Evoke Plc · LSE:EVOK

Evoke — 888 Holdings — FY2011 Earnings Presentation

47 slides from Evoke's earnings presentation, Mar 27, 2012

  1. Slide 1: Results for the Year Ended 31 December 2011

    Results for the Year Ended 31 December 2011 1

  2. Slide 2: Brian Mattingley, CEO | Introduction

    BRIAN MATTINGLEY, CEO | INTRODUCTION 2

  3. Slide 3: Agenda

    Agenda › Brian Mattingley | Introduction › Aviad Kobrine | Financial Review › Itai Frieberger | Operational Review › Brian Mattingley | Summary › Q&A 3

  4. Slide 4: Key Highlights

    † Key Highlights Exceptional growth across all major metrics › Revenue $331m, up 26% on 2010 1 › EBITDA $56m, up 94% on 2010 1 › EBITDA Margin 17% vs. 13% in H1 2011 and 11% FY2010 › Cash position $82m - $37m corporate cash, $45m customers › Record player numbers › Wink Bingo payments made † A

  5. Slide 5: Delivering on Strategy

    Delivering on Strategy › Core B2C focus › Growth through volume › Increased marketing spend but lower marketing ratio › Invested in infrastructure › Improved margin › Active in new markets › Rationalised B2B contracts › Mytopia stabilising › Management team in place, meeting expectations 5

  6. Slide 6: Regulated Markets

    Regulated Markets Core Strand of Strategy › Italy - 5% Market Share with low level of investment › Spain - License application & software adaptation - Launch circa July 2012 › Germany - License application & software adaptation › U.S. - CIE contract - Nevada License Application - Software adapta

  7. Slide 7: Outlook and Opportunities

    Outlook and Opportunities › Continued focus on core strategy › Continue to develop pipeline of sizeable B2B contracts › Regulative framework › New Markets › Europe, investment necessary › U.S. – blue ocean › Expected return to dividend 7

  8. Slide 8: Aviad Kobrine, CFO | Financial Review

    AVIAD KOBRINE, CFO | FINANCIAL REVIEW 8

  9. Slide 9: Highlights

    † Highlights › Highest yearly revenue ever - $331m, up 26% › Revenue B2C up 28% to $284m › Revenue Casino B2C up 27% to $148m › Revenue Poker B2C up 58% to $61m › Casino & Poker B2C first time depositors up 55%, led by Poker › Active Players Casino & Poker B2C up 102% 1 › EBITDA up 94% to $56

  10. Slide 10: Profit and loss account

    1 Profit and loss account › 2011 - Total Revenue up 26% to $331m ( 2010 : $262m) › EBITDA up 94% to $56m ( 2010 : $29m), improved profitability $m 2011 2010 FY'11 / FY'10 Revenue 331.1 262.1 26% Operating expenses 2,3 108.6 97.2 3 Research and development expenses 29.9 21.8 Selling and marketing e

  11. Slide 11: B2C Daily Average Deposit Growth

    B2C Daily Average Deposit Growth › March 2012 daily average deposits so far up 84% compared to July 2010 % Relative change base on Jan 2010 150% 140% 130% 120% 110% 100% 90% 80% 70% 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 2010 2011 2012 * Reflect the relative change of deposits

  12. Slide 12: Total Revenue

    Total Revenue › 2011 - Total Revenue up 26% to $331m (2010: $262m) › 2011 – highest Revenue in 888 History › Representing a CAGR of 24% Total Revenue 2003 – 2011 ($m) 350 300 331 250 262 263 247 200 217 $m 150 157 100 123 50 75 59 0 2003 2004 2005 2006 2007 2008 2009 2010 2011 * Revenues for 2003

  13. Slide 13: Total Revenue

    Total Revenue › Q4 2011 Revenue up 28% to $91m (Q4 2010: $71m) › Five consecutive quarterly revenue growth Quarterly Revenue 2010 – 2011 ($m) 90 91 86 80 79 75 70 71 69 $m 60 61 61 50 40 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 2010 2011 13

  14. Slide 14: Geographical Segmentation

    Geographical Segmentation › Revenue growth across all markets : UK 20%, Europe 28%, Americas 55%, ROW 31% › UK represents 46% of Total Revenue in 2011 Geographic segmentation, Total Revenue 2010 and 2011 Year 2010 160 2010 2011 7% 8% 153 49% 140 37% 120 127 124 100 UK Europe Americas ROW (ex UK) 9

  15. Slide 15: Revenue B2C by Product

    Revenue B2C by Product › Casino up 27%, Poker up 58%, Bingo up 8%, Emerging Offering up 33% Revenue B2C 2010 vs. 2011 ($m) 140 148 2010 2011 120 117 100 80 $m 60 61 54 40 50 38 20 16 22 0 Casino Poker Bingo Emerging Offering 15

  16. Slide 16: Revenue B2C

    Revenue B2C › Q4 2011 Revenue up 32% to $79m (Q4 2010: $60m) Quarterly Revenue B2C 2010 – 2011 ($m) 80 79 75 74 70 65 66 64 60 59 60 55 $m 50 52 51 45 40 35 30 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 2010 2011 16

  17. Slide 17: Revenue B2C

    Revenue B2C › H2 2011 Revenue up 38% to $153m (H2 2010: $111m) Revenue B2C H1 2010 – H2 2011 ($m) 150 153 130 131 110 $m 110 111 90 70 50 H1 10 H2 10 H1 11 H2 11 17

  18. Slide 18: Revenue Casino B2C

    Revenue Casino B2C › H2 2011 Revenue up 37% to $79m (H2 2010: $58m) Revenue Casino B2C H1 2010 – H2 2011 ($m) 80 79 70 69 60 59 58 50 $m 40 30 20 10 0 H1 10 H2 10 H1 11 H2 11 18

  19. Slide 19: Revenue Poker B2C

    Revenue Poker B2C › H2 2011 Revenue up 95% to $37m (H2 2010: $19m) Revenue Poker B2C H1 2010 – H2 2011 ($m) 40 35 37 30 25 24 $m 20 20 19 15 10 5 0 H1 10 H2 10 H1 11 H2 11 19

  20. Slide 20: Revenue B2B

    Revenue B2B › H2 2011 Revenue up 16% to $24m (H2 2010: $21m) Revenue B2B H1 2010 – H2 2011 ($m) 24 23 24 22 23 21 20 21 $m 19 20 18 17 16 15 H1 10 H2 10 H1 11 H2 11 20

  21. Slide 21: 888Casino Deposit Trend

    888Casino Deposit Trend › 888Casino shows continues growth of deposits as of Q3 2010 › March 2012 daily average up 64% compared to July 2010 888Casino Daily Deposits 120% 110% 100% 90% 80% 70% 60% 50% 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 2010 2011 2012 21

  22. Slide 22: 888Poker Deposit Trend

    888Poker Deposit Trend › 888Poker product and CRM activities as of July 2010 translated into strong growth › March 2012 daily average up 156% above July 2010 888Poker Daily Deposit 130% 110% 90% 70% 50% 30% 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 1 2 3 2010 2011 2012 22

  23. Slide 23: EBITDA and EBITDA margin

    EBITDA and EBITDA margin › EBITDA up 94% to $56m (2010: $29m) › EBITDA margin up to 17% (2010: 11%) EBITDA 2010 vs. 2011 EBITDA EBITDA margin 60 18% 16% 50 56 14% 17% 40 12% $m 10% 30 8% 20 6% 11% 29 4% 10 2% - 0% 2010 2011 2010 2011 * Excluding share benefit charges, depreciation, amortisation, r

  24. Slide 24: Marketing Cost Ratio

    Marketing Cost Ratio › Marketing ratio to Revenue in 2011 at 31% › 2011 B2C Casino & Poker CPA* lower than previous year › Higher efficiency in core business helped to increase profitability despite high investment in regulatory markets Marketing Costs 2010 vs. 2011 Marketing Costs Marketing Cost

  25. Slide 25: Cost Structure

    Cost Structure › Cost percentage down to 83% (2010 : 89%) › Decrease of cost ratio despite the additional gaming tax costs Cost as a % of Total Revenue 2010 vs. 2011 89.1 % 100% 83.2 % 0.6% 2.2% 8.2% 80% 8.3% Gaming Taxes an d d uti es Admin. Expenses 34.9% 60% 30.9% S&M expenses % R&D 40% 8.3% 9.

  26. Slide 26: Chargebacks & PSP fees - Group

    Chargebacks & PSP fees - Group › CB & PSP at 6.9% of Total Revenue (2010: 6.6%) › When comparing on a like for like basis to 2010, CB & PSP ratios are the same Chargebacks & PSP fees as % of Total Revenue 10% 9.2% CB PSP 7.6% 8% 6.9% 3.7% 6.6% 1.8% 1.0% 6% 1.1% % 4% 5.8% 5.6% 5.5% 5.9% 2% 0% 2008

  27. Slide 27: Customer Bonuses B2C Casino

    1 Customer Bonuses B2C Casino › Casino revenue growth continue to be driven by optimal use of bonuses and CRM efforts Customer Bonuses as % of Revenue 25% 155.0 % se of 27 e i n crea 135.0 n u 20% Reve 115.0 15% 95.0 % 10% $m 18% 17% 75.0 5% 55.0 0% 35.0 2010 2011 Bonus Ratio% Rev $m 1 Excluding co

  28. Slide 28: Customer Bonuses B2C Poker

    1 Customer Bonuses B2C Poker › Poker revenue growth continue to be driven by optimal use of bonuses and CRM efforts, leveraging the 2011 industry events Customer Bonuses as % of Revenue 65.00 14% 60.00 12% 55.00 50.00 10% 45.00 8% 40.00 % 6% 35.00 $m 11% 30.00 4% 8% 25.00 2% 20.00 0% 15.00 2010 201

  29. Slide 29: Players' Value Over Time

    Players’ Value Over Time › Average revenue generated by new players during first 3 months (an indicator of life time value) increase over time (Jul 10 = 100) › Casino first 3M up 42% in value, Poker first 3M is up 20% › This reinforces the strong acquisition trend during FY 2011 and especially Q4

  30. Slide 30: The Impact of Active Players

    The Impact of Active Players › Average revenue/player is impacted by increase in actives › Underlying deposits and LTV remain healthy 888Casino Ave. Revenue/Player Trend as of Q1 2010 Ave. Revenue/Player 200% Active Players 180% Ave. Revenue/Player (Depositors Only) 160% Deposits / Unique Deposito

  31. Slide 31: Balance Sheet

    Balance Sheet $m 31-Dec-11 31-Dec-10 Non-current assets Intangible assets 141.9 162.3 Property, plant and equipment 17.1 21.5 Deferred tax & Financial assets 0.6 0.8 Investment in equity accounted joint ventures 1.2 1.3 160.8 185.9 Current assets Cash and cash equivalents 81.9 61.5 Trade and other r

  32. Slide 32: Cash Flow Statement

    Cash Flow Statement $m Year to 31 December 2011 2010 Cash flows from operating activities Profit before tax 5.8 10.6 Goodwill Write-off 20.7 - Share benefit charges 2.9 2.3 Depreciation & amortisation 13.0 12.3 Change in current assets and liabilities 36.1 (6.2) Other non cash adjustments 4.6 0.9 Ca

  33. Slide 33: Itai Friberger, COO | Operational Review

    ITAI FRIBERGER, COO | OPERATIONAL REVIEW 33

  34. Slide 34: Goals and Focus

    Goals and Focus › Continue growth in core products › Leverage position with in-house marketing agency and proprietary technology › Successful marketing campaigns have led to significant increase in brand awareness › YoY growth in searches for ‘888 Poker’ up 209%, ‘888 Casino’ up 153%, and ‘888’

  35. Slide 35: Casino and Games

    Casino and Games › Potential growth via marketing and product › New Casino product – Casino 50 › 888 Games Studio and the GGP platform › Mobile › Segmented CRM – analytics › Multi brands and cross-sell throughout the platform 35

  36. Slide 36: Casino 50

    Casino 50 WELCOME luckylucky LIVE CASINO ROULETTE & BLACKJACK MY RECENTLY PLAYED | CASHIER 0.00 BALANCE MY FAVOURITES MY ACCOUNT ? 1) 118+] 15:01 v v SET MY LOBBY SLOT MACHINES JACKPOT GAMES CARD & TABLE VIDEO POKER & GAMES ARCADE GAMES GO TO THE LAUNCH PARTY EVENT ea a @ TIME TO THE NEXT LOBBY SURP

  37. Slide 37: UK Casino – Searches for '888 and Casino'

    UK Casino – Searches for ‘888 and Casino’ › Successful marketing campaigns cause spikes in searches › Strength of our product and CRM lead to ongoing uplift 888 37

  38. Slide 38: 888poker

    888poker › Leverage strong market position › “We play different” strategy › External brands (LG & Ryanair) › Regulations › On Tablets iOS & Android › Poker Infra 38

  39. Slide 39: 888poker – Keeping the Trend

    888poker – Keeping the Trend 39

  40. Slide 40: UK Poker – Searches by Brand Name

    UK Poker – Searches by Brand Name 70 60 50 40 30 20 10 0 888 Poker CompeItor 1 CompeItor 2 CompeItor 3 CompeItor 4 CompeItor 5 CompeItor 6 CompeItor 7 40

  41. Slide 41: UK Poker – Searches by Brand Name

    UK Poker – Searches by Brand Name › 888Poker now second most searched for poker brand in UK 10 9 8 7 6 5 4 3 2 1 0 888 Poker CompeItor 1 CompeItor 2 CompeItor 4 CompeItor 5 CompeItor 7 41

  42. Slide 42: Bingo

    Bingo › Focus on player value › Bingo no back office › More Games › 27 new skins, 3 new Networks › BigBrother bingo › Going forward: › Bonuses, Jackpots › Mobile 42

  43. Slide 43: Sport

    Sport › 2011 into 2012 › Operational optimisation › Capitalising on FIFA World Cup › Euro12 and Olympic Games › Sport is an opportunity for 888 43

  44. Slide 44: Widespread appraisal of contracts; CasinoFlex; Caesars Interactive Entertainment

    › Widespread appraisal of contracts › Launched CasinoFlex with leading Italian brands › Caesars Interactive Entertainment › More US deals anticipated 44

  45. Slide 45: Brian Mattingley, CEO | Summary

    BRIAN MATTINGLEY, CEO | SUMMARY 45

  46. Slide 46: Summary

    Summary › Focused, talented management team › Focused on core strategy › Innovative products embraced by customers › Robust trading and strong cash generation › Quality partnerships in new markets › Investing now for longer term 46

  47. Slide 47: Q&A

    Q&A 47

888 Holdings — FY2011 Earnings Presentation on 6ix