing of smart phones ¶ Large icons for key commands ¶ Natural voice recognition for mobile devices and music ¶ Navigation
General Motors Company — Investor Presentation (2014) on 6ix