Business
Tupperware® and Vera Bradley® Continue Collaboration With Limited-Edition Collection of On-The-Go, Reusable Food and Beverage Products
Following the success of last year's popular collection, the iconic brands launch two new sets of Tupperware food and beverage products featuring unique Vera
About this update from Vera Bradley, Inc.
[{"type":"text","content":"Following the success of last year's popular collection, the iconic brands launch two new sets of Tupperware food and beverage products featuring unique Vera Bradley designs, just in time for summer and back-to-school season\nORLANDO, Fla., June 5, 2023 /PRNewswire/ -- Today, Tupperware® and Vera Bradley® announce the launch of their latest limited-edition product collaboration. Building on the success of the popular 2022 collection, the two brands are back with another line of must-have Tupperware food and drinkware containers featuring two of Vera Bradley's newest patterns: Sea Air Floral and Cloud Vine Multi. Each of the vibrant floral prints are available in a reusable ECO Water Bottle, Snack Set, and Sandwich Keeper.\n\n \n \n \n \n \n \n\n \nAs brands with enduring legacies and instantly recognizable products, Tupperware and Vera Bradley are joining forces once again to provide fun and functional food and drinkware options. Combining reusable solutions that reduce food and single-use plastic waste with cheerful, bright prints, Tupperware and Vera Bradley's second collaboration is sure to continue delighting consumers. \n\"Last year's first-ever collaboration with Vera Bradley was an incredible success, so we couldn't be more excited to bring brand fans another limited-edition collection with a brand-new set of products and designs,\" said Gregory Crossley, Senior Director of Marketing, U.S. & Canada, Tupperware. \"Perfect for everything from summer travels to preparing for back-to-school, our latest collaboration with Vera Bradley provides consumers with food and drinkware containers that are both beautiful and sustainable.\"\nThe limited-edition line includes two patterns:\nSea Air Floral Collection: Features a light blue backdrop with yellow, blue and orange floralsCloud Vine Multi Collection: Includes a pink background with blue, yellow and pink flowers\"We are proud to once again partner with Tupperware, a fellow heritage brand that shares Vera Bradley's commitment to creating high-quality products and making the world a brighter place,\" noted Greg Jaeger, Vera Bradley's Director, Brand Marketing. \"Following last year's successful collaboration, we are excited to debut a new collection of on-the-go solutions that perfectly blend the colorful style of Vera Bradley with Tupperware's exceptional product design.\"\nSelec...