Thryv to Launch Real-Time Centralized Inbox Dramatically Streamlining How Small Businesses Communicate

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[{"type":"text","content":"Dallas, Nov. 09, 2021 (GLOBE NEWSWIRE) -- Thryv Holdings, Inc. (NASDAQ:THRY), the provider of Thryv® software, the leading end-to-end customer experience platform built for growing small businesses, is pleased to announce it is launching a real-time centralized inbox within its platform later this month. This new platform enhancement will allow small business owners to communicate with their customers and prospects wherever they are and in whichever format they prefer, whether via webchat, email, text message, Facebook and Instagram messenger apps or Google messenger. All messages will be stored within the CRM contact’s file in the centralized inbox. The business can respond in real-time, out of the same centralized dashboard, and not have to juggle between multiple platforms or navigate between multiple conversation threads. Business-consumer communication methods continue to evolve, and consumers are demanding more options. Consumers have grown increasingly wary of phone calls from businesses. U.S. consumers received 45.9 billion robocalls in 2020 (up 50 percent from 2017). This is likely a good indicator of why 94 percent of people now say they won’t answer a call if they don’t recognize the phone number. Younger generations far prefer text messaging over phone conversations. In fact, 88 percent of millennials prefer to text rather than talk on the phone, and even consider it rude to be called when a text would suffice. Additionally, nearly half of consumers say that they want special offers sent to them via text message. The next wave of messaging preference is social media. To wit, Facebook reports that consumers and businesses exchange 20 billion messages each month. With the launch of its centralized inbox, Thryv will also provide a fully integrated webchat plugin for small business websites at no additional cost. This will allow website visitors to initiate a conversation with the business at any time. To ensure these businesses never miss a message, Thryv developed an automated responder that will request key contact information from the customer or prospect across all real-time messaging platforms. The automation built into the new inbox will, in turn, help capture leads for new business, while satisfying that client’s communication preferences. About 73 percent of consumers say webchat is the most satisfactory form of...

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