Alma Media Oyj · OMXHEX:ALMA

Alma Media Oyj — Merger or Acquisition (February 2020)

24 slides from Alma Media Oyj's merger presentation, Feb 11, 2020

  1. Slide 1: Sanoma acquires Alma Media’s regional news media business

    Sanoma acquires Alma Media’s regional news media business Analyst and investor conference, 11 February 2020

  2. Slide 2: Agenda

    Agenda  Introduction of the speakers & today’s agenda Kaisa Uurasmaa, Head of IR & CSR, Sanoma  Acquisition and the strategic rationale for Sanoma Susan Duinhoven, CEO, Sanoma – Q&A for Sanoma  Divestment and the strategic rationale for Alma Media Kai Telanne, CEO, Alma Media – Q&A for Alma Media

  3. Slide 3: Sanoma acquires Alma Media’s regional news media business

    Sanoma acquires Alma Media’s regional news media business and evaluates strategic options for its online classifieds’ business in Finland Analyst and investor conference, 11 February 2020 Susan Duinhoven, President & CEO

  4. Slide 4: Highly synergistic acquisition supporting the growth of Sanoma’s digital news subscriptions in Finland

    Highly synergistic acquisition supporting the growth of Sanoma’s digital news subscriptions in Finland Sanoma has signed an agreement to acquire Alma Media’s regional Supporting Media Sustainable news media business in Finland Finland’s long- future for with net sales of 94m€ and adjusted Growing te

  5. Slide 5: Independence of the strong regional titles will continue after the acquisition

    Independence of the strong regional titles, led by dedicated Editors-in-Chiefs, will continue after the acquisition The acquisition will include:  Alma Media Kustannus Oy – Leading regional newspapers Aamulehti (founded in 1881) and Satakunnan Kansa (founded in 1873) – Thirteen smaller newspapers i

  6. Slide 6: Alma Media’s regional news media business

    Alma Media’s regional news media business  Net sales of 94m€ and adjusted EBITDA of approx. 20m€ * in 2019 – Subscriptions are approx. 60% and advertising is approx. 40% of total net sales – Majority of print advertising sales comes from regional advertising – typically more stable than national pr

  7. Slide 7: Recent learnings and successes at Helsingin Sanomat supporting combined digital growth

    Recent learnings and successes at Helsingin Sanomat supporting combined digital growth  Number of digital-only subscriptions at HS is now above 1-2% annual growth in HS subscription base 100k, equalling more than 27% of total subscription base – Total number of subscriptions grew for the third year

  8. Slide 8: Key rationale: Increasing scale in subscription news benefits readers, advertisers, employees and shareholders

    Key rationale: Increasing scale in subscription news benefits readers, advertisers, employees and shareholders Sustainable future for independent domestic journalism in Finland Increasing efficiency Sharing successes Keeping all news titles  Bolt-on, synergistic acquisition  Continued investments

  9. Slide 9: News media market in Finland continues to be highly fragmented and diverse

    News media market in Finland continues to be highly fragmented and diverse Total number of Market shares of two largest domestic news media news media titles players in some European countries published in Finland more than 100 % 160 80 % 60 % Acquired Alma Sanoma’s current Media regional news media

  10. Slide 10: Attractive valuation for highly synergistic bolt-on acquisition

    Attractive valuation for highly synergistic bolt-on acquisition  Enterprise value of 115m€, including 42m€ of net Pro forma adjusted EBITDA debt and advances received (end of 2019) m€  EV / Pro forma adjusted EBITDA multiples – 5.8 incl. impact of the delivery outsourcing agreement * – 3.5 incl. n

  11. Slide 11: Funding, transaction costs and closing

    Funding, transaction costs and closing  Sanoma will finance the acquisition through existing debt facilities  Transaction and integration costs of approx. 6m€ to be booked as IACs in Sanoma Media Finland’s 2020 result  The transaction is subject to customary closing conditions, including approval

  12. Slide 12: Evaluating strategic options for Sanoma’s online classifieds’ business

    Evaluating strategic options for Sanoma’s online classifieds’ business  Sanoma has decided to evaluate strategic options for Net sales growth and profitability improvement Oikotie Ltd., a leading online classifieds player in m€, pro forma Finland – The leading Finnish online classifieds sites in re

  13. Slide 13: Summary: Highly synergistic acquisition supporting the growth of digital news subscriptions in Finland

    Summary: Highly synergistic acquisition supporting the growth of digital news subscriptions in Finland Supporting Media Finland’s long- Sustainable Growing term profitability future for our digital subscription target independent base (12-14% oper. EBIT margin excl. PPA) domestic journalism in Finla

  14. Slide 14: Q&A

    Q&A

  15. Slide 15: Alma Media Divests Regional Media Digital Transformation Continues

    Alma Media Divests Regional Media Digital Transformation Continues

  16. Slide 16: Transaction Overview

    Transaction Overview • Alma Media divests regional news media business and news printing operations to Sanoma Media Finland for enterprise value of EUR 115 million • The transaction comprises sale of shares in Alma Media Kustannus Oy and Alma Manu Oy Janakkalan Sanomat Merikarvia-lehti Jämsän Seutu

  17. Slide 17: Illustrative Key Figures For The Business To Be Divested

    Illustrative Key Figures For The Business To Be Divested EUR million, all figures rounded Preliminary, Reported unaudited 2018* FY-2019 Revenue 99 103 Pro forma adj. EBITDA 15 13 Pro forma adj. operating 10 8 profit Cash flow from operating 13 9 activities Non-current assets 57** 63 Net debt and adv

  18. Slide 18: Divestment Rationale

    Divestment Rationale Releases capital and management resources to focus in the digital businesses 1) Sharpening strategic 2) In Finland, focus on 3) Impact on financial 4) Responsible buyer focus national media brands position from the media industry and digital services • Concentration on the • Con

  19. Slide 19: Alma Network’s Reach Remains Strong

    Alma Network’s Reach Remains Strong • After the transaction, Alma's digital network, printed Iltalehti and Alma Talent media still reach 78 % (81 %), or 3.0 million of Finns every week* WEEKLY REACH of Finns aged 15–74 • Alma Media’s reach in print declines 78 % in Pirkanmaa and Satakunta area (3 M)

  20. Slide 20: Improved Business Mix Accelerates Shareholder Returns

    Improved Business Mix Accelerates Shareholder Returns Alma Media Alma Media* post transaction* Growth and margin profile improves as 51 % Share of Digital Revenue 67 % digital and international 26 36 businesses gain more Share of weight % International Revenue % A more detailed description on post t

  21. Slide 21: Expanding our offering from media to related digital services

    Expanding our offering from media to related digital services. Fulfilling the needs of our users’ everyday life as consumers and as professionals in business. 11.02.2020 21

  22. Slide 22: Building A Top-Tier European Digital Media And Service Company

    Building A Top-Tier European Digital Media And Service Company 1 2 3 Enabling higher profit Strengthening market Securing per user and driving positions in key areas transformation with operational gearing financial solidity 11/02/2020 11.02.2020 22 22

  23. Slide 23: Guidance For 2020

    Guidance For 2020 The divestment has an impact on Alma Media’s guidance for 2020. Alma Media will publish its outlook for 2020 in the Full- Year Result 2019 report on 14 February 2020. Alma Media will publish its guidance on the Group’s continuing businesses. 11.02.2020 23

  24. Slide 24: Q&A

    Q&A

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