Agora Sa · GPW:AGO

Agora Sa — Q4 2011 Earnings Presentation

16 slides from Agora Sa's earnings presentation, March 2012

  1. Slide 1: Investor presentation: Financial and market performance 4Q 2011

    Investor presentation Financial and market performance 4Q 2011

  2. Slide 2: Advertising market landscape

    Advertising market landscape Advertising expenditure in 2011 Quarterly ad spend performance PLN million, yoy % change yoy % change z4% y1.5% 8 y4.5% 10% +8.5% 8.5% +6. +6.5% +6.5% 6.5% 7 +4.0 +4.0% % 2.3 5% +2.5% 2.5% +2.0% 2.0% 6 y2% 0% 0% 5 1.6 1Q09 2Q09 3Q09 4Q09 1Q10 2Q10 3Q10 4Q10 1Q11 2Q11 3Q1

  3. Slide 3: Advertising market landscape cont.

    Advertising market landscape cont. Quarterly performance of advertising market segments Performance of advertising market segments in 4Q11 yoy % change yoy % change 16% 13% 40% 11.5% 12% 8% 32% 4% 0% 24% -4% -8% -4% -7.5% -7% -6.5% 16% -12% -16% 8% -20% -17.5% Dailies Radio Magazines Outdoor TV Inte

  4. Slide 4: Advertising market estimates for 2012

    Advertising market estimates for 2012 Advertising market performance Advertising market estimates for 2012 yoy % change yoy % change 24% 24% 20% 20% 16% 15.0% 16% 13.5% 9-12% 11.5% 12% 12% 8% 8% 3-6% 4.5% FORECAST 4% 0 - 3% 4% 0-3% 0-3% 0-3% 0-3% 1.5% 0% 0% 2006 2007 2008 2009 2010 2011 2012 T otal

  5. Slide 5: Financial performance of the Agora Group

    Financial performance of the Agora Group PLN million 4Q2011 yoy change 2011 yoy change The decrease in ad revenues caused by the drop of advertising expenditure in Poland in Revenues, incl.: 335.9 (1.4%) 1234.6 10.6% 4Q11 by almost 4% yoy. - advertising 191.1 (5.8%) 705.6 (1.4%) The decrease caused

  6. Slide 6: Influence of one-offs on the Group's financial results

    Influence of one-offs on the Group’s financial results EBIT Operating EBITDA1 Net profit2 177.6 180 180 168.7 180 154.4 160 160 160 140 140 140 120 120 120 100 84.9 100 100 71.9 80 66.2 80 80 57.3 51.9 52.1 60 60 45.1 60 43.8 30.3 30.8 40 40 40 21.7 18.3 18.0 20 7.4 20 20 9.7 0 0 0 4Q2010 4Q2011 201

  7. Slide 7: Segment performance: Newspapers

    Segment performance: Newspapers (Gazeta Wyborcza, Metro, Special Projects, Printing Division) Financial results¹ The decline in revenues caused 4Q2011 yoy change 2011 yoy change mainly by limited expenditure in PLN million the recruitment, automotive and Revenues, incl.: 157.7 (9.0%) 594.5 (7.7%) fi

  8. Slide 8: Position of Gazeta Wyborcza in dailies segment

    Position of Gazeta Wyborcza in dailies segment % share in copy sales of selected dailies¹ Weekly readership reach in 4Q11 100% no. of readers % share in copy sales Gazeta Wyborcza 4.0 million 13.4% 75% Fakt 3.7 million 12.1% Metro 1.8 million 6.1% 50% Super Express 1.7 million 5.6% 27% 28.3 % 25% Rz

  9. Slide 9: Metro and Special Projects

    Metro and Special Projects Metro Special Projects Financial results Financial results yoy % change PLN million PLN million yoy % change Revenues Revenues Revenues Revenues 20 40 24 60 z15.8% z3.2% 20 50 15 30 16 z45.6% 40 10 z2.3% 20 12 30 20.6 58.7 31.4 30.4 49.4 8 20 5 8.7 8.5 10 11.2 4 10 0 0 0 0

  10. Slide 10: Segment performance: Internet

    Segment performance: Internet Financial results¹ Dynamics of ad expenditure in Internet in 4Q11 yoy % change 20% 4Q2011 yoy change 2011 yoy change PLN million Revenues, incl.: 32.6 4.2% 114.0 12.0% - display ads 25.3 11.5% 82.7 18.3% 15% - ad sales in verticals 5.7 (6.6%) 24.3 4.3% 11.5% 11.5% Opera

  11. Slide 11: Segment performance: Outdoor

    Segment performance: Outdoor Financial results AMS ad market share3 PLN million 4Q2011 yoy change 2011 yoy change yoy % and pp change Growth of advertising Revenues, incl.: 49.0 1.4% 175.0 6.6% revenues despite the drop of advertising - advertising2 48.3 1.0% 171.5 6.1% expenditure in outdoor Operat

  12. Slide 12: Segment performance: Magazines

    Segment performance: Magazines Financial results Influence of one-off on the segment’s financial results PLN, million PLN million 4Q2011 yoy change 2011 yoy change Result of reduction of EBIT1 Operating EBITDA2 cover prices of Revenues, incl.: 18.9 (8.3%) 75.3 (9.9%) selected magazines 15 15 13.6 an

  13. Slide 13: Segment performance: Radio

    Segment performance: Radio Financial results¹ Radio ad market structure in 4Q11 yoy % and pp change PLN million 4Q2011 yoy change 2011 yoy change Decrease of ad revenue Time group by 2.5%yoy while total 16.5% Revenues, incl.: 24.1 (3.6%) 86.1 11.0% radio advertising expenditure decreased z2.0pp - ad

  14. Slide 14: Segment performance: Cinema

    Segment performance: Cinema Financial results Number of tickets sold in the Helios cinemas yoy % change 4Q2011 2011 million tickets PLN million yoy change 9 + 8.7% 8.7% Revenues, incl.: 60.2 30.6% 203.9 8 - tickets2 42.0 26.5% 146.3 - food & beverages 11.6 16.0% 42.1 7 - advertising 4.0 66.7% 11.7 6

  15. Slide 15: The Group's main objectives in 2012

    The Group’s main objectives in 2012 Adapting the Group’s mode of operation and structure to the market situation and changes taking place in media; Intensification of actions strengthening the synergies among different segments from the Group’s portfolio as well as actions taking advantage of Intern

  16. Slide 16: Disclaimer

    This presentation has been prepared by Agora SA (the "Company"). The data and information contained on the individual slides do not show a complete or coherent financial analysis, nor present the commercial offer of the Company and serve for information purposes only. A detailed description of the b

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