Business
Vera Bradley and Classic Accessories Announce First-Ever Outdoor Living Collaboration
FORT WAYNE, Ind. and KENT, Wash., June 07, 2021 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA), the iconic women’s fashion and lifestyle brand, and
About this update from Vera Bradley, Inc.
[{"type":"text","content":"FORT WAYNE, Ind. and KENT, Wash., June 07, 2021 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA), the iconic women’s fashion and lifestyle brand, and Classic Accessories®, the leading manufacturer of high-quality outdoor furnishings and outdoor living accessories, announced their limited-edition, co-branded outdoor living collection will debut today. The two brands collaborated to create the Vera Bradley + Classic Accessories exclusive outdoor living collection that combines the myriad of colorful and bright floral, paisley, ikat, toile and ditsy pattern designs customers know and love from Vera Bradley with the trusted quality and functionality they expect from Classic Accessories. “Vera Bradley and Classic Accessories are ideal partners as both of our brands are committed to creating practical, beautiful solutions for our customers.” noted Daren Hull, Vera Bradley Brand President. “Lending Vera Bradley’s iconic patterns to Classic Accessories’ smart, stylish designs provides our customers with the opportunity to express their personal style and brighten their outdoor retreats with beauty and color. Classic Accessories is renowned for quality and feature-rich functionality, and we are excited that the Vera Bradley + Classic Accessories collection makes that available to the amazing customers of Vera Bradley.” The Vera Bradley + Classic Accessories collection includes furniture covers, seat and lounge cushions, accent pillows, umbrellas, outdoor rugs and more. Each style is available to mix and match in a selection of Vera Bradley’s best seasonal prints, along with patterns created exclusively for the collection. “We had so much fun collaborating with the Vera Bradley team and are beyond excited to see these beautiful designs brightening customers’ outdoor spaces,” said Erin Magee, Vice President of Sales for Classic Accessories. The Vera Bradley + Classic Accessories outdoor living collection is now available online at verabradley.com, in select Vera Bradley Full Line stores and at classicaccessories.com. The collection can also be purchased online through leading retailers such as Wayfair, Amazon, Lowe’s and Home Depot. ABOUT VERA BRADLEY, INC.Vera Bradley, Inc. operates two unique lifestyle brands – Vera Bradley and Pura Vida. Vera Bradley and Pura Vida are complementary businesses, both with devoted, emotionally-connecte...