Slide 1: Exchange filing cover letter
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Slide 2: Matrimony.com Investor Presentation November 2021
INVESTOR PRESENTATION | NOVEMBER 2021 Matrimony.com Investor Presentation – March 2020
Slide 3: Matrimony.com at a glance
2 Matrimony.com at a glance Consolidated Revenue Growth (INR Mn) 3,718 3,779 Founded by Mr. Murugavel Janakiraman in the year 2000 as a community portal for 3,484 3,355 Indians living and working abroad, and since then become the largest Indian matchmaking service. 2,154 Pioneer and leader in the In
Slide 4: Our Leadership Position
3 Our Leadership Position Market Leader: Highest Paid subscription base Zero Debt company 5 Mn Active profiles market share pan India of 8,40,000 profiles in FY2021 Strong Free Cash Flow Profitable consumer Customised and Strong Offline generation internet company personalised approach for presence
Slide 5: The Indian Matchmaking Opportunity
4 The Indian Matchmaking Opportunity Sector Country Total Arranged marriages in India in 2016 Population: 1.3Bn 80%+ Total Unmarried population: Online Matchmaking industry 500 Mn+* 6% of marriages in India Total Active Seekers: 60 Mn+* Total marriage related spends every year pre-covid USD 50 Bn To
Slide 6: Company Overview
COMPANY OVERVIEW
Slide 7: Notable milestones over the last 20 years
6 Notable milestones over the last 20 years 2018 ⁻ Dubai office launched 2011 ⁻ “Bharatmatrimony” made ⁻ Cricketer MS Dhoni brand 2006 available on iPhone, iPad, ambassador of BharatMatrimony ⁻ Received first round of funding of Android, Blackberry, Nokia 2020 1997 8.65 Mn from various PE investors
Slide 8: Governed by a Strong Board
7 Governed by a Strong Board Murugavel Graduated in statistics from Presidency college, MCA from University of Madras Janakiraman Worked as a software engineer and consultant in USA before starting Tamil Matrimony Chairman and Received an award of top 5 Asian Indian businessmen in USA by Asian India
Slide 9: Awards & Accolades
8 Awards & Accolades ⁻ Special jury mention for gender sensitivity (2013-2014) for a TVC (Bharat Matrimony-Career) at the National Laadli Media and Advertising Awards,2015 ⁻ Received Certificate of Excellence from NASSCOM for ‘Innovative Application of Analytics for Business Solution, 2015’ ⁻ Bharat
Slide 10: Catering To Indian Diaspora Across The Globe
9 Catering To Indian Diaspora Across The Globe Nationwide coverage Offices in 3 international cities Catering to the Indian Diaspora across the Globe Corporate headquarters and technology operations in Chennai, TN 3,500+ number of associates as on FY21 On-ground retail presence 120+
Slide 11: Business Overview
BUSINESS OVERVIEW
Slide 12: Pioneering Matchmaking Services in India
11 Pioneering Matchmaking Services in India Matrimony.com has the largest number of matchmaking online platforms to suit a person’s choice and preference Differentiates itself from other players in India by following a micro-market strategy, offering a range of targeted and customized products and s
Slide 13: Flagship Matchmaking Brands
12 Flagship Matchmaking Brands Launched in the year 2000, BharatMatrimony is the flagship brand 95% of Indians get married within their own community* of Matrimony.com CommunityMatrimony.com is an exclusive matrimony platform consisting of over 300 different community websites Comprises a network of
Slide 14: Premium Matrimony Services
13 Premium Matrimony Services Assisted Matrimony – Matrimony.com also provides value added services for the users who are busy and need assistance in matchmaking. Involves matchmaking services supported by relationship managers who provide personalized assistance to subscribed users. Relationship ma
Slide 15: Growth Drivers
14 Growth Drivers Profiles Marketing efforts result in increasing leads and registrations of user profiles Conversion Technology such as AI, insights through data analytics and strong tele-service channel aid in enhancing user experience and Pricing converting them to paid subscriptions. Flexible pa
Slide 16: Strategic 360 degree Marketing
15 Strategic 360 degree Marketing Celebrity Brand Ambassador : MS Dhoni Micro m a d retail captivatrket strategy to rou n On-g ence 120 + e max audienc imum p res e Marketing Strategy Custome rtisingnd r e a d ve a 1,500+ aservice team of Offlin h TV, Print igns, convert s on g throu igital camp a f
Slide 17: Great User Experience through Innovative Technology
16 Great User Experience through Innovative Technology Culture of Innovation Great Outcomes Providing seamless and superior experience at all touch points Multiple methods to find a match : emails, Telephone, SMS Innovating the product consistently based on customer preferences and behavior Multiple
Slide 18: Success Stories
17 Success Stories Love bloomed through WhatsApp for Ishwarya & Arun Atreyee and Shounak - “I found Shounak in 15 days”, says Atreyee BengaliMatrimony TamilMatrimony A loving family member, friend, or even a co-worker can Placing a premium on value systems register on the site to help a person find
Slide 19: Forward Integration - Marriage Services
18 Forward Integration - Marriage Services Complementing the online matchmaking business by providing customers a Marriage Services Performance one stop shop asset light vendor platform for marriage services (INR Mn) 126 114 WeddingBazaar Online marketplace providing wedding related 22 services wher
Slide 20: Financial Overview
FINANCIAL OVERVIEW
Slide 21: Financial Highlights
20 Financial Highlights Consolidated Performance Net Profit (INR Mn) and PAT Margins (%) Marketing Expense (INR Mn) Op erational Reven ue (INR Mn) EBITDA (INR Mn) Margins (%) 1,368 3,718 3,779 3,484 425 408 1,030 22.8% 18.6% 295 304 808 772 21.7% 2,154 14.1% 15.0% 12.1% 10.7% 706 494 7.9% 759 560 FY
Slide 22: Quarterly Financial Highlights
21 Quarterly Financial Highlights Matchmaking Performance Consolidated Performance Op erational Reven ues (INR Mn ) Net Profit (INR Mn) and PAT Margins (%) Revenues (INR Mn) EBITDA (INR Mn) Margins (%) EBITDA (INR Mn) Margins (%) 166 24.0% 138 1,092 21.6% 1,006 1,049 18.8% 19.1% 927 962 17.7% 110 10
Slide 23: Operational Highlights For The Quarter
22 Operational Highlights For The Quarter Consolidated Billings 5 consecutive quarters of double digit YoY growth in Matchmaking INR 1,068 Mn billing Revenues INR 1,100 Mn EBITDA margin for the match making business in Q2-FY22 has improved strongly to 29% from 27.7% in Q1-FY22 and 23.7% a year Match
Slide 24: Disclaimer
23 Disclaimer No representation or warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information or opinions contained in this presentation. Such information and opinions are in all events not current after th
Slide 25: Annexure
ANNEXURE
Slide 26: Quarterly Consolidated Income Statement
25 Quarterly Consolidated Income Statement Particulars (INR Mn) Q2-FY22 Q2-FY21 Y-o-Y Q1-FY22 Q-o-Q Revenues 1,100 933 17.9% 1,055 4.3% Total Expenses* 835 755 10.6% 826 1.1% EBITDA 265 178 48.9% 229 15.7% EBITDA Margin (%) 24.0% 18.8% 520 bps 21.6% 240 bps Depreciation 67 64 4.7% 64 4.7% Finance Co
Slide 27: H1-FY22 Consolidated Income Statement
26 H1-FY22 Consolidated Income Statement Particulars (INR Mn) H1-FY22 H1-FY21 Y-o-Y Revenues 2,154 1,801 19.6% Total Expenses* 1,660 1,460 13.7% EBITDA 494 341 44.9% EBITDA Margin (%) 22.8% 18.7% 410 bps Depreciation 131 132 (0.8)% Finance Cost 26 24 8.3% Other Income* 74 77 (3.9)% Exceptional Items
Slide 28: Historical Consolidated Income Statement
27 Historical Consolidated Income Statement Particulars (INR Mn) FY17 FY18 FY19# FY20# FY21# Revenues 2,928 3,354 3,484 3,718 3,779 Total Expenses* 2,339 2,579 2,725 3,158 3,073 EBITDA 589 775 759 560 706 EBITDA Margin (%) 20.1% 23.1% 21.7% 15.0% 18.6% Depreciation 104 96 265 280 259 Finance Cost 56
Slide 29: Historical Consolidated Balance Sheet
28 Historical Consolidated Balance Sheet Particulars (INR Mn) FY20 FY21 H1-FY22 Particulars (INR Mn) FY20 FY21 H1-FY22 EQUITY AND LIABILITIES ASSETS Non-Current Assets EQUITY 730 703 674 Property, Plant & Equipment Share Capital 114 114 114 Rights of use assets 569 535 630 2,168 2,519 2,754 Intangib
Slide 30: Capital Market Information
29 Capital Market Information Share Price Data as on 30th September, 2021 90% 65% 40% 15% -10% Oct-20 Nov-20 Dec-20 Jan-21 Feb-21 Mar-21 Apr-21 May-21 Jun-21 Jul-21 Aug-21 Sep-21 Sensex Matrimony Shareholding Pattern as on Price Data (30th September 2021) 30th September 2021 Face Value (INR) 5.0 Mut