Business
The Marketing Alliance Announces Financial Results for Quarter Ended December 31, 2024
The Marketing Alliance Announces Financial Results for Quarter Ended December 31, 2024.
About this update from Marketing Alliance, Inc. (the)
[{"type":"text","content":"\n ST. LOUIS, Feb. 21, 2025 (GLOBE NEWSWIRE) -- The Marketing Alliance, Inc. (OTC: MAAL) (“TMA” or the “Company”), announced its financial results today for its fiscal 2025 third quarter ended December 31, 2024. Fiscal Q3 2025 Financial Key Items (all comparisons to the prior year period) Operating income from continuing operations of ($124,345) compared to $615,317 in the prior year period, the decrease is due in part to a Company-initiated change in recognition and timing of certain insurance distribution fee revenue (discussed below)Revenues were $4,586,204 compared to $4,738,004, the decrease was primarily due to timing of insurance fee revenue but was offset by an increase in construction revenueNet income was ($164,867) or ($0.02) per share compared to $692,159 or $.09 per share in the prior year periodDuring the quarter, the Company repurchased 202,185 shares pursuant to its authorized share repurchase program to repurchase up to 800,000 shares of issued and outstanding common stock Management Comments Timothy M. Klusas, TMA’s Chief Executive Officer, commented, “This was a recalibration quarter for our Company, and while our team was not pleased to report negative financial results, we felt we made good progress this quarter that is not yet showing in our results. This was the first quarter with two recently filled key leadership roles and we introduced a new interactive website called TMA Social with integrated new tools and technologies on our insurance distribution platform for customers to save time, save expenses, and in turn drive better outcomes for their customers. The investments in the business we made, and continue to make, have been substantial. While we had an adverse business mix (shift from higher margin carriers to lower margin carriers) in the insurance business in the quarter compared to the prior year quarter, of which we estimate at $175,000 of gross profit, we also had a few unique unfavorable comparisons versus the prior year quarter. The Company’s expense in the quarter for reimbursing agencies for their marketing and technology expenses was $165,000 more than last year because we accrued for it in the third quarter, instead of accruing all of it in the fiscal fourth quarter (like last year). Further, as our business continues to evolve, we have elected to ...