Telefonica Sa · BME:TEF
Telefonica Sa — Telefonica S A — Investor Conference, London (April 2011)
17 slides from Telefonica Sa's conference presentation, Apr 13, 2011
Slide 1: Investor Conference London
Investor Conference FERNANDO MADEIRA London, 13 14 Api 2001 CEO
Slide 2: Disclaimer
Disclaimer This presentation contains statements that constitute forward-looking statements about the Company, within the general meaning of the term and within the meaning of applicable securities laws, including financial projections and estimates and their underlying assumptions, statements regar
Slide 3: Million Internet Users in LatAm
MILLION INTERNET USERS IN LATAM
Slide 4: Digital Latino: Access Internet Daily
DIGITAL LATINO % ACCESS INTERNET DAILY % MORE THAN ONCE A DAY
Slide 5: Online Activity — Brazil
ONLINE ACTIVITY — BRAZIL % BRAZILIANS SURF ACCESS_____DOING SOCIAL ACTIVITY SOCIAL NETWORKS % WATCH_____WATCHING AND LISTENING VIDEO ONLINE_____VIDEO/MUSIC HOURS MONTHLY % ACCESS TERRA_____READING NEWS
Slide 6: Digital Latino Trends
DIGITAL LATINO TRENDS 67% EXPRESS OPINION 59% TAKE CARE ABOUT SOMEONELSE’S OPINION 86% ARE ACTIVE SOCIAL NETWORKS USERS FOLLOW LIVE ANY SINGLE EVENT MULTISCREEN, ANYTIME, ANYWHERE LIVE VIDEO IS A KILLER CONTENT ON INTERNET CLASS A/B: 96% WATCH VIDEOS ONLINE, 87% OFFLINE 15-30 YRS: 31% WATCH TV SERIE
Slide 7: Terra is the leading digital media company in Latin America
TERRA IS THE LEADING DIGITAL MEDIA COMPANY IN LATIN AMERICA
Slide 8: Million People Access Terra Monthly
MILLION PEOPLE ACCESS TERRA MONTHLY
Slide 9: Terra is the most visited site in the world
TERRA IS THE 31 ST MOST VISITED SITE IN THE WORLD
Slide 10: Strategic Framework: Content, People, Social, Screens
STRATEGIC FRAMEWORK CONTENT PEOPLE SOCIAL SCREENS
Slide 11: Screens
SCREENS HOME APPLIANCES TABLETS DOOH CONNECTED TV AND BLURAY DASHBOARDS COMPUTERS MOBILE PHONES
Slide 12: Million Eyeballs and Listeners in LatAm
MILLION EYEBALLS IN LATAM MILLION LISTENERS IN LATAM
Slide 13: Free and Paid Premium Content
FREE AND PAID PREMIUM CONTENT
Slide 14: Music catalog across smartphones and web
MILLIONS OF SONGS GLOBAL AND LOCAL CATALOG ALL MAJORS AND INDEPENDENT AVAILABLE SMARTPHONES AND WEB
Slide 15: Official Broadcaster Guadalajara 2011 | London 2012
GUADALAJARA 2011 | LONDRES 2012 OFFICIAL BROADCASTER 100 MILLION PEOPLE 13 LIVE HD CHANNELS LIVE ON SMARTPHONES AND TABLETS
Slide 16: Adding Value to Telefónica
ADDING VALUE TO TELEFÓNICA TERRA TV_____SONORA • Gives to Telefónica access to state of art • Unique offering to Telefónica’s OTT multiplatform broadband customers • Technology and content expertise • Expansion to Telefónica’s smartphone leverage Telefónica know how clients increase loyalty and conv
Slide 17: Strategy to Grow
STRATEGY TO GROW ALL PRODUCTS AND CONTENTS MUST BE AVAILABLE IN ANY SCREEN, DEVICE AND O.S. LIVE EVENTS PUSH CONTENT FOR MOBILES EVERYTHING ON THE CLOUD FREE CONTENT —ADVERTISING PREMIUM CONTENT — SUBSCRIPTION SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the regist
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