Business
Musicrypt Unveils New Corporate Identity as YANGAROO Inc.
Musicrypt Unveils New Corporate Identity as YANGAROO Inc..
About this update from Yangaroo Inc.
[{"type":"text","content":"\n\n\n\nNew Brand Reflects Evolution of Company and Global Expansion into New\n\n\nVerticals\n\n\nTORONTO, July 17 /CNW/ - Musicrypt Inc. (TSX-V: MCT, OTC: MCYPF), the\nleader in secure digital media distribution, is pleased to announce that it is\nembracing a new corporate identity. The new name, YANGAROO Inc., reflects the\ncompany's vision of being the global standard in secure B2B digital media\ndelivery.\n\n\nThe company engaged Addison Whitney, a North Carolina based firm that\nspecializes in corporate identity consulting, to assist with the re-naming\nprocess. Their clients include technology leaders such as Microsoft, Adaptec,\nGeneral Electric, 3Com, IBM, HP, OnStar and Toshiba, among many others.\n\n\nAfter extensive collaborative work, which drew on Addison Whitney's\nexperience and their objective assessment of the company's needs and\nattributes, the executive team agreed to change the name of the company to\nYangaroo Inc., which was overwhelmingly approved by the company's shareholders\nat the Annual and Special Shareholders Meeting held on June 25, 2007 in\nToronto.\n\n\nThe name change was approved by the TSX Venture Exchange July 16, 2007.\nYANGAROO Inc. will trade on the TSX Venture Exchange under the symbol YOO\n(TSX-V: YOO) commencing with the opening of trading on Wednesday July 18,\n2007.\n\n\n"Our new brand is the result of increasing demand for our solutions in\nmany areas beyond the music industry. We recently announced the launch of our\nDMDS radio spot delivery service with The Gary Group and Universal Music Group\nin Los Angeles," said John Heaven, President and CEO of YANGAROO Inc. "This\nexciting new name will help us communicate with the many new markets for our\nproducts."\n\n\nYANGAROO's patented Digital Media Distribution System (DMDS) provides a\nperfect vehicle for the delivery of all files, large or small, audio or video.\nWorking to create a more efficient digital distribution model for the ad\nsector, the company will build on the success it has enjoyed in the music\nsector. Features include transparent and fully portable biometric user\nauthentication and the ability to securely access media from any computer\nanywhere in the world without subscription based hardware or satellite fees.\nFurther benefits of DMDS include broadcast quality files, accountability and\nreal-t...