Arr Planner Co., Ltd. · TSE:2983

Arr Planner — Q2 FY2025 Earnings Presentation

58 slides from Arr Planner's earnings presentation, Sep 12, 2024

1. Slide 1: Arr Planner Q2 FY2025 Earnings Presentation

   535 1,820 UbD51E,] EC I Arr planner : oreee = aL 20254E1A HB = 2+ RRA RA SE I—K : 2983 | ASHP II SY I— ; 202479128 7 2: io TT

2. Slide 2: Agenda

   ©Y) 1. 2025%1A S204 RARE Gh Ae Piaaner 2. SHHOROMA 3. Appendix

3. Slide 3: Topics

   2025 1 2 2Q 2Q 2Q 2Q 2Q 20,267 523 1,125 22,781 594 +27.9% +26.6% +346.7% +23.2% +14.9% TOPICS 1 2 200 500 10 45 67.2% 82 60.8% 156 19.7% 441 21.8% TOPICS 2 2 3 TOPICS 3 2 2025 1 7 2 9 9 3

4. Slide 4: Full-year forecast and sales trend

   2025 1 2024 7 2 2024 9 9 2 24 7 13 3.5% 38,800 24 7 5.2 44.1% 1,700 +21.0% +219.2% 37,500 7 2 1,180 7 2 31,244 32,070 1,519 28,057 22,012 625 692 532 2021.1 2022.1 2023.1 2024.1 2025.1 2021.1 2022.1 2023.1 2024.1 2025.1 4

5. Slide 5: Full-year forecast summary

   2025 1 2024 7 2 2024 9 9 2024 1 2025 1 2025 1 7 2 9 9 32,070 100.0% 37,500 100.0% 38,800 100.0% ＋3.5% 4,772 14.9% 5,720 15.3% 6,270 16.2% ＋9.6% 4,240 13.2% 4,540 12.1% 4,570 11.8% ＋ 0.7% 532 1.7% 1,180 3.1% 1,700 4.4% ＋44.1% 357 1.1% 970 2.6% 1,500 3.9% ＋54.6% 221 0.7% 650 1.7% 1,000 2.6% ＋53.8% 41.

6. Slide 6: Q2 results and progress against forecast

   1.9 1,047 2.0 2 2025 1 2 2025 1 2024 1 2025 1 2 2 9 9 9 9 9 9 9 9 15,841 100.0% 20,267 100.0% ＋27.9% 19,000 106.7% 38,800 52.2% 2,325 14.7% 3,373 16.6% ＋45.0% 2,850 118.4% 6,270 53.8% 2,073 13.1% 2,247 11.1% ＋8.4% 2,220 101.3% 4,570 49.2% 251 1.6% 1,125 5.6% ＋346.7% 630 178.6% 1,700 66.2% 157 1.0% 1

7. Slide 7: Sales by category

   2024 1 2025 1 2 2 3,302 20.9% 4,218 20.8% ＋27.7% 9,669 61.0% 12,894 63.6% ＋33.4% 1,949 12.3% 2,305 11.4% ＋18.2% 339 2.2% 407 2.0% ＋20.0% 212 1.3% 264 1.3% ＋24.5% 351 2.2% 152 0.8% △56.5% 16 0.1% 23 0.1% ＋44.5% 15,841 100.0% 20,267 100.0% ＋27.9% 7

8. Slide 8: Sales and profit trends

   2 2 200 500 2022 1 69 5 523 20,267 1 426 74 3 413 +27.9% 5 375 23 21 58 306 1,125 2Q 1 +26.6% 34 242 300 204 231 161 2Q 15,411 15,841 13,042 10,425 +346.7% 709 162 143 121 144 395 110 290 251 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 8

9. Slide 9: Quarterly sales trend by segment

   TVCM SNS 2Q 2Q 11,281 886 10,161 9,099 9,424 8,986 8,262 7,809 8,032 6,977 7,243 6,752 6,612 6,076 5,799 6,108 6,067 4,349 4,609 560 576 435 399 317 374 535 303 238 17 149 20 231 △295 △12 △3 △239 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q

10. Slide 10: Segment results

    2 67.2% 150 400 4,586 13,167 13,098 15,680 2,544 2,743 +67.2% 10,425 11,790 +19.7% 0 1,333 2Q 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 0 82 5 441 4 1 373 3 362 5 341 70 0 1 306 19 53 0 19 +60.8% +21.8% 2 51 19 47 34 0 222 34 20 10 194 210

11. Slide 11: Segment results

    1 2025 1 3 517 4 594 6 438 2 73 365 74 1 333 22 22,781 34 24 231 318 +23.2% +14.9% 18,484 227 15,159 14,250 154 210 10,692 144 183 209 199 129 2Q 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 11,181 17,137 17,823 +28.5% +8.4% 8,704 16,436 7,85

12. Slide 12: Segment results

    58.9 2 5,484 17,296 3,451 +58.9% 10,285 13,318 12,099 15,032 +15.1% 1,841 2,150 406 2Q 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 2021.1 2Q 2022.1 2Q 2023.1 2Q 2024.1 2Q 2025.1 2Q 98 3 443 4 496 0 6 390 2 68 5 64 74 326 +12.0% 317 +32.4% 0 0 19 0 48 0 39 10 48 33 23 209 270 3 1 22 215 0 12

13. Slide 13: Balance sheet

    2025 1 2025 1 2024 1 2 2024 1 2 23,513 24,075 ＋562 15,860 16,541 ＋681 3,389 4,195 ＋805 11,145 10,884 △ 260 19,472 19,087 △ 385 4,715 5,656 ＋941 650 792 ＋141 5,188 4,422 △ 766 1,891 1,882 △8 4,854 4,118 △ 736 25,404 25,957 ＋553 333 303 △ 29 2024 1 ( ) 2025 1 2 ( ) ( − ) 21,048 20,963 △ 85 17.1 % 19.2

14. Slide 14: Cash flow

    2024 1 2 2025 1 2 1,440 1,924 △75 △16 △864 △1,102 500 805 2,793 3,206 3,294 4,011 14

15. Slide 15: Dividends and EPS

    2024 7 2 2 1 30 9 9 2024 1 2025 1 3 15 2025 1 7 2 2 40 40 1 41.37 80.91 187.99 36.3 30 30 30 24.6 1 15.00 15.00 30.00 16.0 20 15 20 15 15 5.00 5.00 15.00 10 10 10 10 15 36.3 18.5 16.0 0 5 5 0 0 2022.1 2023.1 2024.1 2025.1 15

16. Slide 16: Agenda

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17. Slide 17: Topics overview

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18. Slide 18: Business topics

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19. Slide 19: 2023 2023 2024 43% 2023 2023.4-2024.3 43% 2017 2023 24% 23% 23% 8% 1%

    2023 2023 4 2024 3 43% 2023 2023.4-2024.3 43% 2017 2023 24% 23% 23% 8% 1% 2% 2017 2018 2019 2020 2021 2022 2023 19

20. Slide 20: TVCM marketing

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21. Slide 21: TVCM

    TVCM 2 3 https://youtu.be/lb74yXBlJJg https://youtu.be/1hLQiZgLw1I https://youtu.be/bqUQCAtKW-w https://www.arrplanner.co.jp/ 21

22. Slide 22: Recruiting

    https://www.arrplanner.co.jp/recruit/ 22

23. Slide 23: Mynavi 2025 feature

    2025 2025 26 2025 2025 30 26 26 マイナビ2025連動特集 23

24. Slide 24: Agenda

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25. Slide 25: NHK NS

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26. Slide 26: Purpose: All Satisfaction

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27. Slide 27: Mission, vision, value

    MISSION DESIGN TECHNOLOGY VISION VALUE 27

28. Slide 28: Agenda

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29. Slide 29: Appendix: Business overview

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30. Slide 30: Business overview

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31. Slide 31: CAD

    1. 3 26.9 % 99 368 ※ CAD ※2024 7 31 31

32. Slide 32: Appendix: Business overview

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33. Slide 33: Appendix: Business overview

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34. Slide 34: TVCM, Web, SNS

    2. 8 TVCM Web 2024.7 82.3% https://www.arrgallery.jp/ https://www.arrplanner-fudosan.co.jp/ SNS 2024 3 2 34

35. Slide 35: Arr Gallery platform

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36. Slide 36: Point 1 and Point 2

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37. Slide 37: Agenda

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38. Slide 38: Appendix: Growth strategy

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39. Slide 39: 1,500 1,200 362,000 1.7 3.8 224,000 50,000 z 107,000 300 50 34,000 17,000 48,000

    12 1,500 1,200 250 200 362,000 900 150 1.7 3.8 600 100 224,000 50,000 z 107,000 300 50 34,000 17,000 48,000 59,000 137,000 0 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 5.5 157,000 81,000 76,000 39

40. Slide 40: 1. 2019 2025 8,600 4,969 6,508 +32.1% 3,079 2021.1 2022.1 2023.1 2024.1 2025.1 0

    1. 2019 10 2025 2 8,600 4,969 6,508 +32.1% 261 3,079 2021.1 2022.1 2023.1 2024.1 2025.1 0 165 8 0 0 125 108 3 16 83 0 5 73 43 51 +32.0% 0 24 62 74 1 9 44 58 1 7 2021.1 2022.1 2023.1 2024.1 2025.1 40

41. Slide 41: 2. 2025 30,200 21,750 24,977 26,275 25,561 +18.1% 2021.1 2022.1 2023.1 2024.1 2025.1 7

    2. 2025 1 2 30,200 21,750 24,977 26,275 25,561 +18.1% 2021.1 2022.1 2023.1 2024.1 2025.1 7 875 723 3 746 5 737 128 3 672 6 33 66 120 78 324 399 401 387 487 +18.7% 267 285 276 225 253 2021.1 2022.1 2023.1 2024.1 2025.1 41

42. Slide 42: TVCM and SNS

    3. TVCM SNS https://www.arrgallery.jp/ https://www.arrplanner-fudosan.co.jp/ Instagram Tik Tok 2024 3 2 42

43. Slide 43: LTV and Owners Club

    4. LTV Life Time Value/ 10 ARR PLANNER OWNERS CLUB 2022 11 43

44. Slide 44: 5. 2025 2025 2021.1 2022.1 2023.1 2024.1 2025.1 2020.1 2021.1 2022.1 2023.1 2024.1 2025.1

    5. 2025 385 2025 357 322 306 292 2021.1 2022.1 2023.1 2024.1 2025.1 2020.1 2021.1 2022.1 2023.1 2024.1 2025.1 5 30 47 65 75 85 44

45. Slide 45: Appendix: Customer LTV

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46. Slide 46: Agenda

    Group 3. Appendix ulin! BS ORR LAA - my RR Y + 20338e Yay e PU + HA HEIST

47. Slide 47: 2033 Vision

    2033%ELYV ay —— £121,000

48. Slide 48: 32,070 30,000 25,000 2019.10 2021.2 20,000 15,000 100 31,244 28,057 10,000 10 20 19,183

    21 300 32,070 30,000 200 25,000 2019.10 2021.2 20,000 15,000 100 31,244 28,057 10,000 10 20 19,183 22,012 16,635 2013.10 2014.1 12,802 5,000 4 8,971 6,057 978 1,021 1,132 1,262 1,580 1,047 3,351 85 204 268 446 2,048 単体 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 連結 2024 1 48

49. Slide 49: 2033 2033 1,000 100,000 1,000 30,000 2033

    2033 30 2033 1,000 100,000 1,000 30,000 320 2033 49

50. Slide 50: 1,000 2033 6,508 20.3 32,070 2024 1,000 25,561 79.7 2033 0

    1,000 2033 6,508 20.3 32,070 2024 1 1,000 25,561 79.7 2033 50

51. Slide 51: ESG

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52. Slide 52: Agenda

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53. Slide 53: Cumulative quarterly financial data

    2022.1 2023.1 2024.1 2025.1 1Q 1Q～2Q 1Q～3Q 1Q～4Q 1Q 1Q～2Q 1Q～3Q 1Q～4Q 1Q 1Q～2Q 1Q～3Q 1Q～4Q 1Q 1Q～2Q 1Q～3Q 1Q～4Q 5,799 13,042 19,794 28,057 6,612 15,711 21,820 31,244 7,809 15,841 21,908 32,070 8,986 20,267 4,795 10,602 16,068 22,945 5,607 13,288 18,547 26,409 6,750 13,515 18,782 27,297 7,653 16,894

54. Slide 54: Quarterly financial data

    2022.1 2023.1 2024.1 2025.1 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 5,799 7,243 6,752 8,262 6,612 9,099 6,108 9,424 7,809 8,032 6,067 10,161 8,986 11,281 4,795 5,807 5,465 6,876 5,607 7,681 5,259 7,861 6,750 6,765 5,266 8,515 7,653 9,241 82.7% 80.2% 80.9% 83.2% 84.8% 84.4% 86.1% 83.4% 86.4%

55. Slide 55: Cumulative segment data

    2022.1 2023.1 2024.1 2025.1 1Q 1Q～2Q 1Q～3Q 1Q～4Q 1Q 1Q～2Q 1Q～3Q 1Q～4Q 1Q 1Q～2Q 1Q～3Q 1Q～4Q 1Q 1Q～2Q 1Q～3Q 1Q～4Q 56 143 218 329 81 162 216 338 46 121 164 283 61 144 90 204 306 423 104 242 334 444 117 231 322 438 137 300 15 23 31 38 7 21 27 69 29 58 90 136 36 74 4 5 6 6 0 1 2 3 1 3 4 5 3 5 165 375 561

56. Slide 56: Quarterly segment data

    2022.1 2023.1 2024.1 2025.1 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 56 87 75 111 81 81 54 122 46 75 43 119 61 83 90 114 102 117 104 138 92 110 117 114 91 116 137 163 15 8 8 7 7 14 6 42 29 29 32 46 36 38 4 1 1 0 0 1 1 1 1 2 1 1 3 2 165 210 186 235 192 234 153 275 193 220 167 282 237 286 49 74

57. Slide 57: Contact and IR links

    https://www.arrplanner.co.jp/contact/ir/ https://www.arrplanner.co.jp/ https://ir.arrplanner.co.jp/ja/ir.html 57

58. Slide 58: Notes on forward-looking statements

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Arr Planner — Q2 FY2025 Earnings Presentation on 6ix