First Financial Bancorp. · NASDAQ:FFBC

First Financial Bancorp — Sandler O'Neill & Partners East Coast Financial Services Conference 2007

39 slides from First Financial Bancorp's conference presentation, Nov 13, 2007

  1. Slide 1: First Financial Bancorp – Sandler O'Neill East Coast Financial Services Conference

    First Financial Bancorp Sandler O'Neill & Partners, L.P. East Coast Financial Services Conference November 13, 2007 Nasdaq:FFBC EXHIBIT 99.1

  2. Slide 2: Forward-Looking Statement Disclosure

    Forward-Looking Statement Disclosure Certain statements that are not statements of historical fact constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act (the Act). In addition, certain statements in future filings by First Financial with the Securit

  3. Slide 3: Claude E. Davis, President and CEO

    Claude E. Davis President and CEO First Financial Bancorp

  4. Slide 4: Corporate Overview

    Corporate Overview Ticker - FFBC (Nasdaq) Market Value - $402 million (as of 11/5/07) Total Assets $3.3 billion

  5. Slide 5: Strategic Plan - Timeline

    Strategic Plan - Timeline Yield 6.60% Yield 6.60% Yield 6.90%

  6. Slide 6: Our Strategy

    Our Strategy

  7. Slide 7: Our Strategy: Lines of Business

    Our Strategy Lines of Business Retail Banking Commercial Banking Wealth Management

  8. Slide 8: Our Strategy: Bank Market Strategy

    Our Strategy Bank Market Strategy Organized into 8 markets Managed locally by experienced local bankers Supported centrally

  9. Slide 9: Our Strategy: Markets

    Dayton / Middletown - OH Butler / Warren County - OH Cincinnati - OH Northern Kentucky Northwest Indiana Northern Ohio North Central Indiana South Central Indiana Our Strategy

  10. Slide 10: Demographic Profile

    [Demographic Profte Firs Financial Bancorp) 1 pont rept sean income arnt ann TT Sa ak? low cnton denon Ce ee eS ee | eS ee low ter waren 20 seine 00 emo 888 ase low cinta a menmr 0.8 amnara,amaaesom ky erty ee ee) | low roest obo 1 99m 559 soso ott) tama In othe ana 7 esoame 73 amano). Ith central n

  11. Slide 11: Our Strategy: Launching Our New Brand

    Our Strategy Launching Our New Brand Branding ... it's much more than our Company Name It's a demonstration of what we believe and how we help our clients be more successful. It's how our clients feel about their experience with us. Brand ties our mission statement, values, and our strategic plan to

  12. Slide 12: Brand Promises

    Brand Promises We promise to always be looking ahead. We promise to keep things simple. We promise to make doing business with us easy for our clients. We promise to be a leader - to constantly innovate and improve our systems and responsive abilities so as to serve the needs of our clients better.

  13. Slide 13: Our Strategy: Company Goals

    Our Strategy Company Goals Top-quartile performance for all stakeholders Sustained and consistent excellence Commitment to growth Effective management of all risks

  14. Slide 14: Goals

    Goals Target ratios are long-term objectives and approximate top- quartile peer performance.

  15. Slide 15: Credit Quality

    Credit Quality Credit Quality Within estimated range and stable Highlights the success of the restructured credit organization

  16. Slide 16: Current Credit Management System

    Current Credit Management System Market-based Centralized Market level

  17. Slide 17: Credit Quality

    Credit Quality Remains within a range of acceptability Will continue to actively manage New processes to ensure quality of new loans and manage existing problem credits

  18. Slide 18: Credit Quality

    Credit Quality Adjustments made to exclude the effects of loan sales

  19. Slide 19: Acquisition Philosophy

    Acquisition Philosophy Primary focus and value creation for the company is organic growth in our key markets Acquisitions can advance market position and accelerate the timing of market share compared to an organic growth only strategy Pricing must be disciplined and favorable compared to the longer

  20. Slide 20: J. Franklin Hall, Chief Financial Officer

    J. Franklin Hall Chief Financial Officer

  21. Slide 21: Year-to-date 2007 financial performance

    Year-to-date 2007 financial performance Strong commercial growth Strong net interest margin Improved credit quality Decreasing non interest expense Success To Date

  22. Slide 22: Strong commercial growth

    Strong commercial growth $238 million in year-over-year commercial loan growth - increase of over 17.5% Profitable growth with disciplined underwriting and pricing - - emphasizes full relationship Success To Date

  23. Slide 23: Strong net interest margin

    Strong net interest margin 4.07% (YTD-FTE) Improving asset mix shift Full year margin is on plan 3.90% to 3.95% Loan growth is on plan with late start Deposit remains challenging Success To Date

  24. Slide 24: Earning Assets

    Earning Assets COMMERCIAL COMMERCIAL 631651 REAL ESTATE - CONSTRUCTION 87576 REAL ESTATE - MORTGAGE 1534656 INSTALLMENT 589817 CREDIT CARD 20353 LEASE FINANCING 4305 Commercial Loans Consumer Loans Retail Mortgages Leasing Investments FFBC 0.499 0.1461 0.1992 0.0003 0.1547 2006 Average Yield 6.60% Y

  25. Slide 25: Loan Portfolio Composition (EOP)

    Loan Portfolio Composition (EOP) 35% 30% (2.2008 | September 2007 | 25% 20% 18% 10% os 0% Commercial «Commercial RE Residential RE Installment Home Equity 2

  26. Slide 26: Growth Since 2005 by Loan Type

    Indirect Installments Residential Mortgages Commercial Lending (300,000) Growth Since 2005 7%) (64%) 200,000) (100,000) 100,000 $0005) 200,000 300,000 400,000 a

  27. Slide 27: Liability Mix

    Liability Mix COMMERCIAL COMMERCIAL 631651 REAL ESTATE - CONSTRUCTION 87576 REAL ESTATE - MORTGAGE 1534656 INSTALLMENT 589817 CREDIT CARD 20353 LEASE FINANCING 4305 Non-Interest Bearing Deposits Interest Bearing Deposit Time Deposits Short-term Debt FHLB Advances Trust Preferred FFBC 13.26 40 40.78

  28. Slide 28: Deposit Portfolio Composition (EOP)

    Deposit Portfolio Composition (EOP) 50% 45% 02006 wSepternber 2007 40% 38% 30% 28% 20% 18% 10% 5% 0% Noninterest Bearing Interest Bearing Time 2

  29. Slide 29: Non interest income

    Success To Date Non interest income Diversified with improving trends Service charges on deposit accounts year-to-date performance tied to lack of deposit growth Wealth management fees on pace with slow start

  30. Slide 30: Non Interest Income

    Non Interest Income COMMERCIAL COMMERCIAL 631651 REAL ESTATE - CONSTRUCTION 87576 REAL ESTATE - MORTGAGE 1534656 INSTALLMENT 589817 CREDIT CARD 20353 LEASE FINANCING 4305 Trust and I/A fees Total service charges on deposits Gain on mortgage loan sales Bankcard interchange income Other misc income FF

  31. Slide 31: Decreasing non interest expense

    Success To Date Decreasing non interest expense Lowest core expense levels since 2004 Still room for improvement Excess capacity for planned growth Within estimated range Some additional savings were slower to occur - balanced to mitigate client service risks Identified additional savings to begin i

  32. Slide 32: Efficiency

    Efficiency 2004 Y 2005 Y 2006 Y September YTD 2007 4Q 2007 GAAP 0.6679 0.7369 0.7671 0.6733 Forecast 0.645 Long Term Target = 55 to 60%

  33. Slide 33: FTE

    FTE 1,349 4,400 4,300 4,200 ti00 1,074 4,000 900 0 0 600 SPP PP PPE EEE A OES 4

  34. Slide 34: Improving credit quality

    Success To Date Improving credit quality YTD annualized net charge-offs of 0.23% ALLL to nonperforming loans of 212% Nonperforming assets to total assets of 0.51%

  35. Slide 35: Capital

    Capital Defined within boundaries of the Capital Plan Increase dividend when sustainable Repurchase shares when prudent

  36. Slide 36: Capital

    Capital 2000 2001 2002 2003 2004 2005 2006 2007 FFBC 987.6 1847.5 1839.7 1230.7 408.6 4166 383 2000 Modified Dutch Tender Offer repurchase of 3,250,000 shares in December 2005 Estimated

  37. Slide 37: 2007 - Keys to Success

    2007 - Keys to Success Operating earnings run rate in 4Q that supports a strong 2008 Continued success in commercial lending Begin to show strength in deposit growth Continued credit quality strength Further expense reductions Faster revenue growth

  38. Slide 38: Leverage Points

    Leverage Points New metropolitan markets - success Sales forces expansion - success Efficiency - in process / performance Loan mix shift to commercial - success / timing Wealth Management - in process / timing Strong capital Funding position - dependent on deposit growth

  39. Slide 39: Questions

    Questions

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