Slide 1: Second Quarter Fiscal Year 2022 Supplemental Presentation
Second Quarter Fiscal Year 2022 Supplemental Presentation May 5, 2022
Slide 2: Cautionary Statement Regarding Forward-Looking Statements
Cautionary Statement Regarding Forward-Looking Statements Certain matters discussed in this presentation are forward-looking statements shortages, fires and evacuations related thereto, changes in weather within the meaning of the Private Securities Litigation Reform Act of 1995. conditions, natural
Slide 3: Cautionary Statement Regarding Forward-Looking Statements (Cont'd)
Cautionary Statement Regarding Forward-Looking Statements (Cont’d) (CONTINUED FROM PRIOR PAGE): • costs, business disruptions and reputational damage associated with • BellRing’s high leverage, its ability to obtain additional financing (including information technology failures, cybersecurity incid
Slide 4: Additional Information
Additional Information Prospective Information Market and Industry Data Any prospective information provided in this presentation regarding BellRing’s This presentation includes industry and trade association data, forecasts and future performance, including BellRing’s plans, expectations, estimates
Slide 5: Q2 FY2022 Consumption and Key Metrics Executive Summary
Q2 FY2022 Consumption and Key Metrics Executive Summary ● While capacity constraints for Premier Protein ready-to-drink (“RTD”) shakes are pressuring near-term consumption trends (-2% in the last 13 weeks) as a result of temporarily reduced SKUs and limited demand-driving activity, this is transitor
Slide 6: Portfolio Breakdown
Portfolio Breakdown LTM Q2 FY22 Net Sales By Brand LTM Q2 FY22 Net Sales By Product Type Other Other 4% 4% Powders RTD Shakes and 16% 15% Other RTDS 80% 81% LTM Q2 FY22 Net Sales By Channel LTM Q2 FY22 Net Sales By Geography eCommerce Other 11% 1% International 11% Specialty 9% U.S. 89% FDM 25% Club
Slide 7: Liquids Category has Healthy Growth with Very Strong Momentum
Liquids Category has Healthy Growth with Very Strong Momentum Liquids Category Growth Rate L13 +13.2% YOY % Δ 45% L52 +19.3% RTD Liquids Category 40% Lapping COVID-19 35% Trough 30% Step Change Growth 25% 20% Lapping 15% COVID-19 Stock-up 10% Historic growth 5% 5% 0% 4 W/E 4 W/E 4 W/E 4 W/E 4 W/E 4
Slide 8: Longer-term Consumption Trends Remain Strong Despite Short-term Pressure from Capacity Constraints
Longer-term Consumption Trends Remain Strong Despite Short-term Pressure from Capacity Constraints Premier Protein RTD Shakes Sales vs. Prior Year Channel 13 Weeks 52 Weeks Club -0.3% +16.2% Mass -7.7% +24.4% Food -7.7% +27.4% Drug -3.2% +25.3% eCommerce +0.8% +20.8% Total Consumption (tracked + unt
Slide 9: Q2 Premier Protein RTD Shakes Consumption Showing Consecutive Month over Month Growth
Q2 Premier Protein RTD Shakes Consumption Showing Consecutive Month over Month Growth YOY Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 %Δ +11% +20% +28% +20% +46% +30% +10% -2% Notes: NielsenIQ xAOC+C and management estimates of untracked channels. 9
Slide 10: Consumption Slightly Outpaced Shipments in Q2
Consumption Slightly Outpaced Shipments in Q2 Premier Protein RTD Shakes Consumption vs. Shipments (13 Week Quarters) Promotional Promotional Trade Inventory Promotional Promotional Shipments tracking Consumption Consumption and COVID-19 Load-In, Seasonality Increase, Seasonality and New Item Load-i
Slide 11: Premier Protein RTD Shake TDPs Stabilizing
Premier Protein RTD Shake TDPs Stabilizing % ACV TDPs Notes: NielsenIQ xAOC+C through April 2, 2022. 11
Slide 12: Premier Protein Brand Fundamentals Remain Strong
Premier Protein Brand Fundamentals Remain Strong Premier Protein Total Brand & RTD Shakes Penetration Liquids 25.8 HH Pen 9.0 8.2 7.9 7.9 8.0 7.2 7.5 Liquids 22.9 HH Pen 6.8 7.0 6.2 6.0 5.5 5.7 4.8 5.0 4.0 3.0 2.0 1.0 +21% +14% +15% +4% +5% +14% +19% +13% +17% +17% 0.0 CY 2018 CY 2019 CY 2020 CY 202
Slide 13: Premier Protein RTD Shakes Share Stabilizing
Premier Protein RTD Shakes Share Stabilizing Monthly Premier Protein RTD Shakes $ Share% xAOC+C Liquids 25.0% 20.0% 17.8% 15.0% 16.8% 10.0% 5.0% 0.0% Notes: NielsenIQ xAOC+C through April 2, 2022. 13
Slide 14: U.S. Dymatize Powders Experiencing Strong Growth in All Channels
U.S. Dymatize Powders Experiencing Strong Growth in All Channels • Tracked and Untracked Consumption Represents ~75% of Total U.S. Business U.S. Dymatize Powders Sales vs. Prior Year Channel 13 Weeks 52 Weeks eCommerce +36.6% +50.0% Specialty/All Other +35.9% +38.1% Mass +70.2% +198.7% Club +49.0% +
Slide 15: U.S. Dymatize Powders Continue Strong Track Record of Growth
U.S. Dymatize Powders Continue Strong Track Record of Growth YOY Q4 Q1 Q2 Q3 Q4 Q1 Q2 %Δ +56% +58% +83% +103% +50% +48% +46% Notes: NielsenIQ xAOC+C and management estimates of untracked channels. 15
Slide 16: U.S. Dymatize Powders TDP Levels Remain Strong
U.S. Dymatize Powders TDP Levels Remain Strong % ACV TDPs Notes: NielsenIQ xAOC+C through April 2, 2022. 16
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