Business
Treasure Global Announces TAZTE, Its Innovative Digital Food & Beverage Management System, Is Now Available For All Registered Users
Solution To Modernize The F&B Industry In Malaysia By Increasing Operational Efficiencies TAZTE Expected To Increase User Engagement, In Turn Driving Profit
About this update from Treasure Global Inc.
[{"type":"text","content":"Solution To Modernize The F&B Industry In Malaysia By Increasing Operational Efficiencies TAZTE Expected To Increase User Engagement, In Turn Driving Profit And Margins For TGI NEW YORK and KUALA LUMPUR, Malaysia, Dec. 19, 2022 (GLOBE NEWSWIRE) -- Treasure Global Inc (NASDAQ: TGL) (“TGI” or the “Company”), an innovative e-commerce platform providing seamless payment solutions and rewards programs, today announced that TAZTE, its innovative digital food and beverage (“F&B”) management system that will modernize the F&B industry in Malaysia by providing merchants with a one-stop touchless and automated solution to digitalize their businesses, is now available for all registered users after successful beta testing. As part of the TGI portfolio, TAZTE is now available to the over 2.3 million registered users of TGI’s proprietary app, ZCITY. TAZTE provides partnered merchants with an integrated technology ecosystem to manage their systems more efficiently with automated solutions for all F&B business and customer needs, reducing manual processes and superseding conventional point-of-sale programs. TAZTE offers digitalized processes, including e-menus, ordering and e-payment, transaction recording with online payment or QR digital payment technology. Also, TAZTE’s Smart F&B System provides a “Deviceless Queue System,” that has been proven to reduce staff labor and offers a private domain of delivery services to access multiple dedicated delivery partners. “TGI is thrilled to officially have TAZTE available to all registered users, after successful beta testing yielded encouraging metrics, in terms of both increasing user engagement and order frequency. TAZTE is a game-changing F&B management system and the first product as part of our ‘solutions’ strategy that is expected to improve engagement and stickiness between users and merchants, as well as gathering user data and insights, enhancing ZCITY’s offering,” said Sam Teo, Chief Executive Officer of TGI. “TAZTE was developed to be a one-stop, automated and touchless management solution for F&B businesses that we believe will modernize the industry in Malaysia by addressing several inefficiencies including making operations smoother and achieving cost savings for merchants. There were more than 220,000 small to medium F&B business owners in Malaysia in 2021, which the market growing at...