Business
WRIT Media Enters NASCAR's Top Series in US & Europe
WRIT Media Enters NASCAR's Top Series in US & Europe.
About this update from Writ Media Group, Inc.
[{"type":"text","content":"\n \n \n WRIT Media Enters NASCAR's Top Series in US & Europe\n \n \nWRIT Media Enters NASCAR's Top Series in US & Europe\n\nMobile Gaming Subsidiary Announces the \"Drive to Championship Weekend\" With Rick Ware Racing\n\n \n LOS ANGELES, CA--(Marketwired - Sep 15, 2014) -  Retro Infinity Inc., a wholly-owned subsidiary of WRIT Media Group, Inc. (OTCQB: WRIT) and publisher of classic video games on today's mobile devices, including the Amiga Games brand, announced today that it has formally kicked off the Retro Infinity \"Drive to Championship Weekend.\" The sponsorship will encompass seven select NASCAR Sprint Cup, NASCAR Nationwide Series, NASCAR Camping World Truck Series and NASCAR Whelan Euro Series races ending in a major announcement from WRIT in Homestead Miami during championship weekend.\n \"Through our partnership with RWR and team, we will drive brand awareness across North America and Europe to gain broad exposure to millions of racing fans through NASCAR's spectator experience, national TV distribution, and the social media campaigns surrounding the racing events leading up to and through championship weekend. We will have a larger effect on user uptake and retention, which will drive revenues through late 2014 and into 2015,\" stated Eric Mitchell, WRIT Media CEO. \n The company intends to introduce multiple classic gaming titles throughout the campaign that can be downloaded on desktop, smart-phone, and other modern mobile devices.\n Kevin O'Connell, President of DEVCAP Partners, LLC, stated, \"In conjunction with Rick Ware Racing we are pleased to introduce a unique 'retro' gaming company with its offering of classic video games to the great fans, competitors and sponsors in our sport. This is an initial marketing and branding effort with Retro Infinity and we anticipate more NASCAR events in the future to be added.\"\n In the coming days, the company will announce date and location of the first racing event, the driver and the plans for marketing and branding at the track. \n Cautionary Note Regarding Forward-Looking Statements \n Except for the historical information contained herein, the matters discussed in this press release are forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those predicted by such forward-looking ...