Business

VinFast knows: For Americans, cars are family members, often even given names

IRVINE, Calif., June 27, 2025 /PRNewswire/ -- Americans are increasingly seeing their cars as integral parts of the family - giving them names, sharing daily

articleVinfast Auto Ltd.June 27, 20253/company/vinfast-auto-ltd-ordinary-shares/news/vinfast-knows-americans-cars-are-family-members-often-even-given-names-2025-06-27
VinFast knows: For Americans, cars are family members, often even given names

About this update from Vinfast Auto Ltd.

[{"type":"text","content":"IRVINE, Calif., June 27, 2025 /PRNewswire/ -- Americans are increasingly seeing their cars as integral parts of the family - giving them names, sharing daily moments, and prioritizing their care, especially after they prove their worth in a crucial situation. This growing trend was a key insight for VinFast as they prepared to introduce their vehicles to the U.S. market. Their vision was clear: to design a car that genuinely feels like a cherished family member.\n\n \n \n \n \n \n \n\n \n\"The Bug Slayer\", \"Earth Mover\", \"Baby Sweet Lil' Kayden\", \"Fancy Jenny\".\nWondering what these names are? They're just some of the loving nicknames Americans give their cars. Does your car have a name? Do you chat with it regularly, or even feel a pang of guilt driving another vehicle? If so, you're definitely not alone.\nThe Deep Connection: Cars Are Family Now\nPolls reveal that a significant majority of drivers consider their cars full-fledged family members. Almost as many owners strengthen this bond by giving their four-wheeled companions names. Furthermore, a substantial number of these owners regularly talk to their cars.\nEvery day, our cars take us to work, keep us warm on a cold commute, and sometimes even give us an adrenaline rush when we hit the gas. In many ways, our cars can reflect who we are. It's no wonder people give them nicknames, get custom license plates, or hang unique air fresheners.\nWhat's more, for many, a car can become a true protector, earning deep gratitude and forging an even stronger bond after keeping them safe in a collision.\nA survey of 2,000 car owners, conducted by OnePoll on behalf of Meineke, a car care center, explored people's feelings toward their vehicles and their preferences for future ownership.\nThe survey revealed that 51% of car owners consider their vehicle to be part of their family(1). Approximately 53% would keep their current car forever if they could. This strong attachment stems partly from an emotional connection (22%) and fond memories (24%).\nVinFast VF 8: Designed as a Trusted Family Companion\nWhen VinFast prepared to launch its vehicles in the U.S. market, they had a clear vision: to make the car a true family member.\nThe Vietnamese automaker based its entry into the American landscape on three main pillars: high-quality products, inclusive pricing, and outstanding afters...

More updates from Vinfast Auto Ltd.