Pesorama Inc · TSXV:PESO
Pesorama — Investor Presentation (July 2022)
17 slides from Pesorama's investor presentation, July 2022
Slide 1: Mexico's Only True Dollar Store
Mexico’s Only True Dollar Store Affordable quality, delivered with a smile. PesoRama has something for everyone. INVESTOR PRESENTATION | TSXV: PESO | JULY 2022
Slide 2: Disclaimer
Disclaimer This document, as well as the data, opinions, estimates, forecasts and recommendations contained herein, have been prepared by JOi Canadian Stores, S.A. de C.V. (the “Company”) for the purpose of providing general and preliminary information about a potential discount retailer investment,
Slide 3: JOi's Evolution
JOi’s Evolution Watch Video Click the image to the left to view a video of the evolution of JOi from store 1 to 20. JOi Canadian Stores offer an unmatched value proposition in the Mexican market. Discounted general merchandise and everyday high-quality staples at affordable prices, catering to a wid
Slide 4: It All Started With a Gift Bag…
It All Started With a Gift Bag… “Our business was derived from a first-hand experience where my wife asked me to pick up a gift bag for a friend’s birthday party we were attending in Mexico. After two painful hours and countless bodegas, I could not find a gift bag. I was baffled as to why the Mexic
Slide 5: Experienced Management Team
Experienced Management Team Erica Fattore Erica was part of PesoRama’s founding management team and has over two decades of savvy dollar store retail experience, beginning her career in 1998 President & Chief with The Silver Dollar Stores, focused on the $1 price-point. She has held senior merchandi
Slide 6: Board of Directors
Board of Directors Rahim Bhaloo Rahim is a life-long entrepreneur who started his business career in the specialty coffee space with brands known as Second Cup and Lettieri Espresso Bar Founder & and Cafe’s (single largest franchisee by 23 years old). He developed a portfolio of retirement and nursi
Slide 7: Company Overview
Company Overview PesoRama, operating under the JOi Canadian Stores brand, launched operations in 2019 in Mexico City and the surrounding areas targeting high density, high traffic locations. o Head office in Mexico City with 20 stores already operating in the city, offering consistent merchandise of
Slide 8: Key Investment Highlights
Key Investment Highlights The Mexican market is ripe for disruption, as the PesoRama has the first everyday shopper seeks mover advantage of a more for less dollar store industry in the very early stages of its lifecycle There is currently no dollar store chain operating in the Founded by successful
Slide 9: Addressable Market
Addressable Market Significant Footprint Potential EXISTING # OF STORES DOLLAR GENERAL 17,900+ o PesoRama views the Mexican retail gap DOLLAR TREE 15,900+ DOLLARAMA 1,390+ as an opportunity to scale to a sizable FIVE BELOW 1,170+ network of stores across the country DOLLAR CITY 350+ DOLLAR STORE 100
Slide 10: Strong Demand Potential
Strong Demand Potential o Retail and consumer industries are a key engine of the Mexican economy, with household spending accounting for 60% of the country’s total economic output1 o Rise of middle-income households with increased purchasing power hunting for value on essentials o Inflationary envir
Slide 11: Brand Assortment & Private Brand Offerings
Brand Assortment & Private Brand Offerings o JOi carries a wide variety of 60% private label and 40% branded products o Unmatched private label offering given decades of merchandise experience of top management o Provides customers with an aspirational shopping experience while maintaining the disco
Slide 12: Supply Chain Partnerships Optimize Logistics
Supply Chain Partnerships Optimize Logistics Strategic partnerships and alliances with national and global partners across the supply chain Partnership with International Freight Forwarder o Presence in over 100 countries o Global reach with depth of global understanding o Manages logistics for many
Slide 13: Distribution Centre Strategy Drives Efficiencies
Distribution Centre Strategy Drives Efficiencies o Efficiencies in logistics, warehousing and distribution capabilities o Strategic relationships with reputable service providers and strong in-house team to efficiently handle broad product assortment o Sites hold inventory and goods to be distribute
Slide 14: Alliance with Mexican Retail Conglomerate Creates Synergies
Alliance with Mexican Retail Conglomerate Creates Synergies o Strategic investor is a large retail conglomerate in Mexico with locations across the country o Network of existing locations and unique real estate opportunities aligns and supports expansion strategy o Plans to support JOi roadshow maki
Slide 15: Market Capitalization
Market Capitalization In-the-Money Fully Diluted Shares Outstanding Ticker TSXV: PESO Basic Shares Outstanding 72,028,239 Share Price $0.27 52-week Range $0.27-0.79 Basic Market Capitalization $19,447,625 In-the-Money Warrants and Options Outstanding 5,675,000 Fully Diluted Shares Outstanding1 77,70
Slide 16: Store 20 is Now Open!
Store 20 is Now Open! TSXV: PESO 16
Slide 17: Contact Us
Contact Us Expand with PesoRama Come on this journey with us. Pesorama.ca Investor Relations investors@pesorama.ca TSXV: PESO 17