Press release
Zebra Technologies and Merck KGaA, Darmstadt, Germany Collaborate to Create Safety and Traceability Solutions
Pioneering Web 3.0 crypto and mobile computing technologies address growing issues of product safety, traceability and counterfeiting and business need for
About this update from Zebra Technologies Corporation
[{"type":"text","content":"\nPioneering Web 3.0 crypto and mobile computing technologies address growing issues of product safety, traceability and counterfeiting and business need for high quality, trusted data for AI systems\n\n LINCOLNSHIRE, Ill. & DARMSTADT, Germany--(BUSINESS WIRE)--\nZebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitising and automating frontline workflows, and Merck KGaA, Darmstadt, Germany, a leading science and technology company, today announced a new collaboration aimed at co-creating solutions to address challenges around product verification, authenticity, and trust. Through this collaboration, M-Trust™ will be the first cyber-physical trust platform with a mobile computer scanning solution for addressing the growing issues of product safety, traceability and counterfeiting.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250327723287/en/Prototype of the handheld reader built on Zebra’s TC58 mobile scanner and the security-pigment detector of Merck KGaA\nWith Zebra’s portfolio and experience in mobile computing, asset visibility, and identity capture solutions and Merck KGaA, Darmstadt, Germany’s patented authentication technologies, the collaboration is designed to create unprecedented levels of security, accuracy and trust in manufacturing value chains. This collaboration will also offer organizations high quality data for training and testing AI models, enhancing analytics capabilities as AI solutions are operationalised.\n\n“By combining our expertise in identification and authentication, both companies will deliver essential solutions for reliable data access across value chains. This integration builds trust in AI systems regarding data authenticity and origin,” said Thomas Endress, Head of M-Trust™, Merck KGaA, Darmstadt, Germany. “Our collaboration with Zebra presents great potential for customers to enhance their operations for more accurate and compliant processes that businesses and consumers can trust.”\n\nThe first outcome of the collaboration will be a new handheld reader that works with the cutting-edge M-Trust™ platform, a secure cyber-physical trust solution developed by Merck KGaA, Darmstadt, Germany. Launched in January this year, M-Trust™ enables organizations to ensure product quality and authenticity across their value cha...