Business
Yippy, Inc. (YIPI) Hires Top Industry Sales and Marketing Executive
Yippy, Inc. (YIPI) Hires Top Industry Sales and Marketing Executive.

About this update from Yippy Inc
[{"type":"text","content":"\n \n \n Yippy, Inc. (YIPI) Hires Top Industry Sales and Marketing Executive\n \n \nYippy, Inc. (YIPI) Hires Top Industry Sales and Marketing Executive\n \n FORT MYERS, FL--(Marketwired - Nov 8, 2013) - Yippy, Inc. (OTC Pink: YIPI) (www.yippy.com) (\"Yippy\" or the \"Company\"), a unified search company known for its search clustering technology, \"Big Data\" consolidation and eDiscovery tools, announced today that it hired John Paul Routhier III, as the Company's new Chief Consultant to the Board of Directors to leverage his sales and marketing expertise and experience developing corporate strategy to rapidly scale the newly developed Yippy Enterprise Group.\n Mr. Routhier has over 13 years experience as a sales and marketing executive with a record of rapidly growing sales though the implementation of strategic marketing campaigns, development of corporate strategy and business alliances. Mr. Routhier is currently a judge and mentor for MassChallenge, an annual $1mm global startup competition and accelerator program which catalyzes the launch and success of high-growth, high-impact new companies. Mr. Routhier also recently served as the VP of Sales and Marketing for Crowe Paradis Services Corporation, which was purchased by Verisk Analytics (VRSK) for $90mm.\n \"My goal is to take the innovative enterprise solutions already created by Yippy and develop a strategic sales and marketing process to optimize revenue,\" stated Mr. Routhier. He continued, \"Yippy's new enterprise solutions bring numerous disruptive technologies to 'Big Data,' enterprise search, business intelligence and enterprise e-mail intelligence in the cloud. I am excited to bring my past experience and contacts to help build the Yippy brand and sales pipeline.\"\n Richard Granville, Chief Executive Officer of the Company, stated \"We look forward to having John advise us going forward and to help build awareness of our software and abilities. We are confident that our Enterprise Application Services Environment (EASE) will create a new standard for the next generation of enterprise software solutions, and we are thrilled to have John join the team at such a critical point in Yippy's development.\"\n About Yippy, Inc.\n Based in Fort Myers, Florida, Yippy, Inc. is a technology company that specializes in the development of search based a...