Wm Morrison Supermarkets — Investor Day (February 2008)
11 slides from Wm Morrison Supermarkets's investor day presentation, Feb 12, 2008
Slide 1: Investor Day
Investor Day Doncaster & York Stores, 12th February 2008
Slide 2: Marc Bolland, CEO
MORRISONS Marc Bolland CEO
Slide 3: Introduction
Introduction 3 • Positioning of company • Stores • Trading • Marketing •Q&A
Slide 4: Trends
Trends 4 • Fresh food • Healthy food • Local/British/provenance • Butchers/bakers disappearing from the high street
Slide 5: Retail market positioning
Retail market positioning 5 Food High Low Price Price ….we needed to sharpen our positioning Non Food
Slide 6: Morrisons positioning
Morrisons positioning 6 Morrisons will be “food specialist for everyone” “Food specialist:” • we are close to farmers … • we pack it and make it in our factories … • we make it in our stores … • we employ craft skills in our stores … “For everyone”: great food which is also great value.
Slide 7: Optimisation plan
Optimisation plan 7 Improve operating margins / whilst building the business Improvements: - Distribution - Manufacturing - New space Today’s focus = stores/customers
Slide 8: Focus – stores & customers
Focus – stores & customers 8 Stores • Store refresh • Store rebalance/macro space Store segmentation/micro space • Range development Customers • Brand development • Value campaign • Environment and sustainability
Slide 9: Focus - stores & customers: Progress to date
Focus - stores & customers: Progress to date 9 Stores Stores • Store refresh • 91 Stores complete • Store rebalance/macro space • In progress Store segmentation/micro space • In progress • Range development • 8000 lines launched Customers Customers • Brand development • Image campaign/website/logo •
Slide 10: Introduction
Introduction 10 • Positioning of company • Stores • Trading • Marketing • Q&A
Slide 11: MORRISONS
MORRISONS
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