Press release
Tractor Supply Salutes America’s Military Service Members, Veterans and First Responders With Launch of Hometown Heroes Program
Provides wide-ranging benefits and recognition for Hometown Heroes including top tier membership in Neighbor’s Club loyalty program and Hero Holiday
About this update from Tractor Supply Company
[{"type":"text","content":"\n\nProvides wide-ranging benefits and recognition for Hometown Heroes including top tier membership in Neighbor’s Club loyalty program and Hero Holiday discounts\n\n\n\nDonates $1 million to military and first responder causes\n\n\n\nAnnounces Hometown Heroes spotlight series\n\n\n\n BRENTWOOD, Tenn.--(BUSINESS WIRE)--\nTractor Supply Company (NASDAQ: TSCO), the largest rural lifestyle retailer in the United States, announced today the launch of its new Hometown Heroes program recognizing military service members, veterans and first responders including law enforcement, firefighters and emergency medical technicians. Tractor Supply and Petsense by Tractor Supply have long supported Hometown Heroes through donations, semiannual discounts, designated parking spots at stores, volunteer activities and through the company’s support of Team Members who are veterans. Hometown Heroes brings together the company’s longstanding support for the selfless men and women who serve America under one banner; a highlight of the program is a Hometown Heroes benefit as part of the Neighbor’s Club loyalty program.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240625744401/en/Tractor Supply salutes America’s military service members, veterans and first responders with launch of Hometown Heroes program (Photo: Business Wire)\nTo recognize the launch of the Hometown Heroes program, Tractor Supply and the Tractor Supply Company Foundation are donating $1 million to organizations that support Hometown Heroes. In addition, the company is introducing a Hometown Heroes spotlight series to highlight customers and Team Members who embody the spirit of being Hometown Heroes.\n\n\n“As a veteran and the son of a police officer, I deeply appreciate Tractor Supply’s dedication to honoring the heroes who bravely serve our country and our communities—those who volunteer to protect us and ensure our safety,” said Colin Yankee, executive vice president and chief supply chain officer at Tractor Supply and former U.S. Army Captain. “With many military service members, veterans and first responders as our customers and Team Members, our Hometown Heroes program allows us to express our gratitude to these heroes for their selfless commitment and dedication.”\n\n\nNeighbor’s Club Hometown Heroes Benefit\n\n\...