Alma Media Oyj · OMXHEX:ALMA
Alma Media Oyj — Investor Day (November 2013)
33 slides from Alma Media Oyj's investor day presentation, Nov 27, 2013
Slide 1: Welcome to Alma Media Capital Markets Day 2013
Welcome to Alma Media CAPITAL MARKETS DAY 2013
Slide 2: Alma Media's Capital Markets Day 2013 Program
Alma PROGRAM TIME TOPIC SPEAKERS Media’s 8.30 Morning coffee Capital 9.00 Driving transformation in the media business Kai Telanne, CEO Markets 9.45 Spearheads for growth News Kari Juutilainen, SVP, Alma Regional Media Kari Kivelä, SVP, IL-Media Day 2013 Lifestyle Career Business J-P Loimovuori, SVP
Slide 3: Driving transformation in the media business
Driving transformation in the media business KAI TELANNE, PRESIDENT AND CEO CAPITAL MARKETS DAY, HELSINKI 27/11/2013
Slide 4: Strategic offerings will make us a winner
4 Strategic offerings NEWS CAREER will make us a winner LIFESTYLE BUSINESS
Slide 5: Creating multimedia services for people in the digital world
Creating NEWS CAREER multimedia services for people in the digital world LIFESTYLE BUSINESS
Slide 6: Our basic beliefs
Our basic beliefs VISION MISSION The most exciting provider For individual freedom of information, service and and well-being. experiences. The company sets the stage for the future of media. VALUES SUSTAINABLE MEDIA Freedom and pluralism Sustainable media cultivates of journalism traditional journa
Slide 7: Alma Media today – growing internationally
Alma Media today BUSINESS NEWS LIFESTYLE –growing internationally CAREER BUSINESS LIFESTYLE CAREER CAREER BUSINESS
Slide 8: Alma Media today – growing internationally
Alma Media today –growing internationally OTHER OTHER COUNTRIES COUNTRIES 12% 30% FINLAND 320 1950 FINLAND NET SALES 2012, MEUR FULL-TIME EMPLOYEES 2012
Slide 9: Market dynamics
Market dynamics
Slide 10: Fundamental change drivers
Fundamental change drivers DIGITALISATION IMPACTS THE MEDIA CONSUMPTION AND ADVERTISING MIX ECONOMIC DOWNTURN REDUCES ADVERTISING SPEND AND MEDIA CONTENT PURCHASES
Slide 11: Ad volumes tied to GDP development
Ad volumes tied to GDP development % 15% 10% 5% 0% -5% -10% -15% -20% 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 YTD Advertising investments in Finland, y-o-y change GDP of Finland, y-o-y change Sources: Statistics Finland,
Slide 12: Weak market conditions prevail
TOTAL ADVERTISING Weak market conditions prevail 2013 YTD ADVERTISING MARKET CHANGE -9,2% SOURCE: TNS ONLINE ADVERTISING PRINT ADVERTISING +5,1% -16,4%
Slide 13: This impacts business dynamics
ADVERTISING SALES (COMBINED) SERVICES REVENUE This impacts business dynamics CHANGE Q3 2013 VS.Q3 2012 -5,5% 1,4% CONTENT SALES AD SALES IN AD SALES IN PRINTED DIGITAL CHANNELS NEWSPAPERS -5,2% 7,9% -13,5%
Slide 14: In weak market, cost control is important
In weak market, cost control is important CHANGE Q3 2013 VS. Q3 2012 Revenue, Total cost, EBIT w/o one-off change change items, change NEWSPAPER - 10,5% -5,3% -48,8% KAUPPALEHTI GROUP -3,5% -6,4% +23,1% DIGITAL CONSUMER SERVICES +3,9% -0,4% +33,2% OTHER +3,9% + 2,7% -33,6% GROUP TOTAL -6,1% -3,3% -2
Slide 15: Need for cost control and productivity measures is the new normal
Need for cost control and productivity measures is the new normal in media.
Slide 16: Focus on innovation, growth and creating value from digital information
More importantly, focus needs to be on innovation, growth and creating value from digital information.
Slide 17: Changes in business dynamics impact key figures
Changes in business dynamics impact key figures. Still, publishing is a solid base.. OTHER DIGITAL CONSUMER 1% SERVICES 18% NEWSPAPERS KAUPPALEHTI GROUP 62% 19% Revenue EBIT Segment share of group revenues, revenue and EBIT development. YTD Q3 2013, %
Slide 18: Publishing is a solid base for digital growth
Changes in business dynamics impact key figures. Still, publishing is a solid base...for digital growth. 90 24,3% 28% 30% 80 25% 70 18% 60 20% 15,7% 50 12,9% 13,1% 15% 40 10,9% 30 8,8% 10% 6% 20 5% 10 17,2 26,5 35,8 44 40 49 57 78 62 2005 2006 2007 2008 2009 2010 2011 2012 YTD Q3 13 Revenue from onl
Slide 19: Media is in rapid transition.
Media is in rapid transition.
Slide 20: We are well prepared and awake.
We are well prepared and awake.
Slide 21: Investing in digital
Investing in digital
Slide 22: Home market investments to support digital growth
Home market investments to support digital growth Examples 2012 - 2013: - Kauppalehti.fi digital content packages and mobile apps - Iltalehti Plus - Regional paywall and tablet trials - E-kontakti.net acquisition - Additional services for Etuovi.com - Audience targeting toolkit AlmaScope
Slide 23: International investments and partnerships support digital growth
International investments and partnerships support digital growth 2012: Alma Media invested 70 mEUR in market-leading recruitment portals in the Baltic states, Czech Republic, Slovakia and Croatia. 2013: Alma Media and Monster partnered in career services across the area. New countries Poland and Hu
Slide 24: Room for growth in digital channels
Room for growth in digital channels ONLINE AD MARKET GROWTH RUSSIA 35% CZECH REPUBLIC SWEDEN 25% IRELAND SERBIA DENMARK POLAND FINLAND 15% SWITZERLAND UK NETHERLANDS NORWAY ROMANIA 5% GERMANY 20 40 50 80 100 120 -5% SLOVENIA ONLINE AD SPEND PER CAPITA (€) SOURCE: ADEX BENCHMARK
Slide 25: Inspiring trends in digital advertising
5 inspiring trends in digital advertising RESPONSIVE ADVERTISING VIDEO BRAND ADVERTISING DYNAMIC; BIG SCREEN TARGETED INTERNET ADVERTISING
Slide 26: Building the future
Building the future
Slide 27: Strategy 2013: We will accelerate in 2014
Strategy 2013 We will accelerate in 2014 DIGITAL GROWTH DEVELOP PUBLISHING Fostering organic growth Multimedia access to news. in the service business. Securing cash flow from the Integration of the acquired publishing business. businesses. Utilising the new printing facility. AGILE GROUP Strategic
Slide 28: Mission: win the transformation game
BY 2020 Mission: 50% DIGITAL win the trans- formation game.
Slide 29: Moving towards 2020
Moving towards 2020 ALMA MEDIA TODAY 50% ALMA MEDIA TOMORROW The most exciting provider of information, service and experiences. The company 28% sets the stage for the future of media. STRATEGIC FOCUS AREAS NEWS CAREER ORGANIC BUSINESS DEVELOPMENT NEWS CAREER MULTICHANNEL DIGITAL CONTENT SERVICES LI
Slide 30: Focus areas 2014
Focus areas 2014 MULTICHANNEL CONTENT DIGITAL SERVICES MARKETING SOLUTIONS RESOURCES & SKILLS
Slide 31: Focus areas 2014
- Paid digital content - Alma Career business growth - Content cooperation and synergies Focus - Use of group-level thematic content - Broadened offering for home market digital consumer services areas - Widened revenue streams for digital business 2014 MULTICHANNEL CONTENT DIGITAL SERVICES - Group-
Slide 32: Spearheads for Digital Growth
DIGITAL CONTENT CAREER Spearheads REVENUE SERVICES for Digital Growth NEWS CAREER ONLINE DIGITAL TELEVISION ADVERTISING LIFESTYLE BUSINESS
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