Business
Release of Media Tool
Release of Media Tool.
About this update from Zoo Digital Group Plc
[{"type":"text","content":"\n Zoo Digital Group PLC\n03 March 2008\n\n\n\n3 March 2008\n \n ZOO DIGITAL GROUP PLC\n ('ZOO' or 'the Group')\n\n ZOOtech Releases Version 1.0 of its Media Adaptation Tool\n\n\nZOO Digital Group plc today announces that ZOOtech, its wholly owned subsidiary,\nhas released its new Media Adaptation Tool (MAT). MAT enables the user to vary\nthe visual content of print, packaging, marketing and digital media elements,\nincluding language and branding, through a fully automated process. The product\nis initially targeted at the global promotional print market segment of the\nmotion picture industry.\n\nMAT links with existing ZOOtech software so that technical data used in DVD\nauthoring can be reused and reformatted to appear on packaging or marketing\nmaterials. Consultancy and production services will be offered by ZOOtech and\nScope Seven LLC, another subsidiary of ZOO, to assist organisations in realising\nthe efficiencies that the tool brings.\n\nStuart Green, CEO of ZOO Digital Group PLC commented:\n'Our Media Adaptation Tool reduces the time and cost required for the design of\npackaging and marketing materials. It gives us a broader offering for our\ncustomers in the movie industry and potentially appeals to a wider market. In\nfact, any company that uses packaging and marketing materials across several\ninternational markets could benefit from our tool.'\n\n\n\n\nFor further enquiries please contact:\n\nZOO Digital Group plc Tel: 0114 241 3700\nStuart Green - Chief Executive Officer\nHelen Gilder - Group Finance Director\n\nWeber Shandwick Financial Tel: 020 7067 0700\nNick Dibden/John Moriarty\n\n\n\nNotes to Editors\n\nAbout ZOO Digital Group plc\nZOO Digital Group plc is an international technology company that revolutionises\nthe digital media production market through conceiving, developing and deploying\ninnovative software solutions.\n\nThe Group has two subsidiaries, ZOOtech Limited and Scope Seven LLC. ZOOtech is\nresponsible for creating ground-breaking software products whilst Scope Seven\nprovides digital media production services, including video compression,\nauthoring and interactive title development.\n\nZOO is focused on the worldwide digital media production markets and in\nparticular video production for entertainment, games and education applications,\nwith customers including Hollywood studios and othe...