Business
WildBrain Announces Management Appointments to Drive Brand Building, Creativity and Business Development
WildBrain Announces Management Appointments to Drive Brand Building, Creativity and Busine...
About this update from Wildbrain Ltd.
[{"type":"text","content":"\n\n\n\nWildBrain Announces Management Appointments to Drive Brand Building, Creativity and Business Development\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n\n\n\n\n\n\n\nCanada NewsWire\nTORONTO, Feb. 6, 2020\n\n\n\nTORONTO, Feb. 6, 2020 /CNW/ - WildBrain Ltd. (the \"Company\") (TSX: WILD), a global leader in kids and family entertainment, is pleased to announce a number of key management appointments. Michael Riley has been appointed Chief Brands Officer (CBO); Deirdre Brennan has been named Executive Vice President, Content Partnerships; Jianbo Wei has been appointed Managing Director, China; Daisy Wall has joined as Vice President, Short Form Content; and Liz Thompson has been promoted to Vice President, Marketing and Communications.\n\n \n \n\n \nEric Ellenbogen, Chief Executive Officer, WildBrain, said: \"These appointments represent further steps forward in the reorganization begun last year and will help us realize the greatest value from our leading portfolio of content and brands. We're strengthening and aligning our team to propel growth across brand building, creativity and business development. Michael, Deirdre, Daisy, Jianbo and Liz bring considerable expertise and give us a great mix of leadership skills to maximize opportunities in today's media landscape.\"\nMichael Riley – Chief Brands Officer (CBO)\nAs Chief Brands Officer (CBO), veteran brand, content and marketing executive Michael Riley will draw on over 25 years of experience in company building, brand and IP development and global marketing to identify and develop key franchise opportunities for WildBrain's portfolio of renowned kids and family brands, such as Strawberry Shortcake, Teletubbies, Rev & Roll and Inspector Gadget, and he will identify new franchise opportunities within the WildBrain ecosystem. Based in New York, Riley reports to WildBrain CEO, Eric Ellenbogen.\nRiley said: \"With the growth of streaming platforms worldwide, there has never been a better time to develop content-driven brands. WildBrain owns some of the world's most-loved kids' content and I look forward to working w...