Press release
CooperVision's Latest Innovation, MyDay Energys® Contact Lenses, Make U.S. Debut
First 1-Day Lens that Combines Innovative DigitalBoost™ & Aquaform® TechnologiesDesigned to Deliver Extraordinary Comfort for Patients' 'Always On' Digital
About this update from The Cooper Companies, Inc.
[{"type":"text","content":"First 1-Day Lens that Combines Innovative DigitalBoost™ & Aquaform® TechnologiesDesigned to Deliver Extraordinary Comfort for Patients' 'Always On' Digital Lifestyles\nSAN RAMON, Calif., March 1, 2023 /PRNewswire/ -- Signaling a new advancement in addressing the symptoms of pervasive digital eye strain, CooperVision® MyDay Energys® contact lenses are now available to all eye care professionals across the United States. The nationwide rollout marks the global debut of the highly innovative lens.\n\n \n \n \n \n \n \n\n \nIn a clinical study, patients agreed that when wearing MyDay Energys®, their eyes stay comfortable and relaxed throughout the day, despite frequently viewing digital devices.**1 The wearers also agreed that MyDay Energys® made their eyes feel less tired,† and their vision was less blurry‡.1\nMyDay Energys® is the first and only 1-day contact lens combining a CooperVision-exclusive aspheric design and material technology to help tiredness and dryness associated with digital eye strain, providing extraordinary comfort**1. The precisely-engineered DigitalBoost™ single vision aspheric design delivers a +0.3D boost of power, intended to ease strain on eye muscles so the wearer can shift focus from on screen to off screen with less effort.*2 CooperVision also incorporated its popular Aquaform® Technology, which hydrates MyDay Energys® lenses to twice their weight in water3 for natural wettability and incredible comfort, helping eyes feel less dry, even during times of reduced blinking.\n\"The average American now spends more than seven hours per day looking at screens,4 with more than half using two or more devices simultaneously.5 Our ability to anticipate this evolution of digital usage and increase in 1-day preference allowed us to be first to market with such an inventive lens,\" said Michele Andrews, OD, Vice President, Professional and Government Affairs, Americas, CooperVision. \"Based on enthusiastic feedback from trial customers, we expect U.S. eye care professionals and contact-lens wearers to widely embrace MyDay Energys®.\"\nMyDay Energys® is the newest addition to CooperVision's popular MyDay® family, which includes MyDay® sphere, MyDay® toric, and MyDay® multifocal contact lenses. MyDay Energys® is available in sphere powers of +8.00D to -12.00D (0.50D steps after +5.00D and -6.00D), with no plano option....