Beiersdorf Ag · XETR:BEI
Beiersdorf — Q1 2020 Earnings Presentation
21 slides from Beiersdorf's earnings presentation, May 5, 2020
Slide 1: Quarterly Statement Jan. – Mar. 2020
QUARTERLY STATEMENT JAN. – MAR. 2020 May 5th, 2020
Slide 2: Q1 Key Messages
Q1 KEY MESSAGES COVID-19 CONSUMER TESA NIVEA DERMA HEALTHCARE LA PRAIRIE SAFETY AND HEALTH OF EMPLOYEES -0.6% +11.5% +10.1% -35.8% CONTINUE TO SERVE CONSUMERS -3.3% -5.1% SUPPORT SOCIETY SALES GROWTH SALES GROWTH Note: Organic sales growth on a like-for-like basis. May 05, 2020 | Quarterly Statement
Slide 3: Business Impact Corona
BUSINESS IMPACT CORONA CONSUMER SHOPPER AND CUSTOMER AIR TRAFFIC • CATEGORY: PERSONAL CARE • ON-LINE • COLLAPSE OF TRAVEL RETAIL • MEDIA SHIFT • LESS SHOPPING TRIPS • TOURISM: SUN SEASON • PREFERS TRUSTED BRANDS • BIGGER BASKETS • POSTPONED ACTIVATION • CLOSED SHOPS May 05, 2020 | Quarterly Statemen
Slide 4: Business Measures Corona
BUSINESS MEASURES CORONA SUPPLY CHAIN COST INITIATIVES • SECURE STABLE SOURCING • IMPACT MITIGATION VIA COST REDUCTION EFFORTS • MAINTAIN SERVICE LEVEL • CONTAIN FIXED COST • BEIERSDORF ‘SOLIDARITY PACT’ May 05, 2020 | Quarterly Statement January - March 2020 Page 4
Slide 5: Competitive Sustainable Growth
OUR COMMITMENT COMPETITIVE SUSTAINABLE GROWTH ACCELERATE DIGITAL WIN WITH SKIN CARE UNLOCK WHITE SPOT POTENTIAL CONSUMER CONNECTION FUEL THE GROWTH THROUGH INCREASED PRODUCTIVITY BUILD ON STRONG FOUNDATIONS: COMPLIANCE – CORE VALUES – CULTURE – SUSTAINABILITY May 05, 2020 | Quarterly Statement Janua
Slide 6: Close to Our Consumers
CLOSE TO OUR CONSUMERS Consumer connection Cater to increased and changing demand Modify activation & communication May 05, 2020 | Quarterly Statement January - March 2020 Page 6
Slide 7: Digital Consumer Connection
DIGITAL CONSUMER CONNECTION Advertising eCommerce Q1 2020 Q1 2020 +43% +23% growth in online spend growth May 05, 2020 | Quarterly Statement January - March 2020 Page 7
Slide 8: Digital Consumer Connection
DIGITAL CONSUMER CONNECTION 10K Women Worldwide 12 MIO. High-quality images 11 Parameters May 05, 2020 | Quarterly Statement January - March 2020 Page 8
Slide 9: Win with Skin Care
WIN WITH SKIN CARE One of the most successful launches ever Biggest contributor to Derma growth Global leader „even skin“ Extension to the Sun category in 2020 May 05, 2020 | Quarterly Statement January - March 2020 Page 9
Slide 10: Unlock White Spots
UNLOCK WHITE SPOTS Successful roll-out to European countries in Q1 2020 Excellent feedback from customers Additional categories to come May 05, 2020 | Quarterly Statement January - March 2020 Page 10
Slide 11: Corporate Venture Fund
CORPORATE VENTURE FUND Invest in disruptive technologies & new business models Investments in line with C.A.R.E.+ strategic pillars, e.g. sustainability focus Latest investment: Equity stake in UK-based Salford Valve Company (Salvalco) A strong partnership to drive sustainable aerosol innovations fo
Slide 12: Support Society
SUPPORT SOCIETY Page 12
Slide 13: Financial Results Q1 2020
CARE — FINANCIAL RESULTS Q1 2020 Beiersdorf
Slide 14: Group – Sales Results
GROUP – SALES RESULTS SALES Q1 2019 SALES Q1 2020 NOMINAL GROWTH ORGANIC GROWTH € MILLION € MILLION CONSUMER 1,598 1,581 -1.0% -3.3% TESA 349 329 -5.7% -5.1% GROUP 1,947 1,910 -1.9% -3.6% May 05, 2020 | Quarterly Statement January - March 2020 Page 14
Slide 15: Consumer – Growth
CONSUMER – GROWTH ORGANIC SALES GROWTH IN % +0.6* +0.9* +0.6* +6.8 +5.0 +4.8 -3.3 +0.3* FY 2018 Q1 2019 FY 2019 Q1 2020 *Effect on consumer organic sales growth if sales in Argentina had been calculated at constant FX rates. May 05, 2020 | Quarterly Statement January - March 2020 Page 15
Slide 16: Consumer – Europe
CONSUMER – EUROPE SALES Q1 2019 SALES Q1 2020 NOMINAL GROWTH ORGANIC GROWTH € MILLION € MILLION WESTERN EUROPE 655 596 -9.0% -9.6% EASTERN EUROPE 149 154 +3.7% +5.4% EUROPE 804 750 -6.6% -6.8% • LA PRAIRIE AFFECTED BY THE COLLAPSE OF TRAVEL RETAIL, AND UP TO 85% OF DOORS WERE CLOSED • LOCKDOWN COUNT
Slide 17: Consumer – Americas
CONSUMER – AMERICAS SALES Q1 2019 SALES Q1 2020 NOMINAL GROWTH ORGANIC GROWTH € MILLION € MILLION NORTH AMERICA 123 183 * +48.1% +1.3% LATIN AMERICA 143 154 +7.9% +18.9% AMERICAS 266 337 +26.5% +10.6% • NORTH AMERICAN SALES DRIVEN BY AQUAPHOR AND NIVEA BODY WASH • IN THE U.S. STRONG GROWTH IN DERMA
Slide 18: Consumer – Africa/Asia/Australia
CONSUMER – AFRICA/ASIA/AUSTRALIA SALES Q1 2019 SALES Q1 2020 NOMINAL GROWTH ORGANIC GROWTH € MILLION € MILLION AFRICA/ASIA/AUSTRALIA 528 494 -6.4% -5.0% • LA PRAIRIE WITH DOUBLE-DIGIT SALES DECELERATION IN ASIA AND AUSTRALIA • WEAK DEMAND IN INDIA • STRONG GROWTH IN MALAYSIA AND PHILIPPINES May 05,
Slide 19: tesa – Growth
TESA – GROWTH ORGANIC GROWTH Q1 2020 DIRECT INDUSTRIES TRADE MARKETS TESA TOTAL -8.5% 0.0% -5.1% AUTOMOTIVE CONSUMER & CRAFTSMEN ELECTRONICS GENERAL INDUSTRIAL MARKETS PRINT AND PAPER BUILDING SUPPLY May 05, 2020 | Quarterly Statement January - March 2020 Page 19
Slide 20: Insights 2020
INSIGHTS 2020 Major shift in consumer and shopping behavior Impact mitigation through cost initiatives Reliable supply situation Currently no visibility beyond a difficult Q2 Strong financial position May 05, 2020 | Quarterly Statement January - March 2020 Page 20
Slide 21: Q&A
Q&A May 05, 2020 | Quarterly Statement January - March 2020 Page 21