Business
YANGAROO Delivers First Broadcast-Quality Music Video for Sony Music Entertainment Canada Inc.
New Shakira Video Delivered to MusiquePlus Via YANGAROO's DMDS 5.0 TORONTO, Aug. 12 /CNW/ - YANGA...
About this update from Yangaroo Inc.
[{"type":"text","content":"\n\n\n\nNew Shakira Video Delivered to MusiquePlus Via YANGAROO's DMDS 5.0\n\n\nTORONTO, Aug. 12 /CNW/ - YANGAROO Inc., (TSX-V: YOO, OTCBB: YOOIF) the\nindustry's leading secure digital media distribution company, has delivered\nthe first full broadcast-quality music video utilizing its patented Digital\nMedia Distribution System (DMDS) in Canada. Sony Music used DMDS to\nsuccessfully deliver the video for Shakira's "She Wolf" to Montreal-based\nMusiquePlus in a full, broadcast-ready format.\n\n\nYANGAROO's team worked closely with both Sony Music and MusiquePlus to\nrefine the process for digitally distributing broadcast-quality music videos\nutilizing DMDS 5.0, a process that includes the enabling of the file for\nonline availability across YANGAROO's DMDS network for streaming and a\nframe-accurate preview quality version of the file with time-code burned in.\nThe DMDS delivered file can be easily integrated into Online Editing Suites,\nOn-Air Playback Servers and stored in a Digital Archive Server. The files are\n50mbit IMX in an MXF OP1a container that maintain both time-code and closed\ncaptioning for the underlying video.\n\n\n"Early on, Sony and YANGAROO worked together to develop DMDS for audio\ndelivery and we wanted to have the same kind of input with DMDS 5.0 for the\ndelivery of broadcast quality music videos," said Warren Copnick, Director\nNational Promotion, Sony Music Entertainment Canada. "Once again, we are\nleading the way, offering a faster, less expensive, and environmentally\nfriendly solution."\n\n\n"DMDS enables us to receive music videos as soon as they're available,"\nsaid Evelyne Ouellet, Vice-President Marketing and Communication, MusiquePlus.\n"Now, our viewers will have ready access to their performers' latest videos\nsooner and we'll experience the same benefits as the music industry, which is\nshedding physical delivery for digital distribution."\n\n\n"Working hand in hand with our partners, we have developed a process for\nusing our DMDS 5.0 technology for broadcast-quality video delivery," said\nRichard Klosa, Chief Technology Officer, YANGAROO Inc. "The digital process is\nmore efficient, saving time and cost, satisfying the needs of the music\nindustry, and will provide a significant new revenue stream for YANGAROO."\n\n\nT...