Business
Aflac and Trupanion Announce Joint Venture - Aflac Pet Insurance in Japan
COLUMBUS, Ga. and SEATTLE, Nov. 10, 2022 /PRNewswire/ -- Aflac Incorporated (NYSE: AFL), a Fortune 500 company that helps protect more than 50 million people

About this update from Trupanion, Inc.
[{"type":"text","content":"COLUMBUS, Ga. and SEATTLE, Nov. 10, 2022 /PRNewswire/ -- Aflac Incorporated (NYSE: AFL), a Fortune 500 company that helps protect more than 50 million people in Japan and the United States, and Trupanion, Inc. (Nasdaq: TRUP), a leader in medical insurance for cats and dogs, are announcing a joint venture between Aflac Life Insurance Japan and Trupanion to provide high-value pet insurance in Japan. The joint venture, Aflac Pet Insurance, will leverage Aflac's strong brand, insurance expertise, and broad distribution network in Japan with Trupanion's expertise and leadership in pet insurance.\nBeginning in the second half of 2023, pending necessary regulatory approvals, Aflac Pet Insurance will offer high-value pet medical insurance designed to help pet owners budget for unexpected care for their pets.\n\"We are pleased to expand our partnership with Trupanion, the industry leader in U.S. pet insurance, to increase our value proposition in the Japanese market,\" said Frederick J. Crawford, president and Chief Operating Officer of Aflac Incorporated. \"This joint venture will combine Aflac's brand recognition, broad distribution network and industry leadership in Japan with Trupanion's brand, strong reputation and expertise within the pet insurance industry.\"\n\"Aflac Pet Insurance will advance Aflac Japan's efforts to create shared value as the leading company focused on enabling 'Living in your own way' through solutions that meet their needs,\" said Masatoshi Koide, president of Aflac Japan. \"We believe this offering will provide individuals and families with protection that is both of higher value than any pet insurance currently available in the market and a great complement to our core third sector product portfolio.\"\n\"We are excited to enter Japan through our alliance with Aflac, which remains a supportive shareholder and partner,\" said Margi Tooth, President of Trupanion. \"We see an opportunity within the Japanese market for a pet insurance product that is aligned with the veterinary community. We look forward to partnering with Aflac to build trust among veterinarians and their staff at Japan's more than 10,000 veterinary hospitals. Together, we will ensure Aflac insured pets are able to receive the best veterinary care, regardless of treatment cost.\"\nABOUT AFLAC INCORPORATEDAflac Incorporated (NYSE: AFL) is a For...