Business
UPM Adhesive Materials showcases its solutions for leading label material performance at Labelexpo Europe 2025
UPM Adhesive Materials, formerly known as UPM Raflatac, has announced the launch of a range of specialist solutions that address key trends in Logistics and Durables. These, together with other innovations, will be presented on its stand (3D29) at the forthcoming Labelexpo Europe show, taking place in Barcelona from 16th to 19th September. This event marks UPM Adhesive Materials' debut under its renewed brand identity, reflecting its commitment to adhesive material expertise, sustainability and
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[{"type":"text","content":"HELSINKI, Sept. 15, 2025 /PRNewswire/ -- UPM Adhesive Materials, formerly known as UPM Raflatac, has announced the launch of a range of specialist solutions that address key trends in Logistics and Durables. These, together with other innovations, will be presented on its stand (3D29) at the forthcoming Labelexpo Europe show, taking place in Barcelona from 16th to 19th September. This event marks UPM Adhesive Materials' debut under its renewed brand identity, reflecting its commitment to adhesive material expertise, sustainability and helping customers renew the everyday with label material performance.","length":614,"tagName":"p"},{"type":"text","content":"With printers and converters under increasing pressure to improve the performance and sustainability of their products, the latest label material offerings showcase the company's deep expertise in developing high-quality solutions for intended end-uses that support these ever-important targets.","length":299,"tagName":"p"},{"type":"text","content":"New removable label material solution for logistics","length":51,"tagName":"p"},{"type":"text","content":"One of the new solutions being presented at the event caters to the growing logistics sector. As supply chains evolve to cater to the growing demands of e-commerce, direct-to-store delivery, and packaging waste reduction requirements, logistics packaging is undergoing significant transformation. More brands are now shipping products in their original packaging, eliminating the need for outer packaging or repacking. This shift requires specialized label solutions that can perform throughout the entire journey.","length":514,"tagName":"p"},{"type":"text","content":"To address this need, UPM Adhesive Materials is launching a new removable label material solution for logistics that provides fast, secure adhesion to a wide range of packaging materials. The removable labels for logistics can be easily and cleanly removed, supporting circular packaging systems and enhancing consumer experience. Their removability enables parcels to be reshipped without replacing the packaging, therefore providing crucial cost and time efficiencies.","length":470,"tagName":"p"},{"type":"text","content":"New Consumer Durables product selection","length":39,"tagName":"p"},{"type":"text","content":"UPM Adhesive Materials is also launching an easy ...