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Carlos Lamadrid appointed Senior Vice President of Consumer Solutions for TC Media

MONTREAL and TORONTO , July 30, 2013 /CNW Telbec/ - TC Media is proud to announce the ...

articleTranscontinental Inc. Class AJuly 30, 20133/company/transcontinental-inc-class-a/news/carlos-lamadrid-appointed-senior-vice-president-of-consumer-solutions-for-tc-media
Carlos Lamadrid appointed Senior Vice President of Consumer Solutions for TC Media

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[{"type":"text","content":"\n\n\nMONTREAL and TORONTO, July 30, 2013 /CNW Telbec/ - TC Media is proud to\n announce the appointment of Carlos Lamadrid to the position of Senior\n Vice President, Consumer Solutions. He will join the organization on\n September 3 and report to Ted Markle, President of TC Media. In this\n role, Mr. Lamadrid will be in charge of optimizing TC Media's brand\n portfolio and spearheading the multiplatform growth strategy for its\n flagship brands in the Toronto, Montreal and Vancouver markets. He will\n oversee the magazines portfolio which features titles such as Canadian Living, Coup de pouce, ELLE Canada, ELLE Québec, Style at Home, Décormag, Western Living and The Hockey News, the digital & mobile editions and the TV production house.\n\n\n\"I am proud to welcome Carlos Lamadrid, a leading marketing expert in\n the US media industry, as a senior executive part of our senior team\",\n said Ted Markle, President of TC Media. \"Carlos brings with him a very\n rich experience in making renowned brands, such as Woman's Day, JANE and Men's Journal, a success across all platforms. He will add a new perspective and help\n us create even more value for our customers and consumers.\"\n\n\n\"Entering the Canadian market by joining TC Media, a company that has\n great success with strong brands that truly resonate with their\n audience, is a fantastic opportunity\" said Carlos Lamadrid. \"I am very\n pleased at the idea of working with this dynamic team and of\n contributing to make these amazing brands thrive, as they have done for\n many years already.\"\n\n\nCarlos Lamadrid was until recently Executive Vice President at Penske\n Media, a leading digital media company with a portfolio of lifestyle\n brands that provide original web content for sites such as Deadline,\n OnCars, HollywoodLife and Variety, just to name a few. He was\n previously Senior Vice President and Chief Brand Officer of the Woman's\n Day Brand Group at Hachette Filipacchi Media. At the helm of one of the\n best-recognized media brands and most-read magazines in America, he was\n responsible for advertising, business development and editorial aspects\n of the 21 million-reader magazine, its special interest publications\n and its declinations on multiple platforms, including television.\n Previously, he was with Conde Nast as Vice President and P...

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