Answear.com Sa · GPW:ANR
Answear.com Sa — Q3 2025 Earnings Presentation
23 slides from Answear.com Sa's earnings presentation, November 2025
Slide 1: Answear.com Investor Presentation Q3 2025
ANSWEAR.COM INVESTOR PRESENTATION Q3 2025 Nove m be r 2 02 5
Slide 2: Leader's Vision: Key Events in Q3 2025
LEADER’S VISION KEY EVENTS IN Q3 2025 We maintain our leadership in After the first nine months of 2025, in a challenging market environment and under strong competitive pressure, growth while significantly Answear generated PLN 1.15bn in revenue (+17% y/y) and PLN 45.1m in EBITDA (vs. PLN –4.7m a y
Slide 3: We Have Returned to a Profitable Growth Path
WE HAVE RETURNED TO A PROFITABLE GROWTH PATH
Slide 4: We Have Restored EBITDA Following a Period of Investments
WE HAVE RESTORED EBITDA FOLLOWING A PERIOD OF P R O F I TA B I L I T Y T R AJ E C T O R Y INVESTMENTS EBITDA (mln PLN) Incentive Program 120 100 Investment period in the business transformation toward the premium & 84 80 high-end segment 62 57 34 2022 2023 2024 LTM Q3 2025 2025 2026 2027 04
Slide 5: We Have Returned to a Profitable Growth Path
WE HAVE RETURNED TO A PROFITABLE GROWTH TRAJEKTORIA PROFITABILITY PATH Gross Margin (PLN million) EBITDA (mln PLN) 45.1 +1060% 468.2 +22% The sales margin in 9M 2025 +610% increased by 1.4 pp YoY to 385.3 40.9%, and by 0.7 pp in Q3. Margin improvement was achieved despite the sales period, PLN appre
Slide 6: The Fastest-Growing Fashion E-commerce in Europe
THE FASTEST- GROWING FASHION E-COMMERCE IN EUROPE
Slide 7: Consistent Revenue Growth
CONSISTENT REVENUE GROWTH G ROW TH TR AJEC TORY Revenue (mln PLN) Online Sales (mln PLN) +20% +15% 1 119.7 1 176,9 Revenue in Constant Currencies 974.1 Sales growth despite a high base, 975.9 adverse exchange rates, and a +17% varied macroeconomic environment in international 393.7 +13% markets. 1 1
Slide 8: We Stand Out Positively Against the Competition
WE STAND OUT POSITIVELY AGAINST THE COMPETITION BUS IN ES S SC ALI N G AOV Value 9m 2025 (PLN) Revenue Growth in 9M 2025 (PLN) 878 17.4% 600 * 535 549 480 370 364 * 7.6% 7.5% 291 261* 218 1.7% 0% -1.9% 130* 104 Answear CCC Group* Zalando *** Inditex** Boozt Modivo Moliera2 Group* ** ** ** * Gross AO
Slide 9: Broad Geographic Presence Limits Our Exposure to Risks in Individual Markets
BROAD GEOGRAPHIC PRESENCE LIMITS OUR G E O G R AP H I C D I V E R S I F I C AT I O N EXPOSURE TO RISKS IN INDIVIDUAL MARKETS POLAND (mln PLN) EU COUNTRIES EXCLUDING POLAND (mln PLN) NON-EU COUNTRIES (mln PLN) The Polish market showed 24% 28% 25% 30% 50% 47% 50% 46% 26% 25% 24% 24% exceptionally high
Slide 10: Exceptional Product Offering in the Premium & High-End Segment
EXCEPTIONAL PRODUCT OFFERING IN THE PREMIUM & HIGH- END SEGMENT
Slide 11: Successful Transformation to the Premium & High-End Segment
SUCCESSFUL TRANSFORMATION TO THE PREMIUM & HIGH- O F F E R P R E M I U M I Z AT I O N END SEGMENT… Entering the premium and high-end segment has resulted in a higher AOV and increasingly strong loyalty among new customers seeking premium fashion. Selected Brands Added Selected Brands Selected Brands
Slide 12: Premiumization Enhances Our Business Metrics
…EN HANCES OU R BU SIN ESS METRICS AC O FPFREERMPI RU EMMI ZI U MJIAZ AT ER O FI O NT Y Logistics costs decreased despite the increase in minimum wages and the implemented raises in Logistics Cost Ratio Average Order Value (AOV) Customer Repeat Purchase Rate the logistics department in Q3 2025. The
Slide 13: We Continue the Dynamic Development of the PRM Brand
WE CONTINUE THE DYNAMIC DEVELOPMENT OF THE PRM BRAND
Slide 14: Dynamic Growth of the PRM Segment
DYNAMIC GROWTH OF THE PRM SEGMENT PR M B R A N DS Revenue (mln PLN) +49% 140.8 94.3 +53% Dynamic revenue growth, with strong 53.1 performance in the 34.6 sneaker sales season Improved profitability through marketing cost 9m 2024 9m 2025 Q3 2024 Q3 2025 optimization and enhancement of the product off
Slide 15: Our Marketing Activities
OUR MARKETING ACTIVITIES
Slide 16: We Have Launched a New A/W Campaign
WE HAVE L AU N CH ED A NEW A/W CAM PAIG N M A R K E T I N G AC T I V I T I E S An integrated campaign across all markets – including sponsored billboards, TV, digital & social media, PR, influencers, and coverage of concept stores in morning shows. Budget allocation across channels is tailored to th
Slide 17: We Organize Exceptional Concept Store Events
C ON C EP T STO RE W E OR GA NIZ E E XC E P T ION AL BRANDS ACQUIRED THROUGH CONCEPT STORES E V E NT S PRM • PRM x ASICS – Walk through “Po Warszawsku” • PRM x BAPE • PRM x New Balance – Launch of a new model Answear.com • TH Activation – Launch of F1 movie • Lacoste Activation • GUESS BAG event for
Slide 18: Optimization of the Marketing Cost Ratio Despite Continuing a Broad-Reach Campaign
OP T IMI Z AT I ON O F T HE M AR K E T ING CO S T RAT IO D E S P I T E C ON T INU ING A B ROA D - R E AC H C AM PAI GN BUI LD IN G AN S W E A R M A R K E T I N G I N I T I AT I V E S B RA N D A W A R E NE S S MARKETING COSTS (mln PLN) Estimated Marketing 96.19 Expenditures in Q4 2025 87.75 Marketing
Slide 19: Development Strategy Aimed at Establishing a Leader in Premium Fashion in Central Europe
DEVELOPMENT STRATEGY AIMED AT ESTABLISHING A LEADER IN THE PREMIUM FASHION MARKET IN CENTRAL EUROPE
Slide 20: Key Pillars of Growth and Profitability
S T R AT E G Y KEY PILLARS OF GROWTH AND PROFITABILITY MARKETING PRODUCT OFFERING EFFECTIVENESS ATTRACTIVENESS THESE PILLARS ENABLE THE ACHIEVEMENT OF STRATEGIC GROWTH OBJECTIVES: Optimization of Building a "Love Brand," Geographic expansion Further expansion of the Optimization of the marketing act
Slide 21: Unique Positioning – Away from the Largest Competitors
U NI QU E PO SIT IO NI NG – AWAY FROM TH E LARG EST LEAD ER 'S VIS IO N COMPE TITO RS Exclusive Offer P R O D U C T S TR A T E G Y Comprehensive Offer Budget Brands Mid-Range Brands Premium Brands P R ICI NG STR AT E G Y 28
Slide 22: What Are Our Plans for 2026
S T R AT E G Y WHAT ARE OUR PLANS FOR 2026 OFFER DEVELOPMENT OFFER DEVELOPMENT Further expansion, acquisition of additional brands, Further expansion, acquisition of additional brands, and continued monetization of implemented changes. and continued monetization of implemented changes. MARKETING MAR
Slide 23: Thank You for Your Attention
THANK YOU FOR YOUR ATTENTION WE INVITE YOU TO CONTACT US: investor.relations@answear.com p.strzyzewski@innervalue.pl