Bluescope Steel Limited · ASX:BSL
Bluescope Steel — Corporate Update (June 2008)
38 slides from Bluescope Steel's corporate update, Jun 18, 2008
Slide 1: Analyst Site Visit - Westall
For personal use only 22nd January 2003 Australian Distribution & Solutions Analyst Site Visit - Westall Mark Vassella File Reference: – Chief u:\Guidelines Executive - BlueScope Lysaght PowerPoint Template 18 June 2008
Slide 2: Important Notice
Important Notice For personal use only THIS PRESENTATION IS NOT AND DOES NOT FORM PART OF ANY OFFER, INVITATION OR RECOMMENDATION IN RESPECT OF SECURITIES. ANY DECISION TO BUY OR SELL BLUESCOPE STEEL LIMITED SECURITIES OR OTHER PRODUCTS SHOULD BE MADE ONLY AFTER SEEKING APPROPRIATE FINANCIAL ADVICE.
Slide 3: Topics
Topics For personal use only • Organisation • Safety • Australian Distribution & Solutions Overview • Distribution Business • Westall Site • Blueprint initiatives • Summary 3
Slide 4: Organisation
For personal use only Organisation 4
Slide 5: Internal business restructure to focus on strategic priorities and execution
Internal business restructure to focus on strategic priorities and execution – Australian Distribution & Solutions For personal use only Managing Director and CEO Legal (Michael Barron) CFO (Charlie Elias) Paul O’Malley People and Organisation Performance (Ian Cummin) Aus/NZ Steel Australian Coated
Slide 6: Organisation Structure
Australian Distribution & Solutions – Organisation Structure CE AD&S For personal use only Mark Vassella Personal Assistant Margaret Harkin GM S&C Proc GM Emerging GM Supply GM Metro GM Regional GM SMS GM Lysaght GM HR Services Businesses Chain/OPS Dean Mehmet Lige Donald Paul Day Greg Robinson Carm
Slide 7: Safety
For personal use only Safety 7
Slide 8: Distribution Safety
Distribution Safety For personal use only Lost Time Injury Frequency Rate Medical Treatment Injury Frequency Rate 21.7 59.8 47.6 37.7 36.5 38.2 38.3 31.3 27.4 28.4 8.2 7.5 5.7 4.4 3.8 3.3 3.4 2.8 99/00 00/01 01/02 02/03 03/04 04/05 05/06 06/07 07/08 99/00 00/01 01/02 02/03 03/04 04/05 05/06 06/07 07
Slide 9: Safety Improvement Program
Safety Improvement Program For personal use only • A key integration initiative is to bring BlueScope Distribution up to BlueScope Steel Safety standards and to move towards our goal of “Zero Harm” – Additional resourcing has been allocated to drive further safety performance – Integration lessons g
Slide 10: For personal use only
For personal use only Australian Distribution & Solutions 10
Slide 11: The new Distribution and Solutions division brings together BlueScope Steel's Australian downstream businesses
Australian Distribution & Solutions For personal use only The new Distribution and Solutions division brings together BlueScope Steel’s Australian-based Downstream businesses Sheet & Coil Processing Services • Steel Plate • Pipeline • Hot Rolled • Roofing • Tanks Supplies coil • Walling • Slitting •
Slide 12: Network
Australian Distribution & Solutions - Network Darwin Lysaght For personal use only KEY SheetLysaght Bluescope & Coil ProcessingSteel Bluescope Services Cairns Mareeba Sheet Metal Supplies Sheet Metal Supplies Townsville Regional Distribution Regional Metro Distribution Distribution Mount Isa Charter
Slide 13: Brands
Australian Distribution & Solutions - Brands For personal use only 13
Slide 14: Integration
Australian Distribution & Solutions - Integration For personal use only $15M - $20M in Synergy Benefits being delivered on plan over the next 2 years • BlueScope Steel formally acquired Smorgon Steel Distribution in August 2007 • Distribution separation from Smorgon Steel Group now complete – Treasu
Slide 15: BlueScope Distribution
For personal use only BlueScope Distribution 15
Slide 16: BlueScope Distribution – Overview
BlueScope Distribution – Overview For personal use only BlueScope Distribution: • Operates an integrated network of more than 85 metropolitan and regional sites around Australia • Provides over 15,000 customers with steel in the form they need • Offers our customers a diverse range of steel products
Slide 17: BlueScope Distribution - Market Segments & Products
BlueScope Distribution - Market Segments & Products For personal use only Distribution supplies over 850,000+ tonnes of steel products into the following markets; International Other Domestic Mills 36% 45% 2% 4% 13% Manufacturing Manufacturing Non Non Residential Residential Engineering Engineering
Slide 18: Distribution - Market Structure (1H08)
Distribution - Market Structure (1H08) For personal use only Indicative Product Mix (t) Indicative Sales by Sector (t) Other Other Other 8% Reinforcing 6% Sheet & Coil Distributor 8% 26% 9% Building & Construction Merchant Bar Mining 39% 11% 6% Structural 14% Plate 18% Manufacture Tubular 38% 17% 18
Slide 19: BlueScope Distribution – Market Update (June '08)
BlueScope Distribution – Market Update (June ’08) For personal use only - Strong domestic demand for flat and long products - Strong global demand has reduced import volumes this calendar year: demand on local mills has increased - Product supply is currently tight – closely managing with customers/
Slide 20: Westall Distribution Facility, Westall Victoria
For personal use only Westall Distribution Facility, Westall Victoria 20
Slide 21: Westall – History/Activities
Westall – History/Activities For personal use only History • 2001 Email Metals split between Smorgon Steel and Onesteel • 2003 Site Redevelopment – previously 4 sites • Jan 2004 Bar Picker commissioned – unique to Southern Hemisphere • May 2004 Official Opening • August 2007 Bluescope acquisition Ac
Slide 22: Westall - Overview
Westall - Overview For personal use only Flat Products • 3 Warehouses – Flat Products, Long Products, Metalcorp • 40,000 sq mtrs • 28,000 tonnes stock-holding capacity • 182 Employees • Over 500 shipments per day • 5 x 24 hour operation (to meet customer requirements) Metalcorp Long Products 22
Slide 23: Westall - Flat Products Warehouse
Westall - Flat Products Warehouse For personal use only • Products – Plate – Engineering Steels – Heavy Round – Pipes & Fittings • Warehouse size 15,000 sq metres 23
Slide 24: Westall - Long Products Warehouse
Westall - Long Products Warehouse • Products For personal use only – Merchant Bar – Tubular – Pipe – Structural • Warehouse size 24,000 sq metres • Fully automated picker – 1,620 locations – 6,500 tonne capacity 24
Slide 25: Processing Solutions
Processing Solutions For personal use only Processing solutions provided include: • Plate profiling • Structural drilling • Structural flame cutting 25
Slide 26: Major Projects – Supplied from Westall: Windmills Projects
Major Projects – Supplied from Westall For personal use only Victoria - Windmills Projects • Steelwork By Keppel Prince Pty Ltd 26
Slide 27: Major Projects – Supplied from Westall: Federation Square
Major Projects – Supplied from Westall For personal use only Melbourne Victoria - Federation Square • Steelwork By Riband Steel 27
Slide 28: Major Projects – Supplied from Westall: Craigieburn Bypass
Major Projects – Supplied from Westall For personal use only Victoria - Craigieburn Bypass 28
Slide 29: Blueprint Initiatives
For personal use only Blueprint Initiatives 29
Slide 30: BlueScope Steel - Blueprint
BlueScope Steel - Blueprint A. Reinvigorate our Australian and New Zealand For personal use only businesses What we will Areas of B. Continue the improvement process across our do … focus Asia and North America businesses Categories of Initiatives C. Grow, or acquire, new businesses that build • Gro
Slide 31: Blueprint Initiatives
Australian Distribution & Solutions – Blueprint Initiatives For personal use only • Grow the Distribution, Lysaght, and Service Centres / SMS businesses Increase through profitable market share growth Customer and • Grow the Solutions businesses to increase penetration of domestic steel Market Focus
Slide 32: Summary
For personal use only Summary 32
Slide 33: Summary
Summary For personal use only • Continued focus on safety • Integrating the Distribution businesses into the newly formed AD&S – Service Centres and SMS underway – Business systems standardisation • Blueprint focus on – Customers / selected markets – Improving productivity – Optimising return on cap
Slide 34: Analyst Site Visit - Westall
For personal use only 22nd January 2003 Australian Distribution & Solutions Analyst Site Visit - Westall Mark Vassella File Reference: – Chief u:\Guidelines Executive - BlueScope Lysaght PowerPoint Template 18 June 2008
Slide 35: Supporting Information
For personal use only Supporting Information 35
Slide 36: Businesses
Australian Distribution & Solutions Businesses For personal use only BlueScope Distribution operates from BlueScope BlueScope Pipeline Supplies BlueScope Lysaght is a premier more than 50 metropolitan and regional offers a wide range of steel pipe and fittings manufacturer of steel building products
Slide 37: Businesses
Australian Distribution & Solutions Businesses For personal use only BlueScope Water is a leading Sheet Metal Supplies offers a diverse Metalcorp Steel enjoys a strong position manufacturer of steel based products for range of sheet and coil steel products, nationally with a growing retail network,
Slide 38: Businesses
Australian Distribution & Solutions Businesses For personal use only Impact Steel is an experienced and highly BlueScope Buildings designs and supplies regarded sheet and coil distributor. Impact custom engineered buildings. It uses a Steel offers a comprehensive range of combination of software, de