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Sirit Announces Strategic Relationship with Microsoft

Sirit Announces Strategic Relationship with Microsoft.

articleTorq Resources Inc.June 6, 20064/company/torq-resources-inc/news/sirit-announces-strategic-relationship-with-microsoft
Sirit Announces Strategic Relationship with Microsoft

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[{"type":"text","content":"\n\n\n\n\nMicrosoft BizTalk RFID and Sirit Reader Technology to Enable Broad Range \nof RFID and NFC Applications and Solutions\n\nTORONTO, June 6 /CNW/ - Sirit Inc. (\"Sirit\") (TSX: SI), a leading\nprovider of radio frequency identification (\"RFID\") and Near Field\nCommunication (\"NFC\") technology, today announced a strategic relationship\nwith Microsoft. Through this relationship, Microsoft BizTalk RFID will offer\nautomatic support for Sirit's readers, thereby enabling quick and easy \"out of\nthe box\" integration and operation across multiple RFID and NFC applications.\nMany users of RFID reader infrastructure are presently faced with\nchallenges including time consuming installation, cumbersome software tools,\nand disparate computing environments. By tightly integrating support for\nSirit's Plug-n-Play and INfinity readers with Microsoft BizTalk RFID, users\nare provided with a streamlined environment and a simplified platform with\nwhich to connect applications, processes, and device data, which helps speed\ndeployment and realization of return on investments (\"ROI\"). Furthermore,\nSirit's readers support a wide range of frequencies (HF and UHF) and\nprotocols, thereby enabling users of the Microsoft BizTalk RFID to deploy\nsolutions that are optimized for their applications, industries and geography.\n\"Our relationship with Microsoft signals our move into the next phase of\nRFID and NFC efforts,\" commented Chris Leong, Vice President, Corporate\nDevelopment, Sirit Inc. \"By taking advantage of Microsoft BizTalk RFID and\nSirit's reader technology, we look forward to enabling innovative mass-market\nuse cases including smart posters, mobile contactless commerce, real-time\ninventory visibility, product authentication and supply chain management.\"\n\"Microsoft continues to expand its RFID and NFC efforts through the\nformation of key strategic relationships with leaders in the RFID and NFC\nfield,\" said Burley Kawasaki, group product manager for BizTalk Server product\nmanagement at Microsoft. \"By having the Microsoft BizTalk RFID support Sirit's\nwide range of RFID and NFC readers, we are helping customers connect their\ndevices to their critical business processes and applications, delivering\nincreased efficiencies and value.\"\nMore information on Sirit's products can be found at www.pnprfid.com\n(Plug-n-P...

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