Business
Introducing Sweet BBQ Blaze: Wingstop's Bold New Take on Classic BBQ
DALLAS, Aug. 26, 2024 /PRNewswire/ -- The Flavor Experts at Wingstop (NASDAQ: WING) continue to deliver bold, distinctive flavors with their latest LTO –
About this update from Wingstop Inc.
[{"type":"text","content":"DALLAS, Aug. 26, 2024 /PRNewswire/ -- The Flavor Experts at Wingstop (NASDAQ: WING) continue to deliver bold, distinctive flavors with their latest LTO – Sweet BBQ Blaze – that only Wingstop can pull off. Sweet BBQ Blaze is available nationwide* beginning today, August 26, just in time for football season.\n\n \n \n \n \n \n \n\n \nReinventing a classic wing flavor to deliver the most craveable flavor experience, Wingstop's Sweet BBQ Blaze combines sweet and spice by dusting a dry rub seasoning on top of a wet sauce, creating a bold flavor inspired by two distinct BBQ regions – Kansas City and Nashville. The result? A flavor that is sweet, smoky and unexpected, ready to be hand sauced-and-tossed on Wingstop's cooked-to-order wings, chicken sandwiches and tenders.\n\"Wingstop is famous for our bold, distinctive flavors and our new Sweet BBQ Blaze is a next level flavor experience,\" said Wingstop's Chief Brand Officer, Melissa Cash. \"Flavor fans, this turns BBQ on its head to deliver a spin on a classic for whenever that Wingstop craving hits.\"\nWingstop's Sweet BBQ Blaze makes for the ultimate watch party or tailgate indulgence with options for everyone – chicken sandwiches, tenders, boneless wings and classic wings, with housemade ranch for dipping. Sweet BBQ Blaze is available nationwide on Wingstop.com or the Wingstop app for a limited time while the flavor lasts.\n*See Wingstop.com/Offers for full details.\nAbout WingstopFounded in 1994 and headquartered in Dallas, TX, Wingstop Inc. (NASDAQ: WING) operates and franchises more than 2,350 locations worldwide. The Wing Experts are dedicated to Serving the World Flavor through an unparalleled guest experience and a best-in-class technology platform, all while offering classic and boneless wings, tenders, and chicken sandwiches, cooked to order and hand sauced-and-tossed in fans' choice of 12 bold, distinctive flavors. Wingstop's menu also features signature sides including fresh-cut, seasoned fries and freshly-made ranch and bleu cheese dips.\nIn fiscal year 2023, Wingstop's system-wide sales increased 27.1% to approximately $3.5 billion, marking the 20th consecutive year of same store sales growth. With a vision of becoming a Top 10 Global Restaurant Brand, Wingstop's system is comprised of corporate-owned restaurants and independent franchisees, or brand partners, who accoun...