Press release
Zebra Technologies Earns 5-Star Rating in 2023 CRN® Partner Program Guide
Company recognized for its commitment to building strong, profitable and successful channel partnerships LINCOLNSHIRE, Ill.--(BUSINESS WIRE)-- Zebra
About this update from Zebra Technologies Corporation
[{"type":"text","content":"\nCompany recognized for its commitment to building strong, profitable and successful channel partnerships\n\n\n LINCOLNSHIRE, Ill.--(BUSINESS WIRE)--\nZebra Technologies Corporation (NASDAQ: ZBRA), a leading digital solution provider enabling businesses to intelligently connect data, assets, and people, today announced it is being recognized for the seventh time by CRN®, a brand of The Channel Company, with a prestigious 5-star rating in its 2023 Partner Program Guide.\n\n\nCRN’s annual guide offers essential information to help managed service providers (MSPs), value-added resellers (VARs), systems integrators, and strategic service providers find the technology manufacturers who will best support their business needs. The 5-star rating is awarded to the companies that go above and beyond in nurturing extraordinary channel partnerships.\n\n\nFor the channel partner community, a critical factor to assess which IT manufacturers, service providers, and distributors to team with to build world-class technology solutions is the breadth and depth of the partner programs those companies offer. Strong elements such as financial incentives, sales and marketing assistance, training and certification, technical support and more can set a vendor apart and play a key role in boosting partners’ long-term growth.\n\n\nIn the 2023 CRN Partner Program Guide, vendors were evaluated based on program requirements and offerings such as partner training and education, pre- and post-sales support, marketing programs and resources, technical support, and communication.\n\n\n“We are honored to receive CRN’s 5-star rating once again for our PartnerConnect program,” said Bill Cate, Vice President of Ecosystems and Product Marketing, Zebra Technologies. “The channel continues to play a strategic role vital to Zebra’s route to market strategy and extending Zebra’s reach to better serve our customers. We remain deeply committed to continuing to make it easy for partners to work with Zebra and differentiate themselves.”\n\n\nThe award-winning Zebra PartnerConnect Program complements its partners’ numerous business models whether they are reselling, distributing, influencing, integrating or developing solutions leveraging Zebra’s broad portfolio of hardware, software and services. The program focuses on opportunity, profitability and simplicity for channel p...