Psq Holdings, Inc. · NYSE:PSQH

Psq — Investor Presentation (September 2023)

31 slides from Psq's investor presentation, Sep 14, 2023

  1. Slide 1: America's Marketplace Investor Presentation September 2023

    America’s Marketplace © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Investor Presentation September 2023 Distribute

  2. Slide 2: Safe Harbor Statement

    Safe Harbor Statement Investor Presentation | September 2023 2 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute This presentation contains forward - looking st

  3. Slide 3: Our Vision

    Our Vision Investor Presentation | September 2023 3 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute Great companies are not created. They rise as a force of c

  4. Slide 4: America's Marketplace

    America’s Marketplace Discover patriotic alternatives to your favorite purchases on the PublicSq. marketplace. Investor Presentation | September 2023 4 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Propr

  5. Slide 5: The PublicSq. Platform: By the Numbers

    © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute 1. “Active Members” refer to unique consumer membership accounts with all required contact information that ha

  6. Slide 6: Impressive Growth And Engagement

    Investor Presentation | September 2023 1. “Avg Daily Unique Sessions” refers to the average number of unique IP addresses accessing app.publicsq.com on mobile (on iOS and Android) and desktop in a single day over the indicated period. 2. Includes from beginning of tracking data on January 18, 2023,

  7. Slide 7: We Believe

    © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute We Believe Investor Presentation | September 2023 7 We are united in our commitment to freedom and truth — tha

  8. Slide 8: Highlights

    1. Source(s): Americans’ Political Ideology: Gallup (2021) Highlights Proprietary data and analytics to enable launch of wholly - owned consumer products line for America - first consumers Large TAM of estimated 100M+ Americans increasingly ignored by existing platforms and marketplaces (1) Values -

  9. Slide 9: Serving an Unaddressed Market

    Progressive Priorities Traditional, Pro - America Values $1.4T Mkt Cap $9.1B Mkt Cap $2.6B Mkt Cap $2.9B Mkt Cap Creates Significant Market Opportunity Serving an Unaddressed Market Disconnect Between the Values of Large Corporations and Patriotic Consumers 1. Based on the latest private market valu

  10. Slide 10: Our Solution: PublicSq.'s Values are Aligned with Customers

    1. Source(s): U.S. Small Business Administration (2022) 2. Source(s): Yelp and Nextdoor Usage Statistics (2022) 3. Source(s): 5W Consumer Culture Report (2020) 71% of Americans say they prefer buying from companies that align with their values, including 83% of millennials. (3) Investor Presentation

  11. Slide 11: Investor capital is looking for alternatives to pro-DEI/ESG companies

    Investor capital is looking for alternatives to pro - DEI/ESG companies, and can follow patriotic American consumers to PublicSq. (NYSE:PSQH) Over $70B reduction in value from select businesses with pro - DEI/ESG policies Sources: Company filings, FactSet. Market Data as of 9/1/2023. (1) Bud Light r

  12. Slide 12: How it Works: Businesses

    How it Works: Businesses Investor Presentation | September 2023 12 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute When a new business owner signs up for our

  13. Slide 13: How it Works: Consumers

    Search Find values - aligned businesses locally and online Shop Change the country with the power of your wallet Share Connect with like - minded businesses and community How it Works: Consumers Consumer members download the app or visit the site, create an account, and are able to search, shop and

  14. Slide 14: How it Works: Our Outreach Program

    How it Works: Our Outreach Program A curated group of over 600 highly influential individuals have been targeted to act as ambassadors and influencers to advocate for our platform and its core values. Our Outreach Program has an aggregate following of over 60 million people. Ambassadors and influenc

  15. Slide 15: How it Works: Partnership Initiatives

    How it Works: Partnership Initiatives In addition to our Outreach program, we also have a number of significant partnerships with influential organizations, media personalities, and mediums of entertainment. We utilize the data we’ve ascertained to inform which partnerships will have the highest lik

  16. Slide 16: Significant Recent Progress

    Significant Recent Progress… And We’re Just Getting Started Q1 2021 PublicSq. started in a garage Investor Presentation | September 2023 16 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Con

  17. Slide 17: Member Data & Analytics

    Member Data & Analytics PSQ Consumers & Businesses Small/ Medium Sized Business B 2 B Offerings Local Business Search The PublicSq. app serves as our primary ecosystem that connects freedom - loving consumers and businesses with shared values in order to create immediate trust - driven transactions.

  18. Slide 18: Case Study: Target Consumer Holly

    Case Study: Target Consumer “Holly” Investor Presentation | September 2023 18 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute With over 14 million active memb

  19. Slide 19: EveryLife

    EveryLife EveryLife is the answer to the established diaper brands like Coterie, Hello Bello, and The Honest Company that are increasingly focused on promoting progressive causes over providing quality products at a fair price and in line with traditional American values. Our diapers and wipes are h

  20. Slide 20: Private Label Subsidiary Team and Opportunities

    © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute Analytics Experts Our dedicated subsidiary team is working to further grow our private - label D2C and B2B bus

  21. Slide 21: Our Roadmap to Success

    Our Roadmap to Success Investor Presentation | September 2023 21 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute

  22. Slide 22: Our Roadmap to Success

    Our Roadmap to Success Advertising Platform $20B TAM for our existing online platform 1.43 consumer members and 65k businesses, to date Private Label Products First brand launch with immediate success Actively planning launch of Opportunity to build or buy benefit from PSQ access to and branding exp

  23. Slide 23: eCommerce

    eCommerce On November 1 st , 2023, we will launch our biggest update to PublicSq. to date, with the roll - out of our fully realized eCommerce platform. Customers will now be able to shop online across values - aligned businesses with one cart checkout. Our business partners can directly connect the

  24. Slide 24: Join us in changing the country

    Our goal is to be the premier exchange for the emergence of a new parallel economy that serves pro - American consumers and fuels the growth of thousands of small and medium sized businesses with values similar to well - known names such as Rumble, Black Rifle Coffee, Chick - fil - a, and In - n - O

  25. Slide 25: Appendix

    Appendix Investor Presentation | September 2023 25 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute

  26. Slide 26: Shares Outstanding Analysis at Various Prices

    Shares Outstanding (in mm) Analysis at Various Prices - Assumes Fully Vested & Net Share Settlement officers, as well as PSQ Holdings class A shares that were formerly class B shares in Colombier Acquisition Corp, remain under lock up for up to 1 year after PSQ Holdings’s public listing Investor Pre

  27. Slide 27: Executive Leadership

    Executive Leadership Michael Seifert Chief Executive Officer Michael Seifert is the Founder, CEO, and President at PublicSq. Michael is a recognized thought - leader in the areas of business development, politics, and culture. Michael has a proven track record of growth, as the head of the marketing

  28. Slide 28: Executive Leadership (continued)

    Executive Leadership ( continued ) Brian Elkins Chief Information Security Officer Brian Elkins is the Chief Technology Officer at PublicSq. He has built, grown, and led more than 150+ member cross - functional hardware, software, program and project management, and global customer support teams in

  29. Slide 29: Board of Directors

    Board of Directors Michael Seifert is the Founder, CEO, and President at PublicSq. Michael is a recognized thought - leader in the areas of business development, politics, and culture. Michael has a proven track record of growth, as the head of the marketing department for a notable REI firm with ov

  30. Slide 30: Board of Directors (continued)

    Board of Directors ( continued ) Davis Pilot III Member of the Audit Committee & Nominating & Governance Committee Davis Pilot is the Critical Facilities Director at Uniti Fiber, a telecommunications infrastructure provider. Mr. Pilot started at Uniti Fiber in 2013 as an Operations Strategic Analyst

  31. Slide 31: Search. Shop. Share.

    Search. Shop. Share. Investor Presentation September 2023 © 2023 PSQ Holdings, Inc. (PublicSq.) or its affiliates. All rights reserved. Other names and brands may be claimed as the property of others. Proprietary & Confidential - Do Not Distribute

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