Business
Transcontinental Media announces roll-out of online deal site La méga prise in regions across Quebec, including Montreal, Laval and the Montérégie
MONTREAL, Oct. 5, 2011 /CNW Telbec/ - Transcontinental Media is pleased to announce the ro...
About this update from Transcontinental Inc. Class A
[{"type":"text","content":"\n\n\n\n\n\n\n\n\nMONTREAL, Oct. 5, 2011 /CNW Telbec/ - Transcontinental Media is pleased to announce the roll-out of La méga prise, the group buying site powered by Publisac.ca, in several regions across Quebec: Montreal, Laval, Montérégie,\n Lanaudière, Laurentides, Centre-du-Québec, Mauricie and\n Saguenay-Lac-Saint-Jean. Based on the group buying model, La méga prise offers its subscribers the chance to catch mega deals of at least 50%\n on selected local products and services. La méga prise and its English counterpart The Mega Catch were first launched by Transcontinental Media in Quebec City, in the\n province of Quebec, and St. John's, Newfoundland and Labrador, back in\n February.\n\n\n\"The launch of La méga prise intends to meet the needs expressed by local advertisers and communities already\n served by Transcontinental Media,\" explains Stéphane Gagné,\n Vice-President, Local Digital Solutions, Transcontinental Media.\n \"Backed by the success of La méga prise in Quebec City and St. John's, we are proud today to roll-out the brand\n in other regions of Quebec, and in coming weeks, we'll introduce it to\n other parts of Eastern Canada,\" he added.\n\n\nLa méga prise: Fishing for mega-deals! La méga prise uses the group buying model, which brings online buyers together to\n benefit from huge discounts. Subscribers to La méga prise can leverage the power of group buying to get substantial discounts (ranging from 50% - 90%) on local products and services in the following categories: Restaurants, Outings, Sports Outdoor Activities, Body Care, Fashion Style, and Discoveries. It's an attractive opportunity not only for consumers in the regions\n served, but also for merchants, who gain brand visibility and increased\n sales volumes.\n\n\nThe synergy of Transcontinental Media serving SMBsLa méga prise is the group buying site of Publisac.ca, while The Mega Catch is powered by Dealstreet.ca, both owned by Transcontinental Media and already well-established in\n their communities. As well, La méga prise complements Weblocal.ca, which offers integrated marketing solutions to local businesses\n wanting to optimize on-line visibility. This new initiative testifies\n to the synergy between the digital properties of Transcontinental Media\n on the ...