Business
Distribution Agreement
Distribution Agreement.
About this update from Valirx Plc
[{"type":"text","content":"\n \nRNS Number : 8323N ValiRx PLC 08 September 2011 \n \n\n8 September 2011\nVALIRX PLC\n(\"ValiRx\" or the \"Company\")\n \nDISTRIBUTION AGREEMENT\n \nValiRx to use Medcase's distribution channels across the Nordic region to accelerate the sales and marketing of its SELFCheck health screening kits.\n \n\n \nValiRx Plc (AIM: VAL), a life science company with a focus on cancer diagnostics and therapeutics for personalised medicine, is pleased to announce that it has signed an agreement with Medcase OY MCO (\"Medcase\"), a Finnish distributor operating across the Nordic region, for the distribution and sale of ValiRx's SELFCheck \"Over-The-Counter\" health screening products in Finland and Sweden (the \"Agreement\").\n \nThe Agreement, which includes a minimum upfront order for 300 kits being placed by Medcase, will see Medcase use its distribution channels in Finland and Sweden to assist ValiRx in accelerating the sale and marketing of the Company's SELFCheck kits. The Agreement is initially for the period ending 31 December 2011, during which time Medcase will implement and assess the market uptake of the SELFCheck range. This will determine whether, following the initial period, a longer-term commercial distribution agreement between the Company and Medcase can be entered into. \n \nAll SELFCheck products to be provided by ValiRx under the terms of the Agreement, will bear the CE marking required for sale into the European Community.\n \nMedcase, which is based in Helsinki and has distribution channels into a further thirty countries, specialises in the distribution and sale of products that are aimed at improving personal health and has considerable experience working with novel products. Medcase has agreed that, during the period of the agreement, it will not deal in other products that are competitive with the SELFCheck product range.\n \nDr Satu Vainikka, CEO, commented: \"This agreement is an exciting next step in the roll-out of our SELFCheck range of products. It has always been our intention to substantially distribute and sell our range of SELFCheck kits, to address an increasing range of illnesses whose early detection and prevention can have a life-changing impact and this agreement with Medcase, a very experienced operator across Europe, will hopefully...