Senetas Corporation Limited · ASX:SEN
Senetas — Shareholder Meeting (October 2007)
30 slides from Senetas's shareholder meeting presentation, Oct 25, 2007
Slide 1: Chairman & CEO Address to 2007 AGM
25 October 2007 Company Announcements Office ASX Level 6 20 Bridge Street SYDNEY NSW 2000 Dear Sirs, Chairman & CEO Address to 2007 AGM Please find attached statement by Directors. Yours faithfully Andrew R Wilson Company Secretary
Slide 2: Chairman's AGM Address
SENETAS CORPORATION LIMITED – CHAIRMAN’S AGM ADDRESS Thursday, 25 October, 2007 Ladies and Gentlemen, welcome to the 2007 Annual General Meeting of Senetas. The 2006 – 2007 financial year was a very significant one for our company. Whilst we reported a substantial loss for the year, the year saw ver
Slide 3: Business refocussed and board changes
The business itself has been refocussed. If a deal came along that made sense from a business point of view, the company would still devote time, energy and resources to doing that deal. But that is not the primary focus of our attention. Senetas has world-leading encryption technology. That technol
Slide 4: New products and consulting; conclusion
We are consistently demonstrating our ability to lead the market in developing the next generation of products. A number of exciting new products are in the late stages of commercial development. John has even moved to “future-proof” our business via participation in the development of encryption fo
Slide 5: CEO's Address to the 2007 AGM
Senetas Corporation Limited CEO’s Address to the 2007 Annual General Meeting of Shareholders
Slide 6: The New Senetas
The “New SENETAS” Transforming SENETAS for the Future Senetas AGM - 25th October 2007 2006 July 1st – One Source of Revenue – SafeNet No pipeline or sales coverage VC style run business September 10th – Global Exclusivity ended except for the U.S markets Consulting in re-build phase added 3rd leg wi
Slide 7: Transformation To The New Senetas
2006/7 Transformation To The New Senetas ITS GENERALLY MUCH EASIER TO KILL AN ORGANISATION THAN CHANGE IT SUBSTANTIALLY
Slide 8: Just Change Your Concept Of The World
Its All So Simple, Just Change Your Concept Of The World SHOGUN - JAMES CLAVELL 1 source of revenue (SFNT) Contractually constrained Misunderstood (VC) De-focused internally
Slide 9: Strategies Executed - Corporate
Strategies Executed - Corporate Built a comprehensive single company strategy Managed the legacy issues that were inherited Followed up previously identified acquisition targets and evaluated potential–closed down Improved the quality, timeliness and transparency of board information Improved the co
Slide 10: Strategies Executed – Channels cont.
Strategies Executed – Channels …..cont Establishment of a Product Focused Sales Team, tasked with managing partners and Building Channel partners who can cost effectively access global markets Cybertrust –reworked agreement – Signed idQuantique – Signed Digisafe – Signed Smart Quantum – Signed Signa
Slide 11: Engineering & Product Road Map
Engineering & Product Road Map Invested in R&D to maintain product leadership, stronger revenues in future years, pursued and fine tuned Horizon 2 & 3 (products) – Initiated RoHS Introduced product road map, plan for the future Established maintenance and support processes Identified timeline for fu
Slide 12: Transformation
Transformation Creating a shared vision Establishing a sense of urgency Creating a coalition – Leadership Team Continuous reinforcement of the vision Removing obstacles Creating short term wins Not declaring victory too soon Achieving change in culture Build The Curious Organisation Passion flexibil
Slide 13: Organisational Agility; Restructure of SafeNet Relationship
Organisational Agility Passion for the business Alertness to opportunity Focus on speed and responsiveness Willingness to experiment with things as fundamental as distribution channels These are characteristics of the new agile Senetas. Changing for the better – Restructure of Relationship with Safe
Slide 14: Restructure of Relationship with SafeNet
Changing for the better – Restructure of Relationship with SafeNet SafeNet an important conduit for Senetas’ products Very well placed in US Defence/Govt but weaker comparatively across commercial operations SafeNet won SWIFT with their HSM’s and Senetas’ CypherNet SONET and Ethernet devices for glo
Slide 15: Pursuit of New Distributors
Pursuit of New Distributors Reviewed competitive landscape and selected targets to pursue Senetas needed companies synergistically aligned Leaders in their field Working globally Saw Senetas’ CypherNet as value add nCipher HSE nCipher
Slide 16: Organising For Growth
ORGANISING FOR GROWTH Organising For Growth Sales Consulting R&D Direct Reseller Fulfillment OEM BI Tivoli BP Key • 2086 Authority Client A Infinity EDS SafeNet • 10Gbps Client B Digisafe DiData TBC • Fibre Chanel Client C idQ ICS TBC • RoHS Marketing and Public Relations Solution Engineers Shared S
Slide 17: Strategic Direction
Strategic Direction Broaden distribution networks by reviewing channel partners coverage Build business case for Classified business Add direct sales resources within ANZ Build on recurring maintenance revenue stream Continue R&D to maintain world-leading products Grow Consulting organically by reve
Slide 18: Company Performance - Tracking
Company Performance - Tracking How we track the company’s performance over the next 12 months Revenue growth in each Value Chain Sector Revenue growth by Partner Growth by geographic location Pipeline growth quantitative/qualitative Margin on product and services Utilisation of consultants Consultin
Slide 19: Supply Chain and Sale Cycle
Senetas Security Partners - in good company Sale Cycle - CypherNet and Consulting Sales Pipeline Forecast Manufacturing Prospecting Forecast Supply Chain Collect DSD Ship/ Approval Invoice Delivery
Slide 20: Sales Funnel and Pipelines
Sales Funnel Time Frame Lead Qualification & Opportunity Management Activities Prospecting Discovery and Opportunity Assessment 18 Months Filter Negotiation Process Understanding/ Proving Solution Pipeline Justification/ Agreement Pipelines Covers Senetas technology and 3rd party sold locally Growin
Slide 21: Catching the Wave
SENETAS CATCHING THE WAVE Senetas in Demand Senetas now recognised as owner of the technology Technology superiority proven in shootouts against competitors Growing interest in Senetas’ technology: Wall Street reporter – financial markets Quantum Hybrid Other Quantum players –Smart Quantum & MagiQ C
Slide 22: Security Division – Product Positioning
Security Division – Product Positioning Commercialisation Of Quantum Cryptography FIRST Gigabit Hybrid Quantum Crypto – Jointly Developed with idQuantique (soon to be 10GBps) Fibre Channel (soon to be QKD enabled) Cyphernet is “future proofed” WON Frost & Sullivan Technology Innovation Award WON 200
Slide 23: Why do cars have brakes?
Gigabit Quantum Makes Global News Question Why do cars have brakes?
Slide 24: Security is a Business Enabler
Answer Why do cars have brakes? No, not to STOP the car But to allow it to GO FASTER Security is like a braking system By aligning security with business goals we enable the business to go faster, to go further, and operate in more hostile environments. General Posture So why high speed encryption?
Slide 25: Fuel Growth With An Infinite Mentality
INFINITE without limits or bounds MENTALITY quality of mind FUEL GROWTH WITH AN INFINITE MENTALITY
Slide 26: Consulting Services Leadership
OUR PURPOSE Create Customer Value Creating Value For Our Customers Product Innovation Consulting Services Leadership Thought Customer Value Value Engineering/ Customisation
Slide 27: More Than An Encryption Company
Thought Leadership Customer Advisory Board (CAB) A key ThinkTank for Senetas that includes Government, Defence, Law Enforcement, Finance/Banking customers from Australia and New Zealand Senetas Security SummIT Fibre Optic Cable Clamping Actively engaged with other global organisations: Deutsche Tele
Slide 28: We are Becoming the Thought Leadership Company
SENETAS More than Just an Encryption and Consulting Services Company We are Becoming the Thought Leadership Company Global Strategy Global Sales Channel Senetas technology now available in 27 countries
Slide 29: Summary of Focus Areas; Financial Outlook 2008
Summary of Focus Areas Accelerated Growth Broadened Distribution Channels Leverage and Grow Partners Increased Brand Awareness Maintained Product Leadership Built Market Share and Mind Share Easy to do Business with Improved Stakeholder Satisfaction Financial Outlook 2008 Break even by 31 December 2
Slide 30: Key Messages
Key Messages Market recognition that technology (IP) belongs to Senetas Increasing recognition of need to secure information Global product leadership Accreditation to highest international levels 100% IP ownership & highly skilled personnel Expanded global sales channels Competitors interest in OEM