Sanoma Oyj · OMXHEX:SANOMA
Sanoma Oyj — SanomaWSOY — Investor Day (October 2007)
17 slides from Sanoma Oyj's investor day presentation, Oct 5, 2007
Slide 1: Opening of the Day
Opening of the Day President and CEO Hannu Syrjänen CMD, 5 October 2007
Slide 2: Focus on Market Leadership
Focus on Market Leadership The SanomaWSOY Group • One of Europe’s largest magazine and educational publishers • Wide, extremely strong media portfolio in Finland; focused approach internationally • Leading media assets in the chosen markets with strong cash generation, combined with excellent positi
Slide 3: Strong Business Portfolio
Strong Business Portfolio Net Sales M€ 2,742 y EBIT M€ 292 y Personnel 18,434 TV and broadband 5% Other 1% Other special retail 6% (bookstores, movie theatres) Magazine publishing 41% Press distribution and retail 21% Digital operations are included in all publishing Other publishing 3% operations a
Slide 4: Four Focused International Growth Areas
Multimedia Strategy in Finland Four Focused International Growth Areas • Concepts travel – magazines are not influenced by national or political issues Magazines 41% • Preferred international license partner + own concepts across boarders • Magazines are perfect platforms for brand extensions and co
Slide 5: Trends
Trends
Slide 6: The Media Today
The Media Today My Media Expanding, Platforms Converging, Mobile Internet on Its Way Linear media My media Hannu Syrjänen | 5/10/2007 | 6
Slide 7: Overall Megatrends
Overall Megatrends • Globalisation and consolidation • ICT development enables totally new ways of doing • Big global players and successful local strategies evolve side by side • More choice for consumers and advertisers; fragmenting markets • The traditional lines of competition becoming fuzzier –
Slide 8: Strategic Frame
Strategic Frame
Slide 9: Strategic Frame
Strategic Frame • Multimedia strategy in Finland • Focused growth areas – magazines – educational publishing – digital media – press distribution/kiosks Hannu Syrjänen | 5/10/2007 | 9
Slide 10: Strategic Objectives
Strategic Objectives Growth and profitability Way of doing • Expansion especially in growth markets • Customer centric product and service • Value-adding consolidation development • Judicious investments in digital media • Innovative and cooperative people that • Efficiency efforts in all businesses
Slide 11: Digital Media in SanomaWSOY
Digital Media in SanomaWSOY
Slide 12: SanomaWSOY's Digital Media Categories
SanomaWSOY’s Digital Media Categories Online advertising All online and mobile advertising funded products/services like news sites, classifieds, portals, internet auction, games Digital paid content Products/services sold in digital format, like educational products, pictures etc. TV and Radio Broa
Slide 13: Digital Business in SanomaWSOY
Digital Business in SanomaWSOY TV and Radio Operations Access and Communication Broadcast and pay TV services e.g. providing broadband internet Radio operations access and related services Others Digital net sales Online Advertising Other digital content ~ M€ 240 All online and mobile e.g. voice boo
Slide 14: Classifieds, Search and Display Advertising
Classifieds, Search and Display Advertising Breakdown of Online Revenue Finland CAGR Netherlands CAGR Hungary CAGR ‘07-’11 400 ‘07-’11 60 ‘06-’08 120 Classifieds 350 Classifieds 50 100 10% 10% Classifieds 300 21% 40 80 250 Search 60 Search 200 Search 30 24% 15% 15% 150 40 20 100 20 Display Display 1
Slide 15: Online Advertising Expected to Grow
Online Advertising Expected to Grow EUR million Russia Netherlands Finland Hungary 500 450 400 350 300 250 200 150 100 50 0 2004 2005 2006 2007 2008 2009 Source: ZenithOptimedia June 2007 Hannu Syrjänen | 5/10/2007 | 15
Slide 16: SanomaWSOY Digital Media Sales
SanomaWSOY Digital Media Sales EUR million % of total net sales 300 10 9 250 8 7 200 6 150 5 4 100 3 2 50 1 0 0 2003 2004 2005 2006 2003–2005 are not fully comparable with 2006 Hannu Syrjänen | 5/10/2007 | 16
Slide 17: Content for Your Life
Content for Your Life www.sanomawsoy.fi