Press release
NBA® 2K21 Sets the Gold Standard for Music with its Definitive In-Game Soundtrack Developed in Partnership with UnitedMasters
New soundtrack exclusively debuts tracks from NBA 2K21 cover athlete Damian Lillard, will be one of the largest collections of music ever assembled for a
About this update from Take-two Interactive Software, Inc.
[{"type":"text","content":"\nNew soundtrack exclusively debuts tracks from NBA 2K21 cover athlete Damian Lillard, will be one of the largest collections of music ever assembled for a sports video game\n\n NEW YORK--(BUSINESS WIRE)--\n2K announced that NBA® 2K21, the next iteration of the top-rated and top-selling NBA video game simulation series of the past 19 years*, is unveiling its brand-new in-game soundtrack. Featuring two new unreleased tracks from NBA 2K21 cover athlete Damian ‘Dame D.O.L.L.A.’ Lillard, and songs from today’s top artists such as Stormzy, Roddy Ricch and The Strokes, the soundtrack was meticulously selected by 2K to deliver an immense number of curated beats for a visceral in-game experience and will be one of the largest and most definitive collections of music ever assembled for a sports video game.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200727005167/en/2K today announced that NBA® 2K21, the next iteration of the top-rated and top-selling NBA video game simulation series of the past 19 years*, is unveiling its brand new soundtrack that will set a record as the largest and most definitive collection of music ever assembled for a sports video game, establishing a gold standard for in-game music curation. (Graphic: Business Wire)\n\n“To be on the cover alone is a big deal to me, but to be on the cover and also have my music be a part of the game is a huge accomplishment as well,\" said Damian Lillard, NBA superstar and cover athlete for NBA 2K21 on current-gen platforms. \"Personally, I've been introduced to new artists, songs and genres that I might hear on the radio, but I heard it first on NBA 2K.\"\n\n\nThe current-gen version of NBA 2K21 will launch with 52 songs on September 4, including two Dame D.O.L.L.A. tracks exclusively debuting in the game; fans can experience the soundtrack beginning today on Spotify. The next-gen version of NBA 2K21 will add additional songs and will feature 202 tracks at launch. After launch, the next-gen soundtrack will then be updated with new songs spanning across hip-hop, R&B, electronic, pop and rock.\n\n\n“Music has always been an integral part of NBA 2K, and each year we strive to expand our approach to the players’ in-game experience,” said Alfie Brody, Vice President of Global Marketing for NBA 2K. “This year we’re able to...