Business
Thai Union Group Joins Protecting Blue Whales & Blue Skies to Advance More Responsible Shipping on California Coast
Global seafood leader reinforces commitment to responsible shipping, helping reduce whale ship strikes, air pollution, and ocean noise on the U.S. West Coast.
About this update from Thai Union Group Public Company Limited
[{"type":"text","content":"Photo Credit: Adam Ernster Photo Credit: Adam Ernster Global seafood leader reinforces commitment to responsible shipping, helping reduce whale ship strikes, air pollution, and ocean noise on the U.S. West Coast. LA JOLLA, CA, UNITED STATES, April 22, 2026 /EINPresswire.com/ -- Protecting Blue Whales and Blue Skies (BWBS) and Thai Union Group (Thai Union) today announced that Thai Union, including its operating companies Chicken of the Sea International, Chicken of the Sea Frozen Foods, and U.S. Pet Nutrition, has joined the BWBS Ambassador Program, underscoring a shared commitment to supporting more responsible shipping practices along the U.S. West Coast. Thai Union has been a leader in the global seafood industry for nearly 50 years. With a portfolio of 21 brands and operations spanning the globe, the company is a global seafood leader and has a longstanding focus on sustainability, innovation, and responsible business practices. BWBS collaborates with global ship operators to address one of the most significant threats to whales worldwide—and particularly to endangered blue, fin, and humpback whales in California waters: fatal ship strikes. By encouraging and independently verifying shipping lines’ voluntary cooperation with Vessel Speed Reduction (VSR) in areas of critical whale habitat, participating vessels have been shown to reduce the risk of lethal ship strikes by approximately 40%. These actions also contribute to meaningful reductions in regional air pollution affecting California communities and underwater noise pollution, which can interfere with whales’ ability to forage, communicate, hunt, and navigate. Led by its consumer-facing brand, Chicken of the Sea, Thai Union’s North American portfolio has been bringing high-quality, affordable seafood to tables across the region for over a century. Across its global operations, Thai Union has prioritized reducing impacts on marine ecosystems, with a strong focus on minimizing bycatch, reducing interactions with endangered, threatened, and protected (ETP) species, and supporting healthy ocean habitats. Through its SeaChange® sustainability strategy, Thai Union advances responsible fishing practices that protect marine mammals and other vulnerable species, strengthen bycatch mitigation measures, and support ecosystem restoration efforts in key fisheries. These commitments ...