Business
Journeys Announces "Journeys Second-Hand," a Resale Program Enabled by thredUP's Resale-as-a-Service®
Journeys turns to thredUP to offer its customers affordable, sustainable fashion apparel to pair with its growing catalog of footwear brands. NASHVILLE,
About this update from Thredup Inc.
[{"type":"text","content":"\nJourneys turns to thredUP to offer its customers affordable, sustainable fashion apparel to pair with its growing catalog of footwear brands.\n\n\n NASHVILLE, Tenn. & OAKLAND, Calif.--(BUSINESS WIRE)--\nJourneys, the teen retail leader under Genesco Inc. (NYSE: GCO), and thredUP (NASDAQ: TDUP), one of the largest online resale platforms for apparel, shoes, and accessories, today announced “Journeys Second-Hand,” a resale program geared towards serving Journeys shoppers with more fashion and apparel options in an environmentally-conscious way. “Journeys Second-Hand” allows customers to shop secondhand apparel directly from Journeys’ website and resell gently-worn items for Journeys shopping credit.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230717698408/en/\n“Journeys Second–Hand” is powered by thredUP’s Resale-as-a-Service® (RaaS®), which enables the world’s leading fashion brands and retailers to deliver customizable, scalable resale experiences to their customers. Journeys is the first footwear retailer with an apparel-only resale site powered by thredUP’s RaaS. The company joins more than 40 retailers offering resale programs through RaaS, including J.Crew, Tommy Hilfiger and Madewell.\n\n\nMore than half of Gen Z are more likely to shop with a brand that offers secondhand clothing alongside new, according to thredUP’s 2023 Resale Report. Journeys’ Group President Mario Gallione is confident that “Journeys Second-Hand” will add more convenience to its target Gen Z customers as well as support Journeys’ sustainability efforts.\n\n\n“We’re picky about our partnerships because we know that teens are pretty picky about where they shop, as well as what they choose to wear,” said Gallione. “thredUP was the right partner for us to enter the resale market based on its ability to fulfill the needs of our core teen consumers and offer the brands, styles and trends they see on social media. But beyond adding value to our online capabilities, thredUP’s platform also supports our larger corporate ESG initiatives.”\n\n\nJourneys makes it easy for customers to find branded footwear they love, and with “Journeys Second-Hand,” customers can now build a secondhand outfit that supports their personal style—all on the Journeys website. Through “Journeys Second-Hand,” customer...