Betterware De Mexico, S.a.p.i. De C.v. · NYSE:BWMX
Betterware De Mexico, S.a.p.i. De C.v — Q1 2026 Earnings Presentation
25 slides from Betterware De Mexico, S.a.p.i. De C.v's earnings presentation, Apr 23, 2026
Slide 1: 1Q26 Earnings Call
1Q26 Earnings Call April 23, 2026
Slide 2: Cautionary Statement Regarding Forward-Looking Statements
Cautionary Statement Regarding Forward-Looking Statements Matters discussed in this presentation may constitute forward-looking statements. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and othe
Slide 3: Presenters
Andrés Campos Raúl del Villar President & CEO, PRESENTERS CFO, BeFra BeFra BeFra | 3
Slide 4: 1Q26 Selected Highlights
1Q26 SELECTED HIGHLIGHTS Net Revenue Slight Revenue growth reflecting early signs of recovery across key +0.3% business units EBITDA EBITDA Margin Significant EBITDA increase supported by disciplined cost management +13.9% & +211 bps and improved operating efficiency 17.4% Net income relevant increa
Slide 5: Revenue Distribution
Revenue Distribution Business Unit Region (Million MXN) (Million MXN) 14,264 14,100 14,264 14,100 13,010 13,010 0.4% Betterware 6.6% 6.7% Mexico 6.7% 6.6% 11,508 11,508 BW Latam US 7.2% 6.8% Jafra MX Latam 10,040 10,040 Jafra US 8.4% 50.9% 8.4% 53.2% 48.8% 3,499 3,510 3,499 3,510 36.5% 7,260 7,260 0
Slide 6: Revenue and Associate Base 1Q
Revenue Associate Base (Million MXN) (Avg. Associate ‘000) • Revenue performance was supported by Betterware strengthening, Betterware’s associate base is returning to a growth trajectory, improving trends at Jafra US (offset by FX), and LatAm expansion, while Jafra—having previously prioritized pro
Slide 7: EBITDA and Net Income 1Q
EBITDA Net Income (Million MXN) (Million MXN) • EBITDA performance reflects profitability improvement across all Net income nearly doubled, reflecting a return to normalized profit business units, driven by margin expansion supported by disciplined levels following extraordinary expenses in 1Q25. co
Slide 8: Free Cash Flow and Dividends
Free Cash Flow Dividends Cash flow generation normalized during the quarter, with a cash 25 consecutive quarters of paying dividends since IPO, maintaining conversion rate of 58%, in line with expectations and reflecting a 33% TTM Dividend-to-EBITDA ratio. the absence of extraordinary impacts seen i
Slide 9: Financial Performance
Financial Performance Return on Leverage ROTA Investment (Billion MXN) (Billion MXN) (MXN) 22.7 26.6 27.0 20.4 26.6 25.3 ROTA% ROIC% 2.4 15.8 12.7 12.4 18.9 1.8 1.8 1.6 1.5 31.9 6.4 Total Assets 11.3 11.1 Other Assets 28.5 27.8 5.5 10.5 Fixed Assets 26.2% 5.2 9.8 26.2% 9.6 17.2% 23.8 17.3% 17.9% 4.5
Slide 10: Strategic Pillars – 2025 to 2030
Strategic Pillars – 2025 to 2030 1 2 3 4 5 1 2 3 4 5 Strengthen Mexico Regional Expansion New Brands or Digital Maintain financial Leadership Continue growing in the USA Categories Transformation discipline and control Consolidate our position as and keep expanding in Latin Maintain financial Remain
Slide 11: Strategic Pillars – 2025 to 2030
Strategic Pillars – 2025 to 2030 1 2 3 4 5 1 2 3 4 5 Strengthen Mexico Regional Expansion New Brands or Digital Maintain financial Leadership Continue growing in the USA Categories Transformation discipline and control Consolidate our position as and keep expanding in Latin Maintain financial Remain
Slide 12: Mexico & Subsidiaries
Mexico & Subsidiaries Revenue EBITDA (Million Mxn) (Million MXN) • Associate base returned to growth, marking a key inflection point and • Strong and profitable quarter, with margin expansion driven by supporting revenue expansion. Subsidiaries continue to deliver disciplined cost management and sol
Slide 13: Key 2026 Strategic Initiatives: Mexico & Subs
Mexico & Subs Key 2026 STRATEGIC INITIATIVES SELECT DEVELOPMENTS 1 Expand licensing beyond Disney and strengthen mix of frequency-consumption products Strong performance of new Better Klin Tabs line 2 Redesign catalog New catalog design coming soon 3 Enhance associate services, with direct delivery
Slide 14: Mexico
Mexico Revenue EBITDA (Million Mxn) (Million MXN) • Temporary stagnation in growth as focus shifted to productivity and • Profitability improved driven by enhanced cost efficiency, which monetization of the existing consultant base, which positions the business reflects the impact of prior restructu
Slide 15: Key 2026 Strategic Initiatives and Select Developments: Mexico
Mexico Key 2026 STRATEGIC INITIATIVES SELECT DEVELOPMENTS 1 Refocus innovation, expand Disney licensing, introduce new Skincare lines, and launch New products like the Stitch sun block Haircare line 2 Strengthen “sample trial” initiatives, enabling consultants to provide a real product experience Se
Slide 16: Strategic Pillars – 2025 to 2030
Strategic Pillars – 2025 to 2030 1 2 3 4 5 1 2 3 4 5 Strengthen Mexico Regional Expansion New Brands or Digital Maintain financial Leadership Continue growing in the USA Categories Transformation discipline and control Consolidate our position as and keep expanding in Latin Maintain financial Remain
Slide 17: US - USD
US - USD Revenue EBITDA (Million USD) (Million USD) • Margin expansion and lower losses, driven by improved commercial • Revenue growth driven by increased consultant activity and a more strategy and cost discipline; excluding legal expenses, the business engaged, expanding salesforce, supporting in
Slide 18: Colombia
Colombia We welcome Colombia to the Betterware family, further strengthening our presence in the Andean region and driving scalable and sustainable growth. Colombia reached over 1,000 associates at the end of 1Q26 BeFra | 18
Slide 19: Latin America
Latin America Revenue (Million USD) +557.4% Base reached nearly 14k associates, up more than 20% QoQ. 2025 Base reached 2.2k associates, up 1.4 2026 approximately 10% QoQ and 46% YoY. 0.2 1Q Colombia launched in March with Associate 1Q25 1Q26 ∆ accelerating growth to date. Avg. 1.5k 15k 869% EOP 1.7
Slide 20: Strategic Pillars – 2025 to 2030
Strategic Pillars – 2025 to 2030 1 2 3 4 5 1 2 3 4 5 Strengthen Mexico Regional Expansion New Brands or Digital Maintain financial Leadership Continue growing in the USA Categories Transformation discipline and control Consolidate our position as and keep expanding in Latin Maintain financial Remain
Slide 21: Strategic Pillars – 2025 to 2030
Strategic Pillars – 2025 to 2030 1 2 3 4 5 1 2 3 4 5 Strengthen Mexico Regional Expansion New Brands or Digital Maintain financial Leadership Continue growing in the USA Categories Transformation discipline and control Consolidate our position as and keep expanding in Latin Maintain financial Remain
Slide 22: Initiatives: Activate the Digital P2P Model
Activate the Digital P2P Model Accelerate growth through a phygital platform that maximizes every P2P interaction Our Digital Transformation Pillars GROW OUR CLIENTS’ BUSINESS LEVERAGE OUR DIGITAL CORE DATA Increase their e-commerce and digital CRM presence (Salesforce) Initiatives B+ Analytics Cont
Slide 23: Strategic Pillars – 2025 to 2030
Strategic Pillars – 2025 to 2030 1 2 3 4 5 1 2 3 4 5 Strengthen Mexico Regional Expansion New Brands or Digital Maintain financial Leadership Continue growing in the USA Categories Transformation discipline and control Consolidate our position as and keep expanding in Latin Maintain financial Remain
Slide 24: Q&A
BeFra Q&A
Slide 25: Thank you.
Thank you. INVESTOR RELATIONS befra.com ir@better.com.mx
Betterware de Mexico, S.A.P.I. de C.V. — Q1 2026 Earnings Presentation on 6ix