Business
The Very Good Food Company Partners with Copper Branch, World's Largest Plant-Based Quick Service Restaurant Chain
The Very Good Food Company Partners with Copper Branch, World's Largest Plant-Based Quick Service Restaurant Chain.
About this update from The Very Good Food Co Inc
[{"type":"text","content":"Vancouver, British Columbia--(Newsfile Corp. - June 10, 2021) - The Very Good Food Company Inc. (TSXV: VERY) (OTCQB: VRYYF) (FSE: 0SI) (\"VERY GOOD\" or the \"Company\"), a leading plant-based food technology company, today announced a partnership with Copper Branch, the world's largest plant-based restaurant franchise with over 40 locations across North America. Driven by its mission to serve communities with quality, whole foods as an alternative to traditional fast-food, Copper Branch will make The Very Good Butchers' delicious and nutritious plant-based products available to its customers to purchase from branded in-store freezers. The quick service chain will initially set up the branded freezers in eight Copper Branch locations across Canada starting this summer.\"This partnership marks VERY GOOD's second step into the North American food service industry. We are thrilled to be able to offer our products to Copper Branch's customers looking for approachable and healthy plant-based options through such a convenient shopping experience,\" said Very Good co-founder and CEO, Mitchell Scott. \"With a shared commitment to helping people eat more consciously, the partnership between our companies is a natural one with many opportunities for further collaboration.\"\"Copper Branch was created to offer the world real food as fast-food for a change, and we are proud to continue that mission today and further our positive impact by partnering with The Very Good Food Company,\" said Copper Branch CEO Trish Patterson. \"We look forward to sharing their delicious, wholesome products with our franchisees and customers across North America and beyond.\"This announcement comes on the heels of VERY GOOD's recent partnership with the Vancouver-based homegrown meal kit company, Fresh Prep, to add VERY GOOD's innovative plant-based food products to its extensive menu of recipes and meal kits. About The Very Good Food Company Inc.The Very Good Food Company Inc. is an emerging plant-based food technology company that produces nutritious and delicious plant-based meat and cheese products under VERY GOOD's core brands: The Very Good Butchers and The Very Good Cheese Co. www.verygoodfood.com OUR MISSION IS LOFTY, BADASS BUT BEAUTIFULLY SIMPLE: GET MILLIONS TO RETHINK THEIR FOOD CHOICES WHILE HELPING THEM DO THE WORLD A WORLD OF GOOD. BY OFFERING PL...