Business
Breathe, eCig Corp. Officially Launches Its Product Line in New York City and Eastern Tennessee
Breathe, eCig Corp. Officially Launches Its Product Line in New York City and Eastern Tennessee.
About this update from White Fox Ventures, Inc.
[{"type":"text","content":"\n\n\n\nBreathe, eCig Corp. Officially Launches Its Product Line in New York City and Eastern Tennessee\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n\n\n\n\n\n\nBreathe, eCig Corp. Officially Launches Its Product Line in New York City and Eastern Tennessee\nPR Newswire\nNEW YORK, June 8, 2015\n\n\n\n\n\n\n\n\nNEW YORK, June 8, 2015 /PRNewswire/ -- Breathe eCig Corp. (OTCQB: BVAP) (\"Breathe\" or \"the Company\"), a revenue generating electronic cigarette industry innovator and pioneer focused on the elimination of second hand smoke, today announced that it has officially launched its product line in the New York City Metropolitan area (\"N.Y. Metro area\" or \"New York City\") as well as Eastern Tennessee.  The Company is also pleased to confirm to shareholders that its second generation product will be available in stores throughout New York City on or before June 18, 2015.  In addition the Company's second generation products are expected to hit the retail shelves in Eastern Tennessee on or before June 15, 2015.  The Company's infrastructure is already in place for the important New York City launch, such infrastructure includes:  customer service, general liability insurance, distribution vans, sales force, customer relations management, marketing materials, and revenue recognition system(s).  The Company has committed to update shareholders at the end of each month the approximate number of N.Y. Metro area stores and locations carrying its product(s), commencing June 30, 2015.\n\nAdditionally the Company has signed a contract with Maxim Magazine and will officially advertise its proprietary e-Cigarette later this month which will include: print media, digital and event marketing activities, including the official launch event for Breathe scheduled for the evening of June 25, 2015 in New York. The Company believes that the Maxim brand is highly reflective of its target demographic and believes the global entertainment media brand has the ability to build Breathe within popular culture amidst this rapidly growing category. \n\nBreathe's CEO Jo...