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Tarku Sees Rise in Investor Awareness Thanks to Social Media Strategy

MONTREAL, QC / ACCESSWIRE / June 1, 2023 / Tarku Resources Ltd (TSXV:TKU()FRA:7TK)(OTCQB:TRKUF)...

articleTarku Resources LtdJune 1, 20233/company/tarku-resources-ltd/news/tarku-sees-rise-in-investor-awareness-thanks-to-social-media-strategy
Tarku Sees Rise in Investor Awareness Thanks to Social Media Strategy

About this update from Tarku Resources Ltd

[{"type":"text","content":"Tarku Sees Rise in Investor Awareness Thanks to Social Media StrategyMONTREAL, QC / ACCESSWIRE / June 1, 2023 / Tarku Resources Ltd (TSXV:TKU()FRA:7TK)(OTCQB:TRKUF) (the \"Company\" or \"Tarku\") is pleased to provide an update on its marketing and social media strategy and the results of its efforts to raise awareness within the retail investor community over the last year.A growing number of studies and articles, such as a recent Forbes article (March 3rd, 2023), show that most young adults and a rising number of older adults get not just their basic information on companies but also their financial advice from social media platforms, hence the Company's decision to complement its marketing efforts with a larger social media presence. Over the last year, the Company has been working on increasing its social media presence to reach current and potential investors in Canada, the United States and Europe, with the help of Global One Media Limited (\"Global One\"). Global One manages Tarku's social media channels, including distribution of interviews and company news and other similar services.This initiative, which mainly consists of the sharing of posts, descriptive videos and interviews about the Company's mining projects, have resulted in a significant increase in the number of Tarku followers in the last year, on Facebook (+145%), Instagram (+51%), Twitter (+27%) and LinkedIn (+15%), and an increased presence on YouTube. During the same period, the average daily trading volume of Tarku's shares rose significantly on both its Canadian and U.S. listings, which the Company believes to be linked in part to its social media activity.Julien Davy, President and CEO of Tarku Resources, said: \"We are delighted with the impact our social media campaign has had over the last year. It is important for us to reach as many potential investors as possible around the world and we understand that the various social media platforms play different roles and reach different people. We have seen a marked increase in trading on our stock, which now has greater liquidity. We are also thrilled with the exploration results we have achieved and our success in communicating them to a larger group of potential investors. Social media is by far the most cost-effective means of communicating, with global reach. We are pleased to have Global One as our so...

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